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Broadcasting Magazine Search




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14 pages of results.
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501. 1958-06-09-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... the big New Orleans buy THE NEW WTIX NEW ORLEANS is WTIX -the station which even before the change was more popular than the next 3 sta- first and getting firster . . . . . . tions combined, (32.2% all -day average, current 5,000 watts 690 Ise. TODAY'S RADIO FOR TODAY'S SELLING TODD STORZ. PRESIDEN N WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR CO. W H B Kansas City REPRESENTED BY JOHN BLAIR 4 CO. WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. WQAM Miami REPRESENTED BY JOHN BLAIR CO. Page 8 June 9, 195N BROADCASTING ...
30 Apr 2014  -  78k
502. 1958-06-23-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... WDGY is now first morning .. first after- .. New Orleans .. and Miami know noon .. first .. all -day Hooper average. First on Pulse, too. 50,000 watts plus 50,000 watt personalities. Talk to Blair, or General Manager Jack Thayer. there's never a let -down on a Storz Sta- KANSAS CITY . . . WHB is first all -day. Proof: Metro Pulse, Nielsen, Trendex, Hooper; Area Nielsen, Pulse. All -day averages as high as 48.5% (Nielsen) . tion. . Remember -you get coverage and audience on WHB. See Blair or General Manager George ...
30 Apr 2014  -  108k
503. 1958-06-23-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... of radio broad- r tional sales and drop its present national casting will be explored by Westing- and its assets taken into Mid -Continent. On representatives. house Broadcasting Co. during man- May 26 Mid -Continent's name was changed WBC operates six radio and five tv sta- agement meetings in French Lick, to Storz Broadcasting Co. tions in top U. S. markets. The radio outlets Ind. opening tomorrow (Tuesday) are independents; the tv stations, network and continuing through Friday. WBC WTRL Sales Jump 105% in Year affiliates. All rank among leading commer- held a similar meeting for the com- cial ...
30 Apr 2014  -  37k
504. 1958-06-30-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... al- million tv spot advertiser (including barter) . luded in part to Leo Burnett Co. in letter to affiliates of triple-spotting practices. WIP Philadelphia may be sold but not WAY IT BOUNCES U. S. Rubber Co. [LEAD STORY, June 23] . He had cited "re- to Todd Storz, who had offered $2.5 mil- seems slated to be next corporate adver- cent major dramatic program" as victim lion cash for Gimbel Bros. owned station tiser to drop network tv, but several of of practice, without identifying agency, [CLOSED CIRCUIT, June 9] . Mr. Storz has ...
30 Apr 2014  -  48k
505. 1958-06-30-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... . and radio #1 in MIAMI SEAQUARII, MIAMI :$ A 1 Rrt. WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. W H B Kansas City REPRESENTED BY JOHN BLAIR k CO. <D , NJ WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. TODAY'S RADIO FOR TODAY'S SELLING WQAM Miami STORZ, PRESIDENT HOME OFFICE: OMAHA. NEBRASKA REPRESENTED BY JOHN BLAIR & CO. i Page 8 June 30, 1958 BROADCASTING ...
30 Apr 2014  -  90k
506. 1958-07-07-BC-OCR-Page-0028 [Broadcasting Magazine]
Broadcasting Magazine
... seriously" questioned the first category and included in the second. view of critics who issued comments to "true cross- section character of the panel." It would be possible to follow through with BROADCASTING last week. Mr. McCoy noted that the Blair company an analysis of all of the questions asked in Todd Storz, president of the Storz Sta- would soon issue to advertisers and agen- the survey to show how utterly ridiculous tions, said the NBC Spot Sales survey tech- cies a report on local radio programming and self -serving they are. nique "was the age-old method of asking to help them "better understand ...
30 Apr 2014  -  37k
507. 1958-07-07-BC-OCR-Page-0027 [Broadcasting Magazine]
Broadcasting Magazine
... 15 questions which NBC play popular music. per year in radio -tv, according to NBC. asked, the Top 40 format came out badly. Ignored the fact that stations which In its questionnaire to agency panelists, This was the result to be expected from Seven critics of N BC's `Top 40' survey TODD STORZ GORDON McLENDON HAROLD KRELSTEIN GERALD BARTELL ADAM YOUNG ARTHUR McCOY MORRIS KELLNER BROADCASTING July 7, 1958 Page 27 ...
30 Apr 2014  -  63k
508. 1958-07-07-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... Blair man .. or WDGY g. m. *Hooper, May -June, 1958 WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. STATIONS. TODAY'S RADIO FOR TODAY'S SELLING W H B Kansas City REPRESENTED BY JOHN BLAIR & CO. WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. WQAM Miami TODD STORZ. PRESIDENT HOME OFFICE: OMAHA. NEBRASKA REPRESENTED BY JOHN BLAIR & CO. i Page 8 July 7, 1958 BROADCASTING ...
30 Apr 2014  -  81k
509. 1958-07-07-BC-OCR-Page-0091 [Broadcasting Magazine]
Broadcasting Magazine
... . Box 748, Rapid City, South Da- details, write: Grantham School, Desk 2, 821- fore property will be revealed. Box 848E, kota. 19th Street, N. W. Washington, D. C. a perty Federal 101 -C field set and vibrator supply. Good condition. The Storz Stations. 820 Kilpatrick Midwest two am station market. City pop. 45,000. Bldg. Omaha 2, Nebraska. FCC first phone license in six weeks. Guaranteed Local. unlimited, excellent potential. On air 10 years. Good sports background, good personnel. Remote trans operations. $78,000 with 29% down ...
30 Apr 2014  -  59k
510. 1958-07-14-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... because he's been on the air in Kansas City since the age of 13. Wayne holds the Richard Widmark citation for outstanding success and leadership in broad- casting. WHB 10,000 watts 710 kc. KANSAS CITY, Missouri WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. STAT TODAY'S RADIO FOR TODAY'S SELLI TODD STORZ. PRESIDENT 1 HOME OFFCE: OMAHA, NEER WHB Kansas City REPRESENTED BY JOHN BLAIR WTIX New Orleans CO. 1. REPRESENTED BY ADAM YOUNG INC. WQAM Miami REPRESENTED BY JOHN BLAIR & CO. i Page 8 July 14, 1958 BROADCASTING ...
30 Apr 2014  -  60k
511. 1958-07-21-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Tide's high: P &G's front -runner tops network spendet_ Page 32 What videotape will do: An enthusiastic, first-hand account Page 52 Barrow testimony: If FCC doesn't crack down, Justice will Page 62 "She make you carry that everywhere ?" PEOPLE GO TO EXTREMES TO BE WITHIN EAR -SHOT OF THEIR FAVORITE STORZ STATION .. So in each of these 4 major markets more people listen to the STORZ STATION than to any other .. by far. MINNEAPOLIS -ST. PAUL .. WDGY is first morning . first afternoon .. first all -day with a 28.2% average Hooper. . . First on Pulse, too. ...
30 Apr 2014  -  105k
512. 1958-07-21-BC-OCR-Page-0013 [Broadcasting Magazine]
Broadcasting Magazine
... by network affiliate have the best damned book in the business. stations or by PrehiSTORZic independent stations -than they did in "modern" radio. Harry K. Renfro Within hours, typewriters in Dallas, Mem- Director of Radio-Tv phis, Omaha, Miami and New York were D'Arcy Adv. St. Louis smoking as Todd Storz, Gordon McLendon 161,769 TV HOMES* EDITOR: and Gerry Bartell among others, rushed into The MONDAY MEMO by Harry K. Renfro battle. on the country and western consumer mar- The keys that those typewriters hit were RODE -TV in the Joplin market covers the same ones that have been clacking for a 4 ...
30 Apr 2014  -  64k
513. 1958-07-21-BC-OCR-Page-0014 [Broadcasting Magazine]
Broadcasting Magazine
... radio that can challenge WJR's booming Great Lakes voice or WXYZ's strangle -hold of Autoland. Pittsburgh? KDKA, WCAE and WWSW have the Tri-State area wrapped up in their little fingers. Sure, all three are independents but Lenny Kapner, Pete Schloss and Westinghouse had the Golden Triangle in the palm of their hands before Todd Storz or Gerry Bartell knew what a timebuyer was. Boston? It's WBZ, WEEI and WHDH all the way. Keep looking. Los Angeles. KNX and KMPC by a landslide and if you call KMPC "modern" radio - you'll have to trade blows with an all - American football player by the name of ...
30 Apr 2014  -  94k
514. 1958-07-21-BC-OCR-Page-0060 [Broadcasting Magazine]
Broadcasting Magazine
... kw, deal. KGEE operates on 1230 kc with The Ohioans for the Right -to -Work or- and is Mutual affiliate. Sale to Mr. Gimbel 250 w. ganization, whose director has been on the and associates follows previous negotiations panel show, has posted a $1,000 reward and with Plough Inc. and Storz Broadcasting KVII-TV AMARILLO, TEX. Sold to the Cleveland AFL -CIO has offered $2,000. Co. and means no change in personnel or Television Properties Inc. Jack C. Vaughn, Jack McGinty, executive secretary of the operating policy. Purchasing company is president, with various officers having in- Cleveland AFL -CIO, ...
30 Apr 2014  -  41k
515. 1958-07-21-BC-OCR-Page-0048 [Broadcasting Magazine]
Broadcasting Magazine
... OF WORLD CRISIS meeting during the NAB Convention (NAB Electronic journalism again was proved dad) at 3:18 a.m. Tuesday following at CONVENTION, May 8] . at its best in a major crisis last week as the 6:30 a.m. with a flow of foreign reports on George W. Armstrong of Storz broad- eyes and ears of the nation turned to radio - Middle East affairs, including a 7:30 a.m. casting was elected vice chairman; Elliott tv networks and to local stations for the bulletin that the White House momentarily M. Sanger, WQXR New York, treasurer, fast -breaking developments in the ...
30 Apr 2014  -  36k
516. 1958-07-21-BC-OCR-Page-0096 [Broadcasting Magazine]
Broadcasting Magazine
... to Al Tedesco, in the United States. Prefer experienced married KDUZ, Hutchinson, Minnesota. Salary open. Production director modern radio. Top indie, top man who has a proven record. Write G. H. Mc- Wanted, experienced announcer. Dr. F. P. Cerni- ten market. Storz, Bartell, Plough, McLendon, Kinnon, KVOR, Colorado Springs, Colorado. or similar experience required. Fantastic oppor- glia, Radio Station KLIC, Monroe, La. tunity. Rush tape. Box 114F, BROADCASTING. Page 96 July 21, 1958 BROADCASTING ...
30 Apr 2014  -  65k
517. 1958-07-28-BC-OCR-Page-0115 [Broadcasting Magazine]
Broadcasting Magazine
... See display ad-Opportunity. timer in college town. Ideal hours. Above aver- age pay for right man. Contact E. C. Stangland, Production director modern radio. Top indie, top California, HCHJ, Delano. Serves 1,300,000. In- Manager. KBRK, Brookings, South Dakota. ten market. Storz, Bartell, Plough, McLendon, creasing sales staff. If you want to work for a 28 year old 5 kw, in or similar required. Topeka's top -rated music and news indie offers a small community of 20.000 where the summer- tape. Box 114F. STING. a big opportunity to a young ...
30 Apr 2014  -  58k
518. 1958-08-11-BC-OCR-Page-0097 [Broadcasting Magazine]
Broadcasting Magazine
... . broader market. 15% commission with drawing edge of music, other than top forty tunes. Solid account if necessary. WWIN, Baltimore, Mary- NBC am -tv operation wanting man to grow with Production director modern radio. Top indie, top land. us. Box 459F, BROADCASTING. ten market. Storz, Bartell, Plough, McLendon, or similar experience required. Fantastic oppor- Announcers Wanted, competent announcer with first class tunity. Rush tape. Box 114F, BROADCASTING. ticket. Good pay and working conditions 25 miles from Glacier National Park in America's Attention RFD's. Had farm experience? Know Florida. Need ...
30 Apr 2014  -  60k
519. 1958-08-11-BC-OCR-Page-0098 [Broadcasting Magazine]
Broadcasting Magazine
... with a zest for rewarding hard work. Age 28. sales, production, profits. Box 457F, BROAD- BROADCASTING. Excellent references. Contact Box 441F, BROAD- CASTING. CASTING or call Bob Galen, New York City, Versatile di, employed top station, top market. Judson 6 -5050. Sales Storz type operation. Family, northeast pre- ferred. Box 414F, BROADCASTING. Former program director announcer, more re- Go- getter, experienced, seeking good potential. Announcer -deejay with 3 years productive ex- cently employed as administrative assistant to Prefer deal including air work. Can run own perience wants to ...
30 Apr 2014  -  56k
520. 1958-08-25-BC-OCR-Page-0070 [Broadcasting Magazine]
Broadcasting Magazine
... . WTVJ (TV) Staffers in Move WDEH SWEETWATER, TENN. Sold KOMA OKLAHOMA CITY, OKLA. by Arthur B. Smith Jr. and Frank Mullinax To WLOS as Wolfson Takes Over Sold by Myer Feldman, Burton Levine and to William Bryan, former part owner of Mitchell Wolfson, president of WTVJ associates to Storz Broadcasting Co. for $600,000. Storz stations are WHB Kansas KGMO Cape Girardeau, Mo. and KCOB (TV) Miami, Fla. who last spring acquired City, WTIX New Orleans, WDGY Minne- Newton, Iowa, for $75,000. Mr. Smith has majority ownership of WLOS- AM -FM -TV apolis-St ...
30 Apr 2014  -  58k
521. 1958-08-25-BC-OCR-Page-0096 [Broadcasting Magazine]
Broadcasting Magazine
... In 1930, where she inter- STATIONS )m >aya rmve . resigned and has purchased WMMA Miami. GEORGE W. (BUD) ARMSTRONG, WHB Kansas City, Mo. gen- RAY OWEN, formerly manager MR. WATTS eral manager, appointed ex- of KVOA Tucson, has been ecutive v.p. of Storz Broad- appointed general manager of KCEE Tucson. KCEE is scheduled to start QUAD - CITIES casting Co. (stations WDGY Minneapolis -St. Paul, WHB, WTIX New Orleans and WQAM Miami) . Mr. Arm- strong joined Storz in 1949 as broadcasting in mid- September, operating with 1 kw 790 ...
30 Apr 2014  -  67k
522. 1958-08-25-BC-OCR-Page-0088 [Broadcasting Magazine]
Broadcasting Magazine
... , N. C.; Vernon A. Nolte, WJBC Toronto, Montreal, Ottawa, Halifax, Van- segments in the near future. Bloomington, Ill.; Jerome Sill, WFPG couver and Winnipeg. Private broadcasters ARAB COVERAGE: A radio outlet is under Atlantic City, N. J.; Todd Storz, Storz Sta- operate two score stations in other mar- tións; W. H. Summerville, WWL New construction in Beirut, Lebanon, to cover kets. They will be able to apply to the the Near Eastern Arabian areas. The trans- Orleans; C. L. Thomas, KXOK St ...
30 Apr 2014  -  40k
523. 1958-09-15-BC-OCR-Page-0098 [Broadcasting Magazine]
Broadcasting Magazine
... . Co. Kansas City, Mo. New Orleans, La. Scheduled hearing for Sept. 10 on fm applica- By Hearing Examiner Forest L. McCleaning Miami, Fla. and Mirmeapolis, Minn. Granted tion of Bcstrs. Inc. Stockton, Catit Ac- on September 3 mod. of licenses to change name to Storz Bcstg. pValley Co.: and mod. of cis to change nom. to Storz oral argument for Sept. 12 on U Scheduled oral Scheduled prehearing conference for Sept. 10 Bests. Co. for WTDC, WQAM and WDGY. petition by James H. Duncan (KSIL) , Silver City, in re ...
30 Apr 2014  -  72k
524. 1958-10-06-BC-OCR-Page-0066 [Broadcasting Magazine]
Broadcasting Magazine
... . For more than 36 years KHJ has pro- the FCC to review and hold a "rehearing" grammed with these "near- eggheads" on the licenses of NBC's WMAQ and in mind (as well as all the other types WNBQ (TV) Chicago to determine if re- KOMA, Being Sold to Storz, which make up the Los Angeles popu- cent personnel and "program" cutbacks are Lost $17,509 in Fiscal 1958 in the public interest. lation) because we believe they com- The petition, mailed to the FCC Tuesday, KOMA Oklahoma City, whose sale to prise a much larger audience segment Storz ...
30 Apr 2014  -  44k
525. 1958-09-29-BC-OCR-Page-0104 [Broadcasting Magazine]
Broadcasting Magazine
... , metropolitan market preferred. Excel- Hollywood 21, California BROADCASTING. lent references. Available now. Charles Read, 1768 East McMillan, Cincinnati, Ohio. Grantham School of Electronics SEATTLE Ambitious, capable announcer, experienced 488 Marion Street major Announcer -chief engineer. Four years experi- WASH. ence all phases, prefer Storz type operation. Seattle, Washington position Re- Want to move up. Family man 29. Call: Jack quire eekly BROADCASTING. Teiken, Garden 3 -3687, Mason City, Iowa. Page 104 September 29, 1958 BROADCASTING ...
30 Apr 2014  -  64k
526. 1958-10-13-BC-OCR-Page-0121 [Broadcasting Magazine]
Broadcasting Magazine
... , Stubblefield, Twin- ing & Assoc. handled the sale. KEBE is on 1400 kc with 250 w. The following transfers of APPROVED station interests were ap- proved by the FCC last week. For other broadcast actions, see FOR THE RECORD, page 137. KOMA OKLAHOMA CITY, OKLA. Sold to Storz Broadcasting Co. by Burton Levine and others for $600,000. Other Storz stations: WT1X New Orleans, La. WHB Kansas City, Mo. WDGY Minneapolis, CONSTRUCTION begins this month on the WKRC -AM-TV Cincinnati building. The Minn. and WQAM Miami, Fla. Comr. Rob- two -story structure, located on Mt ...
30 Apr 2014  -  55k
527. 1958-10-13-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... in inter -media fight Tor gets Page 33 Why Reynolds Metals plunked down $6 million plus for radio -tv Page 36 Interview: the paradox of high price for low cost -per- thousand Page 58 FTC gets tough, lays down rigid rules for price advertising Page 106 It says IN EACH OF FOUR MAJOR MARKETS.. THE STORZ STATION IS FAR AND AWAY THE MOST LISTENED TO. MINNEAPOLIS -ST. PAUL . WDGY is first morning . . NEW ORLEANS WTIX is first all- day -metro and . first afternoon first all -day with a 32.8' 3 average area. BULLETIN: New 52- County Area Pulse (Texas to Florida) Hooper. ...
30 Apr 2014  -  114k
528. 1958-10-06-BC-OCR-Page-0114 [Broadcasting Magazine]
Broadcasting Magazine
... % Mechanic Technical anywhere. Box 165G, BROADCASTING. Institute, 50 Congress Street. Rumford, Maine. Girl-dj-announcer. Go anywhere. Ready now. Announcer -chief engineer. Four years experi- IN engineer. Experienced preferred. Please Run own board. Can sell too. Steady, no bad ence all phases, prefer Storz type operation. send snapshot and pertinent information to habits. Love to build audiences and grab ac- Want to move up. Family man, 29. Call: Jack John Seider, Chief Engineer. KNOP -TV, Box counts. Tape and resume. Box 166G, BROAD- 756, North Platte, Nebraska ...
30 Apr 2014  -  59k
529. 1958-11-03-BC-OCR-Page-0092 [Broadcasting Magazine]
Broadcasting Magazine
... STATIONS CONTINUED Storz Sets D.J. Meeting Date, Country & Western Disc Jockey Festival to States Interest in New Station be held Nov. 21 -22 under sponsorship of TURNABOUT ON TIME WSM Nashville. Matthew J. Culligan, NBC The second annual Pop Music Disc Radio executive vice president, will be the WSM Nashville this year finds it- Jockey Convention and Seminar will be held main broadcasting speaker, according to self in the quantity timebuying busi- in Miami Beach, May 29-31. Plans were Bob Cooper, WSM general manager. The ness-on an opposition station, WSIX finalized at a meeting of Storz stations Nashville festival will celebrate the 33rd ...
30 Apr 2014  -  50k
530. 1958-11-10-BC-OCR-Page-0068 [Broadcasting Magazine]
Broadcasting Magazine
... The into quarter hours or 12 five -minute seg- network rate is a little higher-2.75 % . ments, and through the facilities of line, All-industry committeemen at the ASCAP tape or fm. Here are the NCS #3 ratings: meeting were Chairman Mason; George W. The service claims more than 4,000 Armstrong of Storz Broadcasting, vice stringers in 90 countries and a nucleus staff Total Homes in Area chairman; Richard D. Buckley, WNEW of "expert newsmen" with bureaus located KTBS -TV . . . . 369,300 New York and Metropolitan Broadcasting at points in Europe, at Washington and in Sta. B 321 400 Corp. ...
30 Apr 2014  -  55k
531. 1958-11-10-BC-OCR-Page-0046 [Broadcasting Magazine]
Broadcasting Magazine
... ivory tower. Feb. 3, A. W. Dannenbaum Jr. Westing- Together they form an effective unit. house Broadcasting Co. on two types of RADIO TELEVISION radio; Feb. 10, George Armstrong of WHB Mr. McKieman further described the FC&B research man as covering the water- Kansas City (Storz stations) and Lee Rich front of research problems, familiar with of Benton & Bowles on local vs. national and tv figures for nighttime, but officials all but not a working specialist at any one. rates; Feb. 17, Frank Silvernail, consultant, said that by no means do they concede The ...
30 Apr 2014  -  44k
532. 1958-11-17-BC-OCR-Page-0109 [Broadcasting Magazine]
Broadcasting Magazine
... Daytimer. Asking $100,000 Production-Programming, Others Wrote' Inc. 1080 Dionne St. St. Paul, Minn. with 29% down. Photographer: Well experienced and educated. Two RCA 70D turntables, one converted to 45 Small exclusive market. Daytimer. For last two years have handled all news and operations. Robert Tilton, Storz Stations, Omaha, commercial photography for midwest station. Nebraska. Asking $35,000 with $10,000 Excellent references. Will locate anywhere. Box 656G, BROADCASTING. down. WANTED TO BUY Production manager-director, presently employed directing bulk of live shows. Five years experi- CALIFORNIA ence in all phases of commercial television pro ...
30 Apr 2014  -  63k
533. 1958-12-01-BC-OCR-Page-0069 [Broadcasting Magazine]
Broadcasting Magazine
... NETWORKS KOMA REPLACES WKY IN NETWORK try, by discontinuing our radio affiliation we would be better able to serve our listeners." This, he explained, would enable WKY to Independently -inclined Todd Storz signs with NBC expand "our programming activities in pub- One of network's first affiliates goes independent lic service, farm service, news and other en- tertainment features." A leading independent radio operator's and this important market." Mr. Bagwell said that in line with this be- station goes network; a leading network af- lief WKY had been cutting back on network Jack Sampson, sales manager of Storz' filiate goes ...
30 Apr 2014  -  41k
534. 1958-12-01-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... BROIt. 9 THE BUSINESSWEEKLY cljOa,. 4ND RADIO rs All radio -tv unions may wind up in one fold Page 39 Why television has Mennen in such a lather Page 44 Arbitron gets ready to bust the block- buster Page 50 Option time proposal kindles intra -FCC fire Page 71 OK9 kkrvIATT OKIMM RADFSTM is NOW A STORZ STATION MORNINOSIDE COLLEGE LIBRARY SIOUX ÇITY IOWA THE NEW Watch Storz Station proven programming team up with 50,000 watt (clear channel) coverage to create the big, bright new radio buy in America's 48th market. Talk to KOMA General Manager K 0 M A Jack Sampson. 50,000 WATTS clear channel Oklahoma City WDGY, WHB ...
30 Apr 2014  -  109k
535. 1958-12-01-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... . 10:30 a.m. also across board, upon trans- quisition of KXLA Pasadena from Loyal fer to ABC Radio in January. Agency for K. King, president -general manager and NETWORK BOOST Decision of Todd Staley (starches, syrups) is Erwin Wasey, chief owner, by Donald R. Cooke, national Storz, one of nation's top independent ra- Ruthrauff & Ryan. New York. BROADCASTING December 1, 1958 Page 5 ...
30 Apr 2014  -  52k
536. 1958-12-08-BC-OCR-Page-0112 [Broadcasting Magazine]
Broadcasting Magazine
... experience. Available January 1st. 9 months experience. 21, 4 -F, some college, herent with stations fast pace and, "modern Box 919G, BROADCASTING. strong on news. Available in January. Box 892G. sound." Box 829G, BROADCASTING. BROADCASTING. Program, production and promotion man. Storz- -If you have an independent Mr. Station Owner programming western music, or would Announcer-4 years experience in quality broad- oriented, with McClendonknowhow who can station, casting. Veteran. Prefer eastern U. S. Box 900G, Plough into the thick of a rating battle and like to program western music, ...
30 Apr 2014  -  68k
537. 1958-12-01-BC-OCR-Page-0104 [Broadcasting Magazine]
Broadcasting Magazine
... . herent with stations fast pace and, "modern sales-getting ability. Knows modern radio pro- sound." Box 829G, BROADCASTING. gramming and how to get ratings, strong on promotion. Knows how to stay within a budget, Country music personality wants work in south- Program, production and promotion man. Storz- east. Family man, sober. For details, references oriented, with McCiendonknowhow who can spend money wisely and operate profitably. and tape write Box 837G, BROADCASTING. Plough into the thick of a rating battle and Salary requirements in five figures plus incen- Bartell the audience in terms ingenious and con- ...
30 Apr 2014  -  59k
538. 1958-12-08-BC-OCR-Page-0031 [Broadcasting Magazine]
Broadcasting Magazine
... ; formed sources. These sources also reported (4 ) Sherwood J. Tarlow * , WHIL Boston; (5 ) Calvin J. Smith, KFAC Los Angeles; that in the case of some stations whose (6 ) William S. Morgan Jr. McLendon Stations; (7 ) George W. Armstrong * , Storz ASCAP agreements do not expire with the Broadcasting, vice chairman of the committee; (8 ) Robert T. Mason * , WMRN majority at the end of the year, ASCAP had Marion, Ohio, chairman; (9 ) Emanuel Dannett * , general counsel of the committee; offered and accepted renewals on ...
30 Apr 2014  -  55k
539. 1958-12-08-BC-OCR-Page-0113 [Broadcasting Magazine]
Broadcasting Magazine
... minded pd -dj desires return Manager or commercial manager. 39 years old to medium or metropolitan market. Fast, musi- veteran of 15 years in radio and tv would like cian, college, family. stable. Prefer Balaban, to return to station operations. College grad- Minority interest in Texas coast regional. Storz, McClendon, consider all sharp organize- Excellent ggulf record paying tions. Box 939G. BROADCASTING. uate, native Texan. married, two children. Past 10% aptll8gain Box 805E All casdividends . four years salesman for top national station rep- BROADCASTING. Production manager with five and one half years resentative firm ...
30 Apr 2014  -  59k
540. 1958-12-15-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... TRADE ASSNS. NAB MEET ASSESSES RADIO TODAY Vernon Nolte, WJBC Bloomington, hid.; Jerome Sill, WFPG Atlantic City, N. J.; Am broadcasters are enjoying rising relations manager, described the proposed Todd Storz, Storz stations; W. H. Summer- audiences and income in many areas but license form changes. ville, WWL New Orleans; C. L. Thomas, they're coping with recession leftovers, oc- An account of ASCAP and BMI radio KXOK St. Louis; Edward DeGray, ABC; casional spot declines, network problems, copyright negotiations was phoned to the Arthur Hull Hayes, CBS; ...
30 Apr 2014  -  50k
541. 1958-12-15-BC-OCR-Page-0066 [Broadcasting Magazine]
Broadcasting Magazine
... 1958 were estimated to total $136,639; were piped into a luncheon meeting staged The survey shows in regard to shopping 000, an increase of 4% over the $131, in Oklahoma City last Tuesday to mark the habits that housewives shop in food and 397,000 for the first nine months of 1957. affiliation of Todd Storz' KOMA Oklahoma grocery stores throughout the week, rather But preliminary figures for October and City with NBC Radio. [NETWORKS, Dec. 1] . than merely weekends; more than twice as November, Mr. Webb said, indicate a The network's I p.m. newscast, featuring many housewives listen to radio ...
30 Apr 2014  -  58k
542. 1958-12-15-BC-OCR-Page-0071 [Broadcasting Magazine]
Broadcasting Magazine
... said "we feel we are returning 50% of KWTV (TV) Oklahoma City, a home and as comfortable as if we had never CBS-TV outlet. been away." Matthew J. Culligan, NBC executive vice president in charge of the CBS -TV Figures Out radio network, cited the recent signing of Todd Storz' KOMA Oklahoma City and Must -Buy Replacement also the addition of KIMA Yakima, Wash. The broad outline of CBS -TV's replace- and called the WSAN return "evidence of ment for its must-buy station list was pre- the continuing parade of top stations to sented to affiliates last Thursday (Dec. 11) . ...
30 Apr 2014  -  54k
543. 1957-01-07-BC-OCR-Page-0016 [Broadcasting Magazine]
Broadcasting Magazine
... Glad to hear they have a Storz Station there. Makes buying that much simpler. r G :i : ... rs: In any of these 5 important markets. you talk to the big audiences with the " Storz Station!" MINNEAPOLIS -ST. PAUL .. with WDGY. vertisvrs proves dynamic sales power. See JOHN BLAIR or WHB GM GEORGE W. It's very nearly unanimous. Hooper, Niel- sen, Pulse and a host of Twin Cities adver- ARMSTRONG. tisers agree: WDGY has the big audience NEW ORLEANS .. with WTIX. Still rock- for those big results! See JOHN BLAIR or eting ...
30 Apr 2014  -  92k
544. 1957-01-07-BC-OCR-Page-0017 [Broadcasting Magazine]
Broadcasting Magazine
... % Newest Hooper puts WQAM even further Station "A " 19.5% Station "B ".16.3% out front with 26.6% morning . . . Station "C " Station "D " 9.5% 6.4% 32.6% afternoon .. 29.8% all day! Station "E " 5.9% The force of Storz programming is dramatized by the swift, Station "F " . 4.7% convincing change in Miami radio listening. WQAM leaped to Station "G " 4.6% first place after less than 3 months of Storz programming. Station "H " .. 1.5% Latest Hooper finds WQAM even further ahead. This has been ...
30 Apr 2014  -  92k
545. 1958-12-29-BC-OCR-Page-0085 [Broadcasting Magazine]
Broadcasting Magazine
... market anywhere. Full details and personal in- Goofed! Production -minded dl desires return to CASTING, including complete qualifications. terview on request. Write or wire Box 208H. medium or metropolitan market immediately. BROADCASTING. Excellent ratings. musician, family, veteran. Pre- TV maintenance technician with experience on fer Balaban Storz, McClendon. Consider all RCA equipment needed by "El Salvador, Cen- Sales sharp organizations. Box 192H, BROADCAST- tral America." Salary open give complete back - ING. ground, experience and snapshot in first letter. Radio -tv sales executive, 10 years experience, de- Box 1050, ...
30 Apr 2014  -  63k
546. 1957-01-21-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... and hear why. , , ` there's been a runaway. , without a give -away WQAM 29.8% Newest Hooper" puts WQAM even further out front with 26.6% Station "A " 19.5% morning .. 32.6% afternoon .. 29.8% all day! The force Station "B " 16.3% of Storz programming is dramatized by the swift, convincing Station "C " .. 9.5% change in Miami radio listening. WQAM leaped to first place after less Station "D " .. 6.4% than 3 months of Storz programming. Station "E " .. 5.9% Latest Hooper finds WQAM even further Station Station " ...
30 Apr 2014  -  83k
547. 1957-01-21-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... out: FCC mover szggeo -+ jams oot Frank talk about tv: RevIc 4,44 t4f0.1. Philco files $150 million suit 9, Page 54 7to /toz, Push is on: RAB sets sights on 305 6'Pte '4'49 6' Page 74 I wish decidiny at to order could be as simple as time-buying where there's a Storz Station MINNEAPOLIS-ST. PAUL . . . with WDGY. It's very nearly unanimous. Hooper, Nielsen, Pulse and a host of Twin Cities advertisers agree: WDGY has the big audience for those big results ! See JOHN BLAIR or WDGY GM STEVE LA- BUNSKI. OMAHA . . with KOWH. . Now in ...
30 Apr 2014  -  97k
548. 1957-01-21-BC-OCR-Page-0009 [Broadcasting Magazine]
Broadcasting Magazine
... WKAZ will begin, covering Cen- STEPHEN B. LABUNSKI, general manager present award of merit or medal to "national tral Ohio Valley area, according to Lawrence WDGY Minneapolis-St. Paul, appointed vice - police hero" to be chosen from the 39 films H. Rogers H, president of Kanawha Valley president of Storz stations. in the series at the annual police chiefs' con- Broadcasting Co. new owners of 950 kc, 5 vention. Scripts are currently in work and kw day, 1 kw night facility. Rogers group PAUL MacNAMARA, vice president in charge production on series will begin within 30 days. bought WKNA facilities ...
30 Apr 2014  -  41k
549. 1957-01-28-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... -shows WDGY first in audience: Morning (27.5 %) afternoon (27.7 %) and all-day (27.6 %) .. ! Hooper, Pulse, Nielsen .. and a host of Twin Cities advertisers agree that WDGY has the big audience for those big results. There's a new listen in the Twin Cities -and Storz Station program- ming is responsible. Make sure you buy Minneapolis -St. Paul with WDGY the new data .. which your nearest Blair man, or General Manager 50,000 watts and a Steve Labunski will cheerfully supply. nearly perfect -circle daytime signal Trendey. T a.m. -O p.m. Monday- Saturday. January. ...
30 Apr 2014  -  76k
550. 1957-02-04-BC-OCR-Page-0010 [Broadcasting Magazine]
Broadcasting Magazine
... Broadcasting Publications Inc. Sol Taishoff Maury Long Edwin H. James President Via President Vico Prosidont "Been hearing a lot about Storz Stations. Which ones we using?" In any of these 5 important markets . . . you talk to the big audiences with the "Storz Station "! MINNEAPOLIS -ST. PAUL .. with WDGY. advertisers proves dynamic sales power. January, 1957 Trendex puts WDGY first! See JOHN BLAIR or WHB GM GEORGE Hooper, Nielsen, Pulse and a host of Twin W. ARMSTRONG. Cities advertisers agree that WDGY has the big audience for those big results! See NEW ORLEANS .. with ...
30 Apr 2014  -  77k
551. 1957-02-04-BC-OCR-Page-0011 [Broadcasting Magazine]
Broadcasting Magazine
... WHB .. 87% renewal WHB first 360 out of 360 quarter-hours. In and out of 87 % of WHB's largest billing local accounts in 1955. home, Mon. -Fri. 6 a.m. -mid- night. renewed in 1956. Latest Sure, WHB dominates Kansas City on every national AREA PULSE survey. Sure, Storz Station programming quality WHB first all day, WHB first attracts tremendous audiences -which in turn at- 263 out of 288 quarter- hours. 25 second place 1/4's, none tract advertisers. But it takes results to make lower. Mon. Sat. 6 a.m. mid- local advertisers come back for more. And ...
30 Apr 2014  -  75k
552. 1957-02-11-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... . added to previous data, of KOWH's decisive dominance of Omaha radio. Hooper has KOWH far, far out in front, too. Latest all -day average: 39.05é. and first in every time period. Trendex gives KOWH top spot in every time period, too. This is the kind of market -dominance which Storz Station ideas, program- ming and broad (660 kc.) coverage make possible for national and local ad- vertisers. Results prove it, too. Get Adam Young's point of view Virgil Sharpe. .. or talk it over with General Manager The Storz Stations TODD STORZ, President WDGY WHB WQAM KOWH ...
30 Apr 2014  -  55k
553. 1957-02-18-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... hours. In at WHB .. 87% renewal 87% of WHB's largest billing local accounts and out of home, Mon: Fri. 6 a.m. midnight. in 1955 .. renewed in 1956! Latest AREA PULSE Sure, WHB dominates Kansas City on every WHB first all day. WHB national survey. Sure, Storz Station program- first 263 out of 288 quar- ming quality attracts tremendous audiences ter- hours. 25 second place -which in turn attract advertisers. But 14's, none lower. Mon: Sat. 6 a.m. midnight. it takes results to make local advertisers come back for more. And WHB is Kan- Latest ...
30 Apr 2014  -  87k
554. 1957-02-11-BC-OCR-Page-0066 [Broadcasting Magazine]
Broadcasting Magazine
... "pattern of operation" would be in the public interest and whether an unau- thorized assumption of operational control has taken place. Presence at WSMB of the national program director of Founders Corp. parent firm of Radio Hawaii, con- CHAMP IN THE DAY -TIME, TOO I firms this, Mid -Continent says. Todd Storz, Mid -Continent president, dis- 16 of top 25 week -day strips .. including Buckskin Bill, continued give-away promotions on his sta- whose top rating is a full 7 points above the No. 2 day- tions after the Commission questioned their time show. If you want a breakdown.. propriety at the ...
30 Apr 2014  -  74k
555. 1957-02-18-BC-OCR-Page-0007 [Broadcasting Magazine]
Broadcasting Magazine
... .; J. Frank Jarman, WDNC Durham, N. C.; programs at 6:30-7 p.m. local time-same time Swayze continuing duties on NBC -TV's Arm- Lawrence H. Rogers, WSAZ Huntington, W. Va.; they normally get them. strong Circle Theatre and CBS -TV's To Tell Todd Storz, KOWH Omaha, Neb. Small Stations -Carleton D. Brown, WTVL Ampex machines, which will record on West the Truth. Waterville, Me.; Victor C. Diehm, WAZL Hazle- Coast and feed back from there, also will enable ton, Pa.; Simon Goldman, WJTN Jamestown, ...
30 Apr 2014  -  49k
556. 1957-02-25-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... prime availa- bilities in many first -place segments on WDGY. Make sure you buy Minneapolis -St. Paul with new audience data. Don't pursue old, out -dated information, which won't tell you, for example, that Trendex now has WDGY in first place in audience, morning, afternoon, and all day. Storz Station programming has brought drastic change to the Twin Cities audience picture, so much so that whatever survey you prefer, you're in for a good time when you buy WDGY. Con- sult Blair, or talk new figures with WDGY General Manager Steve Labunski. WDGY 50,000 watts and a nearly perfect- circle daytime ...
30 Apr 2014  -  78k
557. 1957-02-18-BC-OCR-Page-0098 [Broadcasting Magazine]
Broadcasting Magazine
... set attend- "comes closest to achieving this goal" and ance records. Phoenix Thunderbirds, spon- added that efforts will be made to improve sor of the programs, gives a great deal of the WI-113F RADIO & TELEVISION the system each year. WDGY Holds Open House IN celebration of the one year anniversary of Storz ownership, its new programming credit to KOOL-TV due to its coverage of the tournament. WBT Selects 'Woman of the Year' and its recently remodeled studios, WDGY the station Minneapolis held open house this month. IN keeping with its annual custom, WBT More than 500 Twin City advertisers and ad Charlotte, N. ...
30 Apr 2014  -  56k
558. 1957-03-04-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Radio sets new record in '56 sales Page 27 viva/ 9 AlTO xaoTS Media selection should be top -level agency job Page 28 RaesqTl a2zT7M dFiE$u ;u.1o9! FCC acts on deintermixture: 10 get, 5 lose v's Page 54 Westinghouse conference: Making public service pay Page 69 "Been hearing a lot about Storz Stations. Which ones we using?" In any of these 5 important markets . . . you talk to the big audiences with the Storz Station. MINNEAPOLIS -ST. PAUL .. with WDGY. January, 1957 Trendex puts WDGY first! Whether you pre- biggest advertisers proves dynamic sales power. See John ...
30 Apr 2014  -  97k
559. 1957-03-04-BC-OCR-Page-0062 [Broadcasting Magazine]
Broadcasting Magazine
... of general concern for without an examiner's initial decision and waii owns KPOA Honolulu, WTAC Flint the fullest and freest development of our a counter proposal that the record be certi- and 50% of KTVR (TV) Denver. A letter communications system." fied to the Commission for an initial deci- from Todd Storz (Storz stations) urging While not all of the committee members sion. The commissioners held that a decision that the Commission investigate WSMB's want toll tv, the demand for Commission ac- by the examiner would assist them in reach- promotional practices and charging that a tion has mounted so that even committee ing a ...
30 Apr 2014  -  35k
560. 1957-03-11-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... adver- tisers, who are buying WQAM, and WQAM Others 2 0% profiting therefrom. Lend an ear Serving all of Southern Florida Hooper, J. -Fab. 1967 yourself to the Blair man . or with 5,000 watts on 560kc. a.m. -C p.m. Mon. -Fri. WQAM General Manager JACK SANDLER MIAMI The Storz Stations President WDGY WHB WQAM KOWH WTIX Minneapolis -St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. Page 6 March II, 1957 BROADCASTING TELECASTIN( ...
30 Apr 2014  -  97k
561. 1957-03-11-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... floor, that he music owned and exploited by the broad- tral Michigan. would appoint such a group (BT, Feb. 11] . casters themselves." Michigan State U. is licensee of WKAR- No schedule of hearings for the unit has AM-FM East Lansing and permittee of ch. been announced. STORZ SCORES FCC Other members are Democrats John Bell 60 WKAR-TV, which began operations Jan. 13, 1954. The examiner ruled that the con- INACTION ON WSMB Williams (Miss.) , John J. Flynt Jr. (Ga.) , struction permit of WKAR -TV must be sur- Leo W. ...
30 Apr 2014  -  36k
562. 1957-03-11-BC-OCR-Page-0086 [Broadcasting Magazine]
Broadcasting Magazine
... categories (large, medium, small and fm stations) . (has served before) . Elected for one -year terms were: Large John M. Outler, WSB Atlanta (board chair- - filled by Mr. Lovell," said Mr. Sugg. For the man, re- elected) . Medium-Todd Storz, Results were tabulated by an elections past 25 years Mr. Lovell has been chief engineer of WKY -AM -TV Oklahoma City, committee comprising George Roeder, KOWH Omaha, Neb. Small -l. R. Livesay, Okla. and has been with station for a total WCBM Baltimore, chairman Everett L. WLBH Mattoon ...
30 Apr 2014  -  54k
563. 1957-03-25-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... basis, although certain members of when he learned CBS was scheduled to tele- contract stage last weekend was projected Commission feel that consideration on such cast his address. Now entire speech has to sale of KOWH Omaha, first station in meager knowledge is exceedingly danger- be written so public viewers won't be be- Todd Storz group, to William Buckley, ous and premature. fuddled by esoterics of broadcasting and publisher of National Weekly, New York BT such trade jargon as Sec. 315, Sec. 309 (b ) , distributed newsletter, and associates, for BRIGHTER DAY Daytime television allocations, uhf, vhf, etc. etc. ...
30 Apr 2014  -  94k
564. 1957-03-25-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... -place segments on WDGY. When you buy Minneapolis -St. Paul, don't rely on old, out -dated infor- mation, which won't tell you, for instance, that Trendex now has WDGY in first place in audience, morning, afternoon, and all day. Let Blair bring you up to date on what Storz Station programming has done to Twin Cities' radio listening. Or, talk over the new figures (and what they mean) with WDGY General Manager Steve Labunski. 50,000 watts and a WDGY nearly perfect- circle daytime signal MINNEAPOLIS -ST. PAUL The Storz Stations WDGY WHB WQAM KOWH WTIX Minneapolis -St. Paul Kansas ...
30 Apr 2014  -  82k
565. 1957-03-18-BC-OCR-Page-0078 [Broadcasting Magazine]
Broadcasting Magazine
... cuit Judge John A. Danaher dissented. the Miami News also owned WIOD Miami The problem arose in 1955 when the AN APPLICANT'S proposed service to its and the Herald, WQAM Miami. The latter coverage area was attacked vigorously be- FCC issued a show cause order why a cease was sold in mid -1956 to Todd Storz for and desist order should not be issued fore the FCC last week during oral argu- $850,000 in order to comply with FCC rules ment on the Oakland -San Francisco ch. 2 against KTLA (TV) Los Angeles, implying prohibiting the ownership of two outlets in that the bingo-type program violated the case. ...
30 Apr 2014  -  34k
566. 1957-03-18-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... . Or, talk to General Manager George W. Armstrong. And while you're at it, get the PULSE. WHB in first place 140 whole day and night picture! out of 140 quarter- hours. WHB10,000 O /cc. WHB's share of Area Nielsen KANSAS CITY Total Station Audience : 46 % . The Storz Stations WDGV WHB WOAM KOWH WTIX Minneapolis -St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. Page 6 March 18, 1957 BROADCASTING TELECASTING ...
30 Apr 2014  -  92k
567. 1957-04-01-BC-OCR-Page-0010 [Broadcasting Magazine]
Broadcasting Magazine
... SECRETARY TO GENERAL MANAGER: Eleanor Schadl forts to solve daylight time problem CIRCULATION R READER'S SERVICE 120 MANAGER: John P. Cosgrove SUBSCRIPTION MANAGER, Frank N. Gentile PLAY BALLI MAJOR LEAGUE PLANS CIRCULATION ASSISTANTS: Gerry Cleary, Bessie Deese, Charles Harpold, Donald Rodgers, Bertha Sponsors to spend $65 million min- STORZ SELLS KOWH OMAHA Scott, Violet Quigley BUREAUS imum for coverage of baseball teams $822,500 is figure for transfer of out- NEW YORK on radio -tv stations, networks .. 40 let to William F. Buckley Jr. pub- 444 Madison Ave. Zone 22, PLoza 5-8355 lisher of 'National Review' 128 Editorial SENIOR EDITOR ...
30 Apr 2014  -  85k
568. 1957-04-01-BC-OCR-Page-0128 [Broadcasting Magazine]
Broadcasting Magazine
... 4ofohq (4 ? Towefs STATIONS STORZ SELLS KOWH FOR $822,500; SEVEN OTHER AM STATIONS SOLD SALE of Todd Storz's KOWH Omaha, The station, 1 kw on 1600 kc with a cp for Neb. led a list of eight stations which 5 kw, is owned by Bernice Schwartz and changed hands, subject to FCC approval, Coralee Garrett. Allen Kander & Co. was last week. Involved were stations in Wash- broker. ington, Missouri, South Carolina, Georgia, Upon FCC approval Rollins will revamