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Broadcasting Magazine Search




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701. 1957-12-23-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... "admissions" for movies in home? Video tion manager upon approval of transfer regular agenda for 1957 at its meeting also has number of community antenna by FCC. last Wednesday and will not convene again systems in its southwestern territory. for regular meeting until Jan. 3. Most members of Commission, however, will STORZ UPGRADING Mid -Continent be in Washington, and emergency matters DAY OF ARREST Next to become Broadcasting Co. headed by enterprising will be handled subject to later ratifica- embroiled in Blue Law enforcement drive, Todd Storz, is in final stage of negotiating tion. Such matters as radio clear channel which has Pennsylvania businessmen won- ...
30 Apr 2014  -  85k
702. 1957-12-23-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... check.. and double check Twin Cities radio audiences endorse WDGY programming . advertisers endorse WDGY audiences and selling power. Creative, imaginative, showmanlike Storz Station programming has produced an entirely new Twin Cities listening habit ..and time-buying habits to match. Latest Hooper, Trendex and Pulse all show WDGY first. Daytime first place ratings are at an all -time high. So are billings. Check with John Blair .. or WDGY General Manager, Jack Thayer. WDGY 50,000 watts Minneapolis -St. Paul WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR A CO. W H B Kansas City REPRESENTED BY JOHN BLAIR k CO. WTIX New Orleans TODAY'S ...
30 Apr 2014  -  91k
703. 1957-12-16-BC-OCR-Page-0088 [Broadcasting Magazine]
Broadcasting Magazine
... . Cobb, KVGB Great Bend, Kan.; William C. Grove, KFBC Cheyenne, Wyo.; Cecil B. Hoskins, WWNC Asheville, N. C.; Richard H. Mason, WPTF Raleigh, N. C.; Jerome Sill, WFPG Atlantic City, N. J.; Todd Storz, Storz Stations; W. H. Summer- Lord knows how long I've waited For ville, WWL New Orleans; C. L. Thomas, just one Cascade order across this KXOK St. Louis; Merle H. Tucker, KGAK Gallup, N. M.; Jack S. Younts, WEEB ...
30 Apr 2014  -  45k
704. 1957-12-16-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... .. or WHB General Manager George W. Armstrong. 710 kc. situated in Missouri, Kansas and Iowa WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR CO. & WHB Kansas City REPRESENTED BY JOHN BLAIR & CO. STATIONS WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. ' TODAY'S RADIO FOR TODAY'S SELLING YiBiCrm4 STORZ. PRESIDENT HOME OFFICE: OMAHA, NEBRASKA' WQAM Miami REPRESENTED BY JOHN BLAIR & CO. i Page 8 December 16, 1957 BROADCASTING ...
30 Apr 2014  -  91k
705. 1957-12-09-BC-OCR-Page-0058 [Broadcasting Magazine]
Broadcasting Magazine
... . for Motivational Research, and Dr. Arthur Plans for 1960 Winter Olympics At -large directors whose terms expire are Wilkins, director of creative research, Ben- Include Extensive Tv Coverage ton & Bowles. John M. Outler, WSB Atlanta, large sta- Television will be called upon to play a tions; Todd Storz, Storz stations, medium; J. R. Livesay, WLBH Mattoon, Ill. small; WGN -AM -TV's Hanlon Named big role in staging the 1960 Winter Olympic Games from Squaw Valley, Calif. accord- Merrill Lindsay, WSOY -FM Decatur, Ill. President of Chicago Unlimited ing to Prentis Cobb Hale Jr. president of ...
30 Apr 2014  -  36k
706. 1957-12-02-BC-OCR-Page-0097 [Broadcasting Magazine]
Broadcasting Magazine
... Transmitter watch must have several years announcing experience, 198C, BROADCASTING. duties to spell other technicians. Immediate open- sales experience. must be married, must have car. ing. Group insurance program. WJIS, Beckley. Send tape, resume and photo. Box 157C, BROAD- Energetic family man announcer with Storz- West Virginia. CASTING. Noemac ability and cooperative personality to work with growing Texas chain of stations. Technical supervisor take charge well equipped Wealth of experience not needed. Tape and am -fin operation. New Gates kilowatt am. GE tin Soler resume first leter. Box 201C, BROADCASTING. transmitters, remote controlled ...
30 Apr 2014  -  58k
707. 1957-12-09-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... . wQAM Serving all of Southern Florida with 5,000 w on 560 kc..& Radio #1 in.. Miami WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. W H B Kansas City REPRESENTED BY JOHN BLAIR & CO. WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. iktTODAY'S RADIO FOR TODAY'S SELLING ODD STORZ. PRA HcBO.OFFIOL OMAHA. NEBRASKA WQAM Miami REPRESENTED BY JOHN BLAIR & CO. i Page 8 December 9, 1957 BROADCASTING ...
30 Apr 2014  -  85k
708. 1957-11-25-BC-OCR-Page-0097 [Broadcasting Magazine]
Broadcasting Magazine
... Wyo.; Cecil mittee on Motion Pictures to cover radio Hoskins. WWNC Asheville, N. C.; Richard and television. It is charged with develop- H. Mason, WPTF Raleigh, N. C.; John F. ing ways to evaluate broadcasting, in line Patt, WiR Detroit; Todd Storz, Storz sta- with the Sept. 8 encyclical by Pope Pius XII. tions; W. H. Summerville, WWL New The announcement was made last week Orleans: Jerome Sill, WFPG Atlantic City, by Bishop William A. Scully of Albany, N. J.; C. L. Thomas ...
30 Apr 2014  -  99k
709. 1957-12-02-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Radio networks: Rebounding with new billings, listeners Page 27 The 25 -890 me study: Hundreds of comments flood FCC Page 50 K.C. Star sells WDAF -AM -TV to moviemen for $7.6 million Page 62 Commercial tv in Britain: Matured medium in two years Page 82 .. try a package today Where there's a Storz Station .. there's RESPONSE generated by the kind of radio which-in each of day average as high as 48.5% (Nielsen) . See Blair or Gen- these major markets -has more listeners than any eral Manager George W. Armstrong. other station NEW ORLEANS WTIX is first All -day. Proof: Hooper MINNEAPOLIS ...
30 Apr 2014  -  100k
710. 1957-11-25-BC-OCR-Page-0112 [Broadcasting Magazine]
Broadcasting Magazine
... cidently, I specialize in independent radio, the kind that's No. 1 everywhere in audience and ture available upon request. Box 120C, BROAD- CASTING. Staff announcer. Nationally top -rated di per- pect Cote St Fritz Van Duyse, ee CdilaMihian -9218. profits. The writer is a responsible, Fast moving Storz style negro di ready for west man who hasn't climbed high enough energeticas yet. sonality. Knows music, artists. Experienced in radio, tv, board work, news, good voice, smooth coast. Contact Chet Whiteside, 105 Ashworth Box 139C, BROADCASTING. delivery, program ideas, gimmicks. First phone ...
30 Apr 2014  -  53k
711. 1957-12-02-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... talk to a Blair man .. or 10,000 watts WHB General Manager George W. Armstrong. 710 kc. WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. STATIONS WHB Kansas City REPRESENTED BY JOHN BLAIR & CO. i WTIX New Orleans TODAY'S RADIO FOR TODAY'S SELLING REPRESENTED BY ADAM YOUNG INC. TODD STORZ. PRESIDENT HOME OFFICE. OMAHA. NEBRASKA WQAM Miami REPRESENTED BY JOHN BLAIR & CO. I'; - µ Ih- " ' BROADCASTING ...
30 Apr 2014  -  25k
712. 1957-11-25-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... sending him a signal. The listen- gates can be home for Monday programs. Gross radio revenues were substantially er is able to accept or reject our message Advance registration can be made with higher for the nine months of 1957 but tv on the same basis as he can consider any Bill Stewart, c/o Storz Stations, 820 Kil- revenues were down, "reflecting the sale of audio stimulus." patrick Bldg. Omaha 2, Neb. two unprofitable uhf stations and the ex- WCCO will report on its PS project "with- pected dislocation and expense of replacing in a few weeks," Mr. Haeg promises. ...
30 Apr 2014  -  60k
713. 1957-11-25-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... of audience (Trendex) ** . More t/q hour wins than anybody-and no 14 hour below second (Pulse) . * ** Highest billings in WDGY's history .. It isn't just quantity of audience that has created this new Twin Cities time- buying habit. It's something else -the particular ability of Storz Station programming to provide a climate in which your message has maximum penetration -potential. Talk to Blair .. or WDGY General Manager Jack Thayer. WDGY 50,000 watts Minneapolis -St. Paul '7 a.m. -S p.m. Mon. -Sat. " ** I a.m. -S p.m. Mon. -Sat. A `J 6 ...
30 Apr 2014  -  81k
714. 1957-11-11-BC-OCR-Page-0109 [Broadcasting Magazine]
Broadcasting Magazine
... Announcers Technical staffing. Sales, pd, sports and other. Want pros. Challenging opportunity. WMNI, 1975 Sunbury Engineer-announcer with first class ticket for Rd. Columbus, Ohio. Disc Jockeys: Know your music? Station with more listeners than all competitors wants two clear channel Alabama station. Good pay and men. Outstanding Storz style dj, also combo pleasant working conditions. Send tape and re- Management man. Openings in sixty to ninety days. Move sume to Box 775B, BROADCASTING. up fast and make more money in expanding Manager wanted immediately for radio station Illinois operation. Send tape and pic with com- plete resume. ...
30 Apr 2014  -  62k
715. 1957-11-18-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... the morning, first in the afternoon, and first all day with 21.1 % . Hooper continues to give WTIX top audience share in every time period, with a first place 24.1% all-day average. First place Hooper quarter hours: 200 out of 220. First place Pulse quarter hours: 281 out of 288. Storz Station programming ideas and excitement have created a new New Orleans listening habit, which in turn is producing a new New Orleans time-buying habit. Next time the Young man calls, make him tell you the WTIX story. Better still, give him a call-or talk to WTIX General Manager Fred Berthelson. WTIX first and ...
30 Apr 2014  -  80k
716. 1957-11-11-BC-OCR-Page-0110 [Broadcasting Magazine]
Broadcasting Magazine
... Wishes to relocate for '58-on! Box 889B, Gal Friday, available, experience in program BROADCASTING. Negro di, 26 years. Married, stable. Three years department. Ambitious, will travel. Box 869B, experience. Can supply best references. Trained BROADCASTING. Experienced radio-tv salesman. Strictly on com- in Storz programming. Strong on news and mission basis. No salary, no advance, no draw. ad -lib. Want to get ahead. Midwest, north pre- Reliable married man desires steady position as If you want new accounts, greater volume, ferred-no deep south. Tape and resume on news -sports director or ...
30 Apr 2014  -  53k
717. 1957-11-11-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... General Manager George W. Armstrong lead you to K. C. sales now. WHB .. 10,000 watts on 710 kc. Kansas City, Missouri WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. WHB Kansas City ICDN REPRESENTED BY JOHN BLAIR & CO. WTIX New Orleans TODAY'S RADIO FOR TODAY'S SELLINGI TODD STORZ. PRESIDENT HOME OFFICE. OMAHA NEBASRA REPRESENTED BY ADAM YOUNG INC. WQAM Miami REPRESENTED BY JOHN BLAIR & CO. i P'tÇC S BROADCASTING ...
30 Apr 2014  -  98k
718. 1957-11-04-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... A time buyer The coming of fall suggests the time may not be far off when you'll be in Miami. In person? Fine. Then you can hear for yourself is fortified without distraction why WQAM has made a dramatic runaway since the start of Storz Station programming a year ago. Com- against ing via a time -buy? Hooper says it clearly: WQAM has more than 3Y2 times the daytime audience of the next station. Latest distraction in Pulse, 9- county area Pulse and Trendex show WQAM on top. Don't let old, outdated figures Miami. divert you. Talk to Blair . . . or WQAM General ...
30 Apr 2014  -  83k
719. 1957-10-28-BC-OCR-Page-0117 [Broadcasting Magazine]
Broadcasting Magazine
... . Can be beginner technical school or Disc jockeys: Know your music/ Station with Top money to top men: Number one music and equivalent background preferred. Some main- more listeners than all competitors wants two news indie has immediate openings for per- tenance work, no announcing. Write or phone men. Outstanding Storz style di, also combo Chief Engineer, Radio Station WIMA, Lima, sonality dee- jays -grow with Kansas' fastest Ohio. man. Openings in sixty to ninety days. Move growing station, must have first phone, but no up fast and make more money In anding maintenance work required. Write, ...
30 Apr 2014  -  58k
720. 1957-10-28-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... set for ANA airing at Atlantic City sessions ^ASTI N G Ito S T J P,ate, `IN " ,r;4o j.rc AND 2S THIRTY -FIVE CENTS RADIO Page 31 Page 34 FTC initial decision hits chain store merchandising plans Page 64 RCA takes wraps off prototype color video tape recorder Page 88 where there's a Storz Station .. there's . . . precisely why there's never a dull moment . . . .. precisely why in each of these major markets more radios are tuned to the Storz Station than to any other MINNEAPOLIS -ST. PAUL Proof: Hooper (31.9; , ) ..Trendex .. WDGY is first .. ...
30 Apr 2014  -  100k
721. 1957-10-28-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... Next station's share? 24.9% . Latest Trendex gives WDGY 29.9% average." Newest Pulse gives WDGY first place, with more quarter hour wins Peaks than anybody-and no quarter hour below second.*** No wonder this month is seeing. . in the 2. WDGY's biggest billing in 34 years Twin The Storz Station programming which changed Twin Cities listening habits-has automatically created a new time - buying habit. It's the new data that counts. Cities Get all of it from Blair .. or WDGY General Manager .Jack Thayer. *7 a.m. -S p.m. Mon. -Sat. Aug. Sept. 1957 ** 7 a.m. ...
30 Apr 2014  -  84k
722. 1957-10-21-BC-OCR-Page-0095 [Broadcasting Magazine]
Broadcasting Magazine
... president and general tional Bank, Dallas, will address the Wednes- manager, KICD Spencer, Iowa, and NARTB host director (Dist. 10); E. K. Harten- day luncheon on the subject, "A Look at bower, general manager of KCMO-AM -TV (Meredith station) , and Todd Storz, What's Ahead for Business." Storz Stations, Omaha. Rep. Oren Harris (D - Ark.) , chairman of the House Interstate and Foreign Commerce Oregon, California, Nevada and Arizona broadcasters have to offer in the way of Committee, will speak at the Friday lunch- and had a registration ...
30 Apr 2014  -  54k
723. 1957-10-21-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... watts on 710 kc Kansas City, Missouri Talk to Blair .. or WHB General Manager George W. Armstrong WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR A CO. WHB Kansas City REPRESENTED BY JOHN BLAIR & CO. WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. TODAY'S RADIO FOR TODAY'S SELLING WQAM Miami TODD STORZ. PRESIDENT HOME OFFICE: OMAHA, NEBRASKA REPRESENTED BY JOHN BLAIR A CO. i Page 8 October 21, 1957 BROADCASTING ...
30 Apr 2014  -  79k
724. 1957-10-14-BC-OCR-Page-0081 [Broadcasting Magazine]
Broadcasting Magazine
... through Southern California, giving direct broadcast reports 24 hours a day. telecasts. WTMJ-TV presented a number of special features, as did WTMJ radio, morning of Oct. 5. WSM -TV also tracked 20 minutes with a Radio Moscow engineer, under the direction of Donald Loose and the beeps. as WHB, a Storz station, recorded the Sprague Vonier, respective WTMJ and conversation. The Russian gave many in- WTMJ -TV program managers. The Mil- KANSAS CITY-WHB News Director Hugh teresting comments and denied that Soviet waukee celebrating, after the final game, Beder wasn't satisfied with wire stories so he troops were being trained for a ...
30 Apr 2014  -  70k
725. 1957-10-14-BC-OCR-Page-0044 [Broadcasting Magazine]
Broadcasting Magazine
... . ard, KOLT Scottsbluff, Neb.; George W. Attending NARTB directors were Mr. Mr. Truman, speaking at the Thursday Armstrong, WHB Kansas City, and Lyle Sanders; Payson Hall, Meredith Publishing banquet, said open and closed -circuit pay DeMoss, WOW Omaha. Discussing news Co.; Todd Storz, Storz Stations; J. J. tv techniques should be given a chance to were Jack Shelly, WHO Des Moines; Jack Bernard, KTVI (TV) St. Louis and Ray- compete so the public can make its choice Dunn, WDAY -TV Fargo, N. D.; James mond V ...
30 Apr 2014  -  35k
726. 1957-10-14-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... WTIX first place Hooper now up to 24.3% (August- September) . WTIX first place Hooper quarter hours : 200 out of 220 (June -September) . WTIX first place Pulse: 21.1% (July- August, Monday through Saturday) . But enough of our figures. Let's talk about you and how Storz Station programming excitement can help you in New Orleans. Ask Adam Young .. or WTIX General Manager Fred Berthelson. WTIX first and getting firster in 11 station NEW ORLEANS WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. STÁ TODAY'S RADIO FOR TODAY'S SELLING TODD STORZ. PRESIDENT HOME. OFFICE. OMAHA ...
30 Apr 2014  -  81k
727. 1957-10-14-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Spotlight on Kansas City in second round of NARTB regionals Page 44 Moulder starts asking questions, tips hand on tough probe Page 60 Sarra lays down some ground rules for film commercials Page 120 (Dominance for the station ..Dominance for your message) In each of these major markets . . . more radios are tuned to the Storz Station than any other MINNEAPOLIS -ST. PAUL WDGY is first .. all -day average. Proof: Hooper (31.9 %) . . Trendex . Pulse. See Blair or General Manager Jack Thayer. . . . KANSAS CITY. WHB is first All-day. Proof: Metro Pulse, Nielsen, Trendex, . ...
30 Apr 2014  -  135k
728. 1957-10-07-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... that FIRST accounts for the listening preferences of 31.5% of the people of Florida. ANNIVERSARY Many happy returns from Trendex, too, with a strong first for WQAM. AS A And many thanks to you who buy time -for your quick recog- nition of the change in Miami radio listening and for your .. STORZ STATION confidence in the personalities and programmings of the new WQAM. Ask Blair or G M Jack Sandler why current figures FINDS WQAM'S are much more valid than NCS #2 , which was made in Spring 1956, about half -year before WQAM became a Storz Station. RUNAWAY WQAM Serving all of southern Florida with 5,000 ...
30 Apr 2014  -  87k
729. 1957-09-30-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... share of Twin Cities audience, 7 a.m. 6 p.m. Monday through Saturday. WDGY controls the #1 spot. Latest Pulse continues the unanimity WDGY has 189 first : Advertisers control place quarter hours against 128 for the next station. consumer purchases with buys on: And its not just a listening habit of a generation which Storz Station programming has overturned. Time -buying habits have undergone a tremendous switch to WDGY. If you want to have WDGY everything under control in the Twin Cities, talk to Blair .. or 50,000 Watts WDGY General Manager Jack Thayer. Minneapolis -St. Paul WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO ...
30 Apr 2014  -  100k
730. 1957-09-30-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... ; aggressive salesmanship, and ad- herence to a firm rate card. Then Mr. MR. LABUNSKI MR. McLENDON Labunski added: It takes five airlines and as many "The very things which Gordon McLen- network rates that the whole economic fu- railroads to criss -cross huge, hus- don. Todd Storz and others are doing to ture of radio could be threatened." tling KEL -O -LAND. It takes more assure local radio a future are substantially He launched a highly critical attack than a million people to ring up the same things which American Broadcast- of network spot practices. As an example, ing is ...
30 Apr 2014  -  58k
731. 1957-09-23-BC-OCR-Page-0117 [Broadcasting Magazine]
Broadcasting Magazine
... BT. Valuable air woman, over ten years experience. No prima donna or phoney. Community-client- Negro dj, 26 years, married. Stable, three years air liaison produces results. Target: Sound pro- experience. Can supply best references. Trained fessional climate, lively market, interesting po- WASHINGTON in Storz programming. Strong on news ad lib, tential. Box 348B, B.T. want to get ahead. Midwest, north preferred, no 1625 Eye Street, N.W. National 8 -1990 deep south. Tape and resume on request. $100 Trouble shooting team. Will make your music - minimum, am worth ...
30 Apr 2014  -  45k
732. 1957-09-23-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... than all other Kansas City radio Kansas City, Missouri stations combined. Whether it's prime .. or any time .. talk to Blair or WHB GM George W. Armstrong. W D G Y Minneapolis St. Paul #9,4* -11 WHB Kansas City C3-1FAT1 CD1\I TODAY'S RADIO FOR TODAY'S SELLING TODD STORZ, PRESIDENT WQAM Miami REPRESENTED BY JOHN BLAIR & CO. WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. Page 8 September 23, 1957 BROADCASTING TELECASTING ...
30 Apr 2014  -  80k
733. 1957-09-16-BC-OCR-Page-0238 [Broadcasting Magazine]
Broadcasting Magazine
... M. Riley Jr. national radio sales J. S. (Dody) Sinclair, administrative as- tion manager, respectively. director for WMBD Inc. named television sistant to vice president, WJAR -TV Prov- sales manager; Harold C. Sundberg pro- idence, R. I. named station manager. Robert Tilton, Storz moted from local sales director to director Stations (WHB Kansas of radio sales, and William L. Brown, for- Todd Branson, formerly account executive, City, WDGY Minneapolis- WWCA Gary, Ind. to WGRY, same city, merly with Ralph H. Jones Adv. Cincin- St. Paul, WTIX ...
30 Apr 2014  -  62k
734. 1957-09-16-BC-OCR-Page-0144 [Broadcasting Magazine]
Broadcasting Magazine
... - quarter hours day.. WTIX is first in 266. Thus a new dimension of dominance is added to don't WTIX's continuing-and widening leadership among New Orleans' 11 radio stations. belong The most recent (July -August) Hooper shows WTIX in first place with 23.3 70-over twice the runner-up station's 11.1% . to WTIX. Storz Station round -the-clock excitement and ideas have created a new New Orleans listening habit, with new time -buying habits to match. Spare the Adam Young man a little time out of your day to tell you why you get nothing but good times out of WTIX's day. Or, talk to WTIX general man- The ...
30 Apr 2014  -  76k
735. 1957-09-16-BC-OCR-Page-0102 [Broadcasting Magazine]
Broadcasting Magazine
... Robert M. Riley Jr. national radio sales J. S. (Dody) Sinclair, administrative as- tion manager, respectively. director for WMBD Inc. named television sistant to vice president, WJAR-TV Prov- sales manager; Harold C. Sundberg pro- idence, R. I. named station manager. Robert Tilton, Storz moted from local sales director to director Stations (WHB Kansas of radio sales, and William L. Brown, for- Todd Branson, formerly account executive, City, WDGY Minneapolis- WWCA Gary, Ind. to WGRY, same city, merly with Ralph H. Jones Adv. Cincin- St. Paul, WTIX ...
30 Apr 2014  -  57k
736. 1957-09-16-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... day.. WTIX is first in 266. Thus a new dimension of dominance is added to don't WTIX's continuing-and widening leadership among New Orleans' 11 radio stations. belong The most recent (July- August) Hooper shows WTIX in first place with 23.3% -over twice the runner -up station's 11.1 % . to WTIX. Storz Station round -the -clock excitement and ideas have created a new New Orleans listening habit, with new time -buying habits to match. Spare the Adam Young man a little time out of your day to tell you why you get nothing but good times out of WTIX's day. Or, talk to WTIX general man- ...
30 Apr 2014  -  76k
737. 1957-09-02-BC-OCR-Page-0092 [Broadcasting Magazine]
Broadcasting Magazine
... . Steams, producer of NBC-TV's. Herbert S. Dolgoff, series, Record Hop. Sat. 4 -5:30 p.m. Arthur Murray Party (Mon. 9:30 -10 p.m.) , lawyer in private practice Howard Holderness, president of Jefferson has been named executive producer with in Omaha, Neb. to Storz Standard Life Insurance Co. and member of American Broadcasting Network for un- Stations. Omaha, as gen- board of directors of Jefferson Standard specified daily hour live musical program. eral counsel. Broadcasting Co. (WBT Charlotte, N. C.; WBTV [TV] Charlotte, and WBTV Flor- ...
30 Apr 2014  -  49k
738. 1957-09-09-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... ko Latest TRENDEX: WHB first with 42.1% all -day average. KANSAS CITY, Whether it's prime .. or any time .. talk to Blair or WHB GM George W. Armstrong MISSOURI WDGY Minneapolis St. Paul WHB Kansas City WQAM Miami REPRESENTED BY JOHN BLAIR & CO. TODAY'S RADIO FOR TODAY'S SELLING TODD STORZ, PRESIDENT WTIX New Orleans. REPRESENTED BY ADAM YOUNG INC. Page 8 September 9, 1957 BROADCASTING TELECASTING ...
30 Apr 2014  -  77k
739. 1957-09-02-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... A Time -Buyer That's what the newest Hooper says, continuing a dramatic doesn't have to dig runaway for WQAM since the start of Storz Station program- ming less than a year ago. Now WQAM has more than 31/2 very far to times the audience of the next station. The latest Metro Pulse, 9- county area Pulse and Trendex also show WQAM in first learn what's what place. Makes time-buying in Miami rather simple, doesn't it? Don't complicate your life by leaning on 1956 data for support. in Miami. Get the new figures from John Blair .. or talk to WQAM WQAM General Manager Jack Sand ...
30 Apr 2014  -  88k
740. 1957-09-02-BC-OCR-Page-0056 [Broadcasting Magazine]
Broadcasting Magazine
... , is owned WREX -TV cialist and a station exploitation specialist concentrating their entire efforts in the by WSM Inc. a subsidiary of National Life & Accident Insurance Co. E. W. Craig is 704 eft field." Mr. Moudy joins ABN Tuesday. He formerly was vice president and engineer- ing director for the Storz stations [13T, board chairman and John H. DeWitt Jr. is president of WSM Inc. sales power! Aug. 19] . WKST -TV to Join ABC-TV WKST -TV New Castle, Pa. will become - WREX -TV, "The Viewers' Choice" DELIVERS your message to the buyers MBS Names Wagner ...
30 Apr 2014  -  72k
741. 1957-08-19-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... . He en- ident. Mr. Carpenter and all other officers tered radio as a talent representative in 1934 submitted resignations as a matter of form SELECTION of Dale L. Moudy, vice presi- and moved into sales in 1941 with WLW when the new management came in. His dent and engineering director of the Storz Cincinnati. Mr. Mulvihill was radio-tv di- and that of Richard J. Puff, vice president stations, to fill the newly-created post of rector for General Artists Corp. before join- in charge of advertising, research and public director of special ing the sales staff of WOR-TV New York in relations, have ...
30 Apr 2014  -  62k
742. 1957-08-26-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... : WDGY has 31.1% average share of audience, 7 a.m. 6 p.m. Monday through Saturday. Twin June Trendex says it: WDGY has 29.9% average share of Cities audience, 7 a.m. 6 p.m. Monday through Saturday. Latest Pulse says it: WDGY has 189 first place quarter hours against 128 for next station. Storz Station programming excitement has overturned radio- listening-and time-buying habits -of a generation. See your Blair man .. or talk to Uv WDGY WDGY General Manager Jack Thayer. 50,000 Watts Minneapolis-St. Paul WDGY Minneapolis St. Paul W H B Kansas City WQAM Miami REPRESENTED BY JOHN BLAIR á CO. TODAY'S RADIO FOR TODAY'S ...
30 Apr 2014  -  74k
743. 1957-08-19-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... L5Z00 ellaçts3 56L6 'S.;apeilas 3 peau00 Ideal makes the most of Temple tv series Page 33 v£ aTl ül?511C: Tv milestone: AT&T's Florida -Cuba relay Page 52 signal jumps the sea Profile on Mutual as new hands take over Page 72 "I have it much easier when I buy Storz Station cities." In each of these major markets, it isn't even close: More radios are tuned to the Storz Sta- tion than to any other. MINNEAPOLIS -ST. PAUL WDGY #1 Hooper, Trendex, Pulse all day. See Blair or GM Jack - Thayer. KANSAS CITY WHB #1 ...
30 Apr 2014  -  85k
744. 1957-08-19-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... : WHB first with 42.1% all -day average. KANSAS CITY, Whether it's prime .. or any time .. talk to Blair or WHB GM George W. Armstrong MISSOURI WDGY Minneapolis St. Paul WHB Kansas City W QA M Miami REPRESENTED BY JOHN BLAIR 6 CO. TODAY'S RADIO FOR TODAY'S SELLING E ODD STORZ, PRESIDENT WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. Page 8 Augual 19, l45' BROADCASTING TELECASTING ...
30 Apr 2014  -  70k
745. 1957-08-05-BC-OCR-Page-0041 [Broadcasting Magazine]
Broadcasting Magazine
... Log. Howe. wid1 1' Car Ir, W. Yam. In. tOxxrnnnl WIWw^ .xM WOY o. W fra 4>n .GinM. b rW ru v?V.1Me Sa.1.F-rm. cismns adz sold on. KIEbN-r r.ln. xn,. ina 1. . m.m W.r. Gr, tiO.1u leev OU Jak srx, The Storz Stations 11,1 fIdNYKY.N[" ,.ut.funtII.I1,r1f1 n. OOMIG "BT gives us most effective coverage "Yes! 'San Franciscans Are Sold on KRON- among agencies and advertisers. We know by TV' We can also say that KRON-TV is sold experience that our ads are well -received by on B.T. We've been a regular BT advertiser ...
30 Apr 2014  -  92k
746. 1957-08-05-BC-OCR-Page-0118 [Broadcasting Magazine]
Broadcasting Magazine
... to mons, Ont. Canadian Labor Relations Board has cer- try that candy!" tified National Association of Broadcast Em- Commercials on WGNTV have employes and Technicians as bargaining a way of getting results- because agent for 80 employes of CFCM -TV and WGN -TV programming keeps CKMI -TV Quebec City. Que. TODD STORZ (I ) .Ind George W. Arm- folks wide -awake, interested and watching. For proof, let our - Canadian Assn. of Radio -Tv Broadcasters' strong, general manager of Kansas City, survey the scene WHB at the specialists fill you in on some sur- new rate cards for all member ...
30 Apr 2014  -  66k
747. 1957-08-12-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... of dominance is added to WTIX's continuing-and widening leadership among New Orleans' don't 11 radio stations. The most recent (June -July) Hooper shows WTIX with a decisive lead -claiming slightly over twice the audience belong to WTIX. of the runner-up station. WTIX's share: 23.2% ; next station's share: 11.5% . Storz Station round -the-clock excitement and ideas have created a new New Orleans listening habit, with new time - The buying habits to match. Spare the Adam Young man a little time out of your day to tell you why you get nothing other 266 do! but good times out of WTIX's day. Or, talk ...
30 Apr 2014  -  83k
748. 1957-08-05-BC-OCR-Page-0102 [Broadcasting Magazine]
Broadcasting Magazine
... , re- representative for Howard signed. W. Sams & Co. named Robed E. Howard, veteran time seller and sales manager of indus- buyer. to KMLA (FM) Los Angeles sales trial service division. staff. Bill Stewart, director of programming. George T. Stewart, manager of distribution, Storz stations (KOWH Omaha, WHB Sylvania Electric Products, promoted to na- Kansas City, WTIX New Orleans, WDGY tional sales manager with responsibility for Minneapolis-St. Paul and WQAM Miami) , all field sales operations. Peter J. Grant father of girl, Sharon Celeste. July 21. manager of sales management ...
30 Apr 2014  -  69k
749. 1957-08-05-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... A Time -Buyer can That's what the newest Hooper says, continuing a dramatic runaway for WQAM since the start of Storz Station program- relax in Miami ming less than a year ago. Now WQAM has 4 times the One station (WQAM) has audience of the next station. The latest Pulse and Trendex 42.6%* of the audience. also show WQAM in first place by convincing margins. Makes time -buying in Miami rather simple, doesn't it? Don't complicate your life by leaning on 1956 data for WQAM support. Get the new figures from John Blair .. or talk to .. serving all of Southern Florida with ...
30 Apr 2014  -  79k
750. 1957-07-29-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... Listening to first audience, 7 a.m. -6 p.m. Monday through Saturday. place WDGY Latest Nielsen says it: WDGY first NSI area 9 a.m. -6 p.m. Monday through Saturday. 2. Buying WDGY- advertised products Latest Pulse says it: WDGY has 189 first place quarter-hours, against 128 for next station. WDGY Storz Station programming excitement has overturned radio- listening-and time -buying habits -of a generation. 50,000 watts MINNEAPOLIS -ST. PAUL See your Blair man .. or talk to WDGY General Manager Jack Thayer. WDGY Minneapolis St. Paul W H B Kansas City WQAM Miami REPRESENTED BY JOHN BLAIR & CO. TODAY'S RADIO FOR TODAY'S ...
30 Apr 2014  -  100k
751. 1957-07-22-BC-OCR-Page-0095 [Broadcasting Magazine]
Broadcasting Magazine
... , and WHIG- AM-FM -TV, Dayton. With a keen mind and unbounded energy, he became a schoolteacher in his youth, although he had quit school at 16. His avid reading habits qualified him for a teacher's license. From teaching he moved into jour- nalism as a reporter on the Middletown EXECUTIVES of Storz Stations, concluding a four -day meeting in Cincinnati last (Ohio) Signal and then the Cincinnati En- weekend, heard President Todd Storz project a banner year for the group's four quirer where he wrote politics. After several radio stations. At the conference table (I to r) are Dale Moudy, engineering ...
30 Apr 2014  -  92k
752. 1957-07-22-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Page 52 a2allo3 aF;cEG;aao^ Sates Radio Co.: 35 years in the business Page 76 Nestinghouse puts fm stations on their own Page 94 MORNINGSIUE ere COLLEGE LIBRARY re's a ;3lOUX i.[TY IOWA )rz e ye's dience In each of these major markets more radios are tuned to the Storz Station than to any other. MINNEAPOLIS -ST. PAUL . . . WDGY #1 Hooper, Trendex, NSI Area -all day. Pulse in the afternoon. KANSAS CITY .. WHB #1 Metro Pulse, Nielsen, Trendex, Hooper, Area Nielsen, Pulse NEW ORLEANS . . . WTIX #1 Hooper ...
30 Apr 2014  -  116k
753. 1957-07-22-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... family. Every survey agrees. Whether it's audience - or advertising it's a WHB world! Talk to Blair or WHB GM George W. Armstrong. WHB 10,000 watts on 710 kc. Kansas City, Missouri WDGY Minneapolis St. Paul WHB Kansas City WQAM Miami TODAY'S RADIO FOR TODAY'S SELLING i REPRESENTED BY JOHN BLAIR ODD STORZ, PRESIDENT WTIX New Orleans & REPRESENTED BY ADAM YOUNG INC. CO. Page 8 July 22. 1957 BROADCASTING - TELECASTING ...
30 Apr 2014  -  79k
754. 1957-07-15-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... WQAM with Station "A " 10.1% 37.9% -enjoys 334 times the second station's audience. That's what Station "B " 9.8% the newest Hooper says, continuing a dramatic, fantastic change in Station "C " 7.3% Southern Florida radio listening-and time -buying -since the start Station "D " 6.8% of Storz Station programming at WQAM, less than a year ago. Station "E " 6.3% Station "F " 5.6% The latest Pulse and Trendex have WQAM in first place. So it's unani- Station "G " 5.4% mous. So don't let 1956 data throw sand in your eyes. Send for ...
30 Apr 2014  -  80k
755. 1957-07-15-BC-OCR-Page-0111 [Broadcasting Magazine]
Broadcasting Magazine
... both radio and tv. Con- Watertown, Wis. 32. college, single, seven years sider all replies. Box 449A, BT. with the mike. One year with WJLK, Asbury Park, N. J. Contact Roger Magee, 1317 Stewart Wanna make money? Let Pulse -proven di, with Storz -Noemac excitement know -how, help you Ave. Wanamassn, N. J. PRospect 5 -5345. AVAILABLE IF become "Number One." Aggressive salesman. Family man, desires permanency. Box 451A, B.T. TELEVISION Disc jockey: 3 years experience. College, single. Desire N. J. Conn. Pa. other ...
30 Apr 2014  -  45k
756. 1957-07-15-BC-OCR-Page-0109 [Broadcasting Magazine]
Broadcasting Magazine
... bright sounding josh disides Guyer, General Manager. B.T. like you just can't hardly find no more. Top pay, unlimited opportunities with America s Sales Announcer -copywriter, mature voice, minimum most successful radio group. Send tape and re- two years experience network affiliate. $75 start. gime to Bill Stewart-The Storz Stations, 820 Periodic raises, retirement plan, benefits. Send Kilpatrick Building, Omaha, Nebraska. sales manager in New York-New Jersey metro- tape, letter. Box 471A. B.T. politan area. Must be a go-getter. Storecasting and background music field. Commission basis. Combination announcer -engineer with first class ...
30 Apr 2014  -  60k
757. 1957-07-08-BC-OCR-Page-0091 [Broadcasting Magazine]
Broadcasting Magazine
... . Please send aircheck. like you just can't hardly find no more. Top pay. unlimited opportunities with America's Staff announcer. Must have good voice and most successful radio group. Send tape and re- Salesman. Michigan. Major independent. Real solid experience. Top Montana station. Forty sume to Bill Stewart -The Storz Stations, 820 opportunity for solid successful producer. Salary hours. Profit sharing, two weeks' vacation, ex- Kilpatrick Building. Omaha, Nebraska. plus. Box 157A, BT. cellent salary. Contact Assistant Manager, /SIBS Great Falls, Montana. Terhniral Radio salesman for independent in regional market. ...
30 Apr 2014  -  62k
758. 1957-07-01-BC-OCR-Page-0071 [Broadcasting Magazine]
Broadcasting Magazine
... 4,000,000,000 buying power awaits advertisers who like to Thayer WDGY General Manager ride with the winner. The gang- JACK THAYER, WDGY Minneapolis -St. way is down at any Katz office. Paul disc jockey and production and pro- motion director, will assume duties as the station's general manager July 3, according to Todd Storz, president of the Storz Stations, of which WDGY is one. Mr. Thayer, who T-- succeeds new ABC Vice President Ste- phen Labunski, is HarUNTINGTON-aCHARLESTON, dnW.® . Á'Vl ib W. qVgA. C": a veteran of 15 'When I get my guitar, pardner years ...
30 Apr 2014  -  63k
759. 1957-07-01-BC-OCR-Page-0070 [Broadcasting Magazine]
Broadcasting Magazine
... service. Clinton McKinnon, presi- THE CALIF. -ORE. THE price of big city daytime radio stations dent-owner of .KOAT -TV, said the station will supply the logs to anyone who wants is inching up. Last May KOWH Omaha, to make legitimate use of them. Neither TV TRIO Neb. was sold by Todd Storz to National Messrs. Hubbard nor McKinnon had been Weekly Inc. (William F. Buckley) for accustomed to paid newspaper logs in other $822,500. Last week, WHIM Providence, cities where they have operated stations. R. I. was sold by Frank W. Miller Jr. to The Denver Post is ...
30 Apr 2014  -  53k
760. 1957-07-01-BC-OCR-Page-0085 [Broadcasting Magazine]
Broadcasting Magazine
... writer for daily newspaper. Can be non- resident fees. Northeastern Ohio. Substantial market. Send tape and complete resume to Box 271A, pay. unlimited opportunities with America's parttime work. Excellent proposition. Box 300A, B.T. most successful radio group. Send tape and re- BT. sume to Bill Stewart-The Storz Stations, 820 Staff man strong on play -by -play to develop Kilpatrick Building, Omaha. Nebraska. Top rated disc Jockey with first phone needed athletic program. Solid operation, one -station by progressive midwest radio and tv stations market. Box 295A, BT. where results really count. $100 per week to ...
30 Apr 2014  -  50k
761. 1957-07-08-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... teenagers as well as the farm family. Every survey agrees. Whether it's audience - or advertising it's a' WHB world! Talk to Blair or WHB GM George W. Ara strong. WHB 10,000 watts on 710 kc. Kansas City, Missouri WDGY Minneapolis St. Paul ATBONS TODAY'S RADIO FOR TODAY'S SELLING E ODD STORZ, PRESIDENT WHB Kansas City WQAM Miami REPRESENTED BY JOHN BLAIR WTIX New Orleans @ CO. REPRESENTED BY ADAM YOUNG INC. Pace 8 July 8, 1957 BROADCASTING TELECASTING ...
30 Apr 2014  -  82k
762. 1957-07-01-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... p.m. Monday through Saturday. June Trendex says it. WDGY has 29.9% average share of audience, 7 a.m. -6 p.m. Monday through Saturday. Latest Nielsen says it. WDGY first NSI area 9 a.m. 6 p.m. Monday through Saturday. Latest Pulse (back in March -April) said WDGY is first every afternoon. Storz Station programming excitement has over- turned radio listening -and time - buying -habits of a generation. Get details from your Blair man ..or talk to WDGY General Manager Steve Labunski. WDGY 50,000 watts Minneapolis -St. Paul..>e . WDGY Minneapolis St. Paul STATI®NS - , W H B Kansas ...
30 Apr 2014  -  41k
763. 1957-06-24-BC-OCR-Page-0107 [Broadcasting Magazine]
Broadcasting Magazine
... woman pay, unlimited opportunities with America's who can turn out first- quality selling cony fid. Personality di, willing to take direction and have most successful radio group. Send tape and re- Must be production- minded and really capable. music programmed. Salary open. Major metro- sume to Bill Stewart -The Storz Stations, 820 Send resume to: Bob Earle, WINZ, Miami, politan market, south. Write Box 217A, BT. Kilpatrick Building, Omaha, Nebraska. Florida. BROADCASTING TELECASTING lune 24, 1957 Page 107 ...
30 Apr 2014  -  73k
764. 1957-06-24-BC-OCR-Page-0050 [Broadcasting Magazine]
Broadcasting Magazine
... to paid programming, Hatch, 'CALL Salt Lake City, reported KIMA Yakima, Wash.; John M. Outler, comparative data will be obtained for a chairman of the Radio Transmission WSB Atlanta; Harold Hough, WBAP Fort substantial segment of homes, possibly as Tariff Committee on the impact of technical Worth; Todd Storz, KOWH Omaha, Neb.; many as 300. Selection of an original sample and economical changes in the reappraisal J. Frank Jarman, WDNC Durham, N. C.; of, say, 1,500 homes out of the 7,800 in the of AT&T line charges. J. R. Livesay ...
30 Apr 2014  -  49k
765. 1957-06-17-BC-OCR-Page-0079 [Broadcasting Magazine]
Broadcasting Magazine
... was reported to have resigned. programming and in selling, American TV comedy is not a funny business. Broadcasting will adapt itself to the im- Mr. Labunski has been vice president and portant work being done by our affiliates. What seemed hilarious at a story general manager of WDGY Minneapolis, one of the Todd Storz group. Mr. Eastman "Our selling will be done on a creative conference can fall flat at airtime. basis, recognizing the feeling and needs of said, "His principal efforts at the outset, as Film can help here -in many ways! the local station. American Broadcasting is the case with all ...
30 Apr 2014  -  100k
766. 1957-06-24-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... This morning from 3 E. 54th St. . . and ing (19.0 %) , first in the afternoon (19.0 %) from offices in Chicago, St. Louis, Boston, Los and first all day. Angeles and San Francisco, the Adam Young men are out with new data on New Orleans Storz Station programming ideas and excite- radio. ment have created a new New Orleans listening habit, with new time-buying habits to match. They have a new Hooper which shows WTIX If the Adam Young man doesn't call you to even further ahead with 24.2% all -day average tell you more, you call him. ...
30 Apr 2014  -  80k
767. 1957-06-17-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... * Date of NCS #2 Just this: August, 1956 WQAM became a Storz Station. October, 1956 WQAM went independent. November, 1956 WQAM leaped to first place all day (28.4% , Hooper) without a give -away. February, 1957 WQAM rocketed to first place all day on Trendex (34.1%) . Feb. -Mar. 1957 WQAM jumped to first place all day on Pulse. Mar. -Apr. 1957 WQAM now has more than twice the audience of the runner -up station. Apr. -May, 1957 WQAM now has more than 21/2 times the audience of the runner -up station. Next time ...
30 Apr 2014  -  74k
768. 1957-06-10-BC-OCR-Page-0100 [Broadcasting Magazine]
Broadcasting Magazine
... . META. but no agreements have been merly program manager of WHB Kansas Katz found its man in Mr. Pearson, who reached. In turn, others -not necessarily bidders are talking to META concerning the use of - City. in addition to his program managership at This move, reportedly the first of its Todd Storz' WHB has also had extensive kind in the annals of :station representation, on -air experience at WHB and KOWH its present existing facilities. Understood to was taken "because of the critical impor- Omaha. Mr. Pearson, the Katz Agency said, be "very interested" in META's physical tance of ...
30 Apr 2014  -  69k
769. 1957-06-10-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... is further proof that 1956 figures are worthless for 1957 time -buying. WDGY is now an even stronger first every afternoon.* PULSE UPI Look at the chart at the left .. and see how far WDGY has come (7 a.m. -7 p.m. Mon. Fri.) on Pulse in the last 12 months. Storz Station programming excite- ment has overturned radio listening habits of a generation -and Pulse isn't alone in reflecting it. March WDGY is first NSI area 9 a.m. 6 p.m. Monday- Saturday. WDGY is first all day per latest Trendex. In every recent report, April 2.8 WDGY has a big first place audience ...
30 Apr 2014  -  86k
770. 1957-06-03-BC-OCR-Page-0061 [Broadcasting Magazine]
Broadcasting Magazine
... Detroit by next October. i/Al'Gsor Negotiations are under way with stations in those markets, it was pointed out. WPIX, New York Daily News station, is expected to be the outlet in that city. Mr. Quaal emphasized that at the outset "we will crawl before we try to walk." Storz in Syndication For the first time, a perfectly tailored signal for all of With Connolly Series Northeast Michigan. To Flint add Saginaw, Bay City, and THE Storz Stations have entered the na- tional radio program syndication field with the rich Thumb Area, plus the heart of Michigan's vacation - signing of an exclusive ...
30 Apr 2014  -  118k
771. 1957-06-03-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... important audience -type. That statement embraces the housewife, her husband, their teenagers as well as the farm family. Every survey agrees. Whether it's audience - or advertising it's a WHB world! Talk to Blair or WHB GM George W. Armstrong. WHB 10,000 watts on 710 kc. Kansas City, Missouri The Storz Stations TODD STAR ` President 7Raio for To.ay's WDGV WHB WQAM KOWH WTIX Minneapolis -St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. Page 8 lune 3, 1957 BROADCASTING TELECASTING ...
30 Apr 2014  -  78k
772. 1957-05-27-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... "After a morning of being immersed in a lot of conflicting ratings, this feels good." "I know 5 markets where the figures don't leave your head swimming." In any of these 5 important markets .. you get the big audience with the Storz Station. first per AREA Nielsen and Pulse. 87% , renewal MINNEAPOLIS -ST. PAUL March, 1957 Nielsen shows .. with WDGY. WDGY first (NSI rate among Kansas City's biggest advertisers proves dynamic sales power. See John Blair or Area, 9 a.m. 6 p.m. Mon. Sat.) Latest Trendex WHB GM George W. Armstrong. ranks WDGY first ...
30 Apr 2014  -  79k
773. 1957-05-20-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... COPY Commercials in a jam Tv commercials called on the c RETMA hears optimism for electronics Page 48 on way up í13d vasmaAN FCC reins in on subscription tv moves Page 62 Goldenson sees network balance in fall Page 116 EOI 9 F; .iO xr.otS .IQ a2 1100 apre;u 7 ú.Jo n "Heard a coup Storz Stations this trip. Never a dull moment." "Understand there's never a dull moment for advertisers, either." In any of these 5 important markets every time is KANSAS CITY ..with WHB. First per METRO Pulse, Niel- . . . a sen, Trendex and Hooper-first per AREA Nielsen ...
30 Apr 2014  -  118k
774. 1957-05-20-BC-OCR-Page-0066 [Broadcasting Magazine]
Broadcasting Magazine
... (D -N. Y.) . The bills would require every govern - committee currently is preparing a report on the competitive practices in the music field the result of extensive hearings held last - National Weekly Inc. has bought KOWH ment agency to file for publication in the September into the ASCAP -BMI feud. from Storz Broadcasting Co. [BT, March Federal Register and the Code of Federal [BT, April 22] . 25 -April 1] for $822,500. William F. Regulations the following: Buckley, author of the controversial God Agency's central and field organizations FCC Asked to Approve Sale andMan at Yale and co- ...
30 Apr 2014  -  38k
775. 1957-05-20-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... even bigger lead over the next sta- tion in 11- station New Orleans -first in the morning (19.0 %) , first in the afternoon (19.0 %) and first all day. Hooper continues to give WTIX top audience share in every time period, with a first place 20.3% all -day average. Storz Station programming ideas and excitement have created a new New Orleans listening habit, which in turn is producing a new New Orleans time -buying habit. Next time the Young man calls, make him tell you the WTIX story. Better still, give him a call-or talk to WTIX General Manager Fred Berthelson. 7 a.m. ...
30 Apr 2014  -  83k
776. 1957-05-13-BC-OCR-Page-0117 [Broadcasting Magazine]
Broadcasting Magazine
... . Box rector. Box 630G, B.T. sports, disc jockey. Box 883G, B.T. 439G, B.T. 1st phone, experienced 4 years television, full DeeJay needs audience that prefers subtle to Florida vhf seeking experienced tv announcer - qualified studio, transmitter onerations. Some obvious, provocative to trite. No Storz type, this. director. position available immediately, send maintenance, experience. Box 634G, B.T. Box 889G, B.T. tape. brochure, picture to Program Director WCTV Television, P. O. Box 3168 MSS, Talla- hassee. Florida. Chief engineer, twenty years experience am -fm Have ...
30 Apr 2014  -  59k
777. 1957-05-13-BC-OCR-Page-0115 [Broadcasting Magazine]
Broadcasting Magazine
... . Box rector. Box 630G, B.T. sports, disc jockey. Box 683G. E.V. 439G, B.T. 1st phone, experienced 4 years television, full Deefay needs audience that prefers subtle to Florida vhf seeking experienced tv announcer- qualified studio. transmitter operations. Some obvious, provocative to trite. No Storz type, this. director, position available immediately, send tape. brochure. picture to Program Director stexperience. Box 634G, BT. Box 689G, BT. WCTV Television, P. O. Box 3166 MSS, Talla- hassee. Florida. Chief engineer, twenty years experience am-fm Have toothbrush ..will travel ...
30 Apr 2014  -  60k
778. 1957-04-29-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... "Heard a couple of Storz Stations this trip. Never a dull moment." "Understand there's never a dull moment for advertisers, either." In any of these 5 important markets.. every time is a good time with the Storz Station. MINNEAPOLIS -ST. PAUL .. with WDGY. among Kansas City's biggest advertisers Latest Trendex puts WDGY first! Whether proves dynamic sales power. See John you prefer Pulse, Trendex, Hooper or Blair or WHB GM George W. Armstrong. Nielsen, WDGY has prime availabilities in NEW ORLEANS .. with WTIX. Month many first place segments in every recent after month WTIX maintains ...
30 Apr 2014  -  82k
779. 1957-04-22-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... , SDX, Headliners Page 44 E1a01 .9 R413 xro2$ RaeaGzel $18 million in sales pass FCC Page 56 a8>TtoO eptsdupuJOw Petry urges lower night radio rates Page 103 PhORN1NGS1DE COLLEGE LIBRARY as3w! . IN ANY OF THESE FIVE IMPORTANT MARKETS . . "Did you notice the YOU TALK TO new ratings on that Storz Station ?" "Yes. In fact, all THE BIGGEST AUDIENCE 5 Storz Stations WITH THE have first place "STORZ STATION "! audience stories." MINNEAPOLIS -ST. PAUL .. with WDGY Latest Trendex puts WDGY first! Whether you prefer Pulse, proves dynamic sales power. Sec John George W. ...
30 Apr 2014  -  94k
780. 1957-04-22-BC-OCR-Page-0009 [Broadcasting Magazine]
Broadcasting Magazine
... and in fight against tv, government last week APPROVAL of FCC was sought Friday by publicity, and Warren Steibel, exploitation. abolished 331% tax on tickets for live National Weekly Inc. for its purchase of CNP also has added Bob Cuniff, tv columnist theatre shows and reduced tax on movie KOWH Omaha from Todd Storz for $822,500 and magazine writer, as press representative of tickets. Government found movie attend- (BT, April 1) . NBC Opera Company for its second annual ance dropped 7% in year, continuing National Weekly, which publishes National tour. During week, Gerald Adler of NBC was downward trend. ...
30 Apr 2014  -  45k
781. 1957-04-15-BC-OCR-Page-0136 [Broadcasting Magazine]
Broadcasting Magazine
... for Northern New England's g land's 3iá inch and Ili) inch transmission line, General Electric BM-1A monitor. Equipment located ket. Sales Representative wanted by Leading Station. Two already on staff Miami. Contact Dale Moudy, Engineering VP. 50,000 watt, clear channel station in doing very well, but agree we are not The Storz Stations, Kilpatrick Building, Omaha the Midwest. This major network affili- 2, Nebraska. nearly approaching potential of this fine ate is recognized as one of the coun- market. Prefer New Englander who un- Complete DuMont camera chain. Pickup control try's top stations. Only interested in and monitor. Portable ...
30 Apr 2014  -  62k
782. 1957-04-15-BC-OCR-Page-0135 [Broadcasting Magazine]
Broadcasting Magazine
... , special terms. This and 15 other stations currently avail- events. Past RINDA Director. 28. Family. Box Manager -commercial manager. 6 years tv, 10 able through Paul Chapman Company, 84 Peach- 386G, B.T. years radio. Also network and agency. Best ref- tree, Atlanta. Storz trained program director-news director and erences previous stations. Box 200G, B.T. Kilowatt am available. Pacific coast college town. top -flight personality wane to relocate with pro- $10,000 down will handle. Our No. 9886. May gressive independent. Have tremendous major Technical Brothers, Binghamton, New York. market ...
30 Apr 2014  -  44k
783. 1957-04-15-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... . Pulse gives WDGY an average rating of 6.0 (7 a.m. 7 p.m. Mon. Fri.) . Whatever report you like best, you can WDGY 50,000 watts use it to buy prime availabilities in WDGY's many first -place segments through the day. MINNEAPOLIS -ST. PAUL Let Blair bring you up to date on what Storz Station pro- gramming has done to Twin Cities' radio listening. Or, talk over the new figures (and what they mean) with WDGY General Manager Steve Labunski. The Storz Stations TODD STORZ, President WDGY WHB WQAM KOWH WTIX Minneapolis -St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair ...
30 Apr 2014  -  96k
784. 1957-04-08-BC-OCR-Page-0182 [Broadcasting Magazine]
Broadcasting Magazine
... Humpty Dumpty First Prize Meat Prod 28,360 Trading Meat Products 324,550 Ranges 55,520 Food Mkts. 146,610 Stop 8 Save . Stamp ;75,500 Pard Dog Food 11,150 Top Value Enterprises.. ;1,041,480 Occidental Range 13,890 Standard Grocery ry Co. $46,440 Tradin Stamps 75,500 Poultry 45,430 Top Value Foods 46,440 Table Ready Meats 36,800 Trading Stamps 1,041,480 V Storz Brewing Co. $135,020 Standard Knitting Mills ; ,30310 Beer 135,020 Vigoro Fertilizer 2,710 Townley Dairy $73,040 Valley Bell Dairy Co. $31,030 Healthknit Underwear .. 30,310 Sylvan Seal Milk Cs. $101,640 Dairy Products 73,040 Dairy Products 31,030 Streator Read Foods,Inc...22,760 Sylvan Seal Standard Mattress Co. $20,780 22,760 Milk 101,640 Toy Guidance ...
30 Apr 2014  -  44k
785. 1957-04-08-BC-OCR-Page-0033 [Broadcasting Magazine]
Broadcasting Magazine
... for Distin- RESPECTFULLY PRESENTED BY Wash.; Ray Eppel, KORN Mitchell, S. D.; guished Service to broadcasting. The award THF. MEMNERS OF Hugh M. Smith, WCOV Montgomery, Ala.; will be accepted for Mr. Hoover by C. M. THE NATIONAL ASSOCIATION OF RADIO Todd Storz, KOWH Omaha; Donald W. AND TELEVISION BROADCASTERS Jansky Jr. pioneer radio engineer who took Thornburgh, WCAU Philadelphia; Harold CHICAGO part in early regulatory conferences when APRIL B. SHE Hough, WBAP Fort Worth; Daniel W. Mr. Hoover was Secretary of Commerce. Kops, WAVZ New Haven; J. R ...
30 Apr 2014  -  42k
786. 1957-04-01-BC-OCR-Page-0128 [Broadcasting Magazine]
Broadcasting Magazine
... 4ofohq (4 ? Towefs STATIONS STORZ SELLS KOWH FOR $822,500; SEVEN OTHER AM STATIONS SOLD SALE of Todd Storz's KOWH Omaha, The station, 1 kw on 1600 kc with a cp for Neb. led a list of eight stations which 5 kw, is owned by Bernice Schwartz and changed hands, subject to FCC approval, Coralee Garrett. Allen Kander & Co. was last week. Involved were stations in Wash- broker. ington, Missouri, South Carolina, Georgia, Upon FCC approval Rollins will revamp Alabama and Florida. KATZ format to program for Negro audi- KOWH was sold to National Weekly Inc. ence. This ...
30 Apr 2014  -  72k
787. 1957-04-01-BC-OCR-Page-0152 [Broadcasting Magazine]
Broadcasting Magazine
... quarter hours. More evidence, added to previous data, of KOWH's decisive dom- inance of Omaha radio. Feb. -March Hooper has LATEST PULSE SAYS: KOWH out in front, too, as ever! Trendex gives KOWH top spot, too. KOWH leads next independent This is the kind of market -dominance which Storz Station ideas, programming and broad (660 kc.) by nearly coverage continue to make possible for national and local advertisers. Results prove it, too. Get Adam Young's point of view over with General Manager Virgil Sharpe. .. or talk it 2 to 1 TODD STORZ, President Today s Radio for ...
30 Apr 2014  -  84k
788. 1957-04-01-BC-OCR-Page-0102 [Broadcasting Magazine]
Broadcasting Magazine
... York; Stone, Robert L. WABC- Portland, Ore.; Walker, James P. KTUL Tulsa; Schenkkan, Robert F. U. of Tex. Austin, Tex.; Walker, Merrill H. WOAP Owosso, Mich.; Walk- Scheuer, John D. Jr. WFIL Philadelphia; Schia- TV New York; Storz, Todd, KOWH. Omaha: er, Osborne, General Electric Co. Syracuse, vone, James, WWJ -TV Detroit; Schlafly, Hubert Stowman, Kenneth W. WFIL Philadelphia; N. Y.; Walker, William, WBEV Beaver Dam, J. TelePrompTer Corp. New York; Schmidt, Strack, Eugene W. ...
30 Apr 2014  -  68k
789. 1957-04-01-BC-OCR-Page-0010 [Broadcasting Magazine]
Broadcasting Magazine
... SECRETARY TO GENERAL MANAGER: Eleanor Schadl forts to solve daylight time problem CIRCULATION R READER'S SERVICE 120 MANAGER: John P. Cosgrove SUBSCRIPTION MANAGER, Frank N. Gentile PLAY BALLI MAJOR LEAGUE PLANS CIRCULATION ASSISTANTS: Gerry Cleary, Bessie Deese, Charles Harpold, Donald Rodgers, Bertha Sponsors to spend $65 million min- STORZ SELLS KOWH OMAHA Scott, Violet Quigley BUREAUS imum for coverage of baseball teams $822,500 is figure for transfer of out- NEW YORK on radio -tv stations, networks .. 40 let to William F. Buckley Jr. pub- 444 Madison Ave. Zone 22, PLoza 5-8355 lisher of 'National Review' 128 Editorial SENIOR EDITOR ...
30 Apr 2014  -  85k
790. 1957-03-25-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... basis, although certain members of when he learned CBS was scheduled to tele- contract stage last weekend was projected Commission feel that consideration on such cast his address. Now entire speech has to sale of KOWH Omaha, first station in meager knowledge is exceedingly danger- be written so public viewers won't be be- Todd Storz group, to William Buckley, ous and premature. fuddled by esoterics of broadcasting and publisher of National Weekly, New York BT such trade jargon as Sec. 315, Sec. 309 (b ) , distributed newsletter, and associates, for BRIGHTER DAY Daytime television allocations, uhf, vhf, etc. etc. ...
30 Apr 2014  -  94k
791. 1957-03-25-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... -place segments on WDGY. When you buy Minneapolis -St. Paul, don't rely on old, out -dated infor- mation, which won't tell you, for instance, that Trendex now has WDGY in first place in audience, morning, afternoon, and all day. Let Blair bring you up to date on what Storz Station programming has done to Twin Cities' radio listening. Or, talk over the new figures (and what they mean) with WDGY General Manager Steve Labunski. 50,000 watts and a WDGY nearly perfect- circle daytime signal MINNEAPOLIS -ST. PAUL The Storz Stations WDGY WHB WQAM KOWH WTIX Minneapolis -St. Paul Kansas ...
30 Apr 2014  -  82k
792. 1957-03-18-BC-OCR-Page-0078 [Broadcasting Magazine]
Broadcasting Magazine
... cuit Judge John A. Danaher dissented. the Miami News also owned WIOD Miami The problem arose in 1955 when the AN APPLICANT'S proposed service to its and the Herald, WQAM Miami. The latter coverage area was attacked vigorously be- FCC issued a show cause order why a cease was sold in mid -1956 to Todd Storz for and desist order should not be issued fore the FCC last week during oral argu- $850,000 in order to comply with FCC rules ment on the Oakland -San Francisco ch. 2 against KTLA (TV) Los Angeles, implying prohibiting the ownership of two outlets in that the bingo-type program violated the case. ...
30 Apr 2014  -  34k
793. 1957-03-18-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... . Or, talk to General Manager George W. Armstrong. And while you're at it, get the PULSE. WHB in first place 140 whole day and night picture! out of 140 quarter- hours. WHB10,000 O /cc. WHB's share of Area Nielsen KANSAS CITY Total Station Audience : 46 % . The Storz Stations WDGV WHB WOAM KOWH WTIX Minneapolis -St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. Page 6 March 18, 1957 BROADCASTING TELECASTING ...
30 Apr 2014  -  92k
794. 1957-03-11-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... floor, that he music owned and exploited by the broad- tral Michigan. would appoint such a group (BT, Feb. 11] . casters themselves." Michigan State U. is licensee of WKAR- No schedule of hearings for the unit has AM-FM East Lansing and permittee of ch. been announced. STORZ SCORES FCC Other members are Democrats John Bell 60 WKAR-TV, which began operations Jan. 13, 1954. The examiner ruled that the con- INACTION ON WSMB Williams (Miss.) , John J. Flynt Jr. (Ga.) , struction permit of WKAR -TV must be sur- Leo W. ...
30 Apr 2014  -  36k
795. 1957-03-11-BC-OCR-Page-0086 [Broadcasting Magazine]
Broadcasting Magazine
... categories (large, medium, small and fm stations) . (has served before) . Elected for one -year terms were: Large John M. Outler, WSB Atlanta (board chair- - filled by Mr. Lovell," said Mr. Sugg. For the man, re- elected) . Medium-Todd Storz, Results were tabulated by an elections past 25 years Mr. Lovell has been chief engineer of WKY -AM -TV Oklahoma City, committee comprising George Roeder, KOWH Omaha, Neb. Small -l. R. Livesay, Okla. and has been with station for a total WCBM Baltimore, chairman Everett L. WLBH Mattoon ...
30 Apr 2014  -  54k
796. 1957-03-04-BC-OCR-Page-0062 [Broadcasting Magazine]
Broadcasting Magazine
... of general concern for without an examiner's initial decision and waii owns KPOA Honolulu, WTAC Flint the fullest and freest development of our a counter proposal that the record be certi- and 50% of KTVR (TV) Denver. A letter communications system." fied to the Commission for an initial deci- from Todd Storz (Storz stations) urging While not all of the committee members sion. The commissioners held that a decision that the Commission investigate WSMB's want toll tv, the demand for Commission ac- by the examiner would assist them in reach- promotional practices and charging that a tion has mounted so that even committee ing a ...
30 Apr 2014  -  35k
797. 1957-03-11-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... adver- tisers, who are buying WQAM, and WQAM Others 2 0% profiting therefrom. Lend an ear Serving all of Southern Florida Hooper, J. -Fab. 1967 yourself to the Blair man . or with 5,000 watts on 560kc. a.m. -C p.m. Mon. -Fri. WQAM General Manager JACK SANDLER MIAMI The Storz Stations President WDGY WHB WQAM KOWH WTIX Minneapolis -St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. Page 6 March II, 1957 BROADCASTING TELECASTIN( ...
30 Apr 2014  -  97k
798. 1957-03-04-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Radio sets new record in '56 sales Page 27 viva/ 9 AlTO xaoTS Media selection should be top -level agency job Page 28 RaesqTl a2zT7M dFiE$u ;u.1o9! FCC acts on deintermixture: 10 get, 5 lose v's Page 54 Westinghouse conference: Making public service pay Page 69 "Been hearing a lot about Storz Stations. Which ones we using?" In any of these 5 important markets . . . you talk to the big audiences with the Storz Station. MINNEAPOLIS -ST. PAUL .. with WDGY. January, 1957 Trendex puts WDGY first! Whether you pre- biggest advertisers proves dynamic sales power. See John ...
30 Apr 2014  -  97k
799. 1957-02-25-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... prime availa- bilities in many first -place segments on WDGY. Make sure you buy Minneapolis -St. Paul with new audience data. Don't pursue old, out -dated information, which won't tell you, for example, that Trendex now has WDGY in first place in audience, morning, afternoon, and all day. Storz Station programming has brought drastic change to the Twin Cities audience picture, so much so that whatever survey you prefer, you're in for a good time when you buy WDGY. Con- sult Blair, or talk new figures with WDGY General Manager Steve Labunski. WDGY 50,000 watts and a nearly perfect- circle daytime ...
30 Apr 2014  -  78k
800. 1957-02-18-BC-OCR-Page-0098 [Broadcasting Magazine]
Broadcasting Magazine
... set attend- "comes closest to achieving this goal" and ance records. Phoenix Thunderbirds, spon- added that efforts will be made to improve sor of the programs, gives a great deal of the WI-113F RADIO & TELEVISION the system each year. WDGY Holds Open House IN celebration of the one year anniversary of Storz ownership, its new programming credit to KOOL-TV due to its coverage of the tournament. WBT Selects 'Woman of the Year' and its recently remodeled studios, WDGY the station Minneapolis held open house this month. IN keeping with its annual custom, WBT More than 500 Twin City advertisers and ad Charlotte, N. ...
30 Apr 2014  -  56k
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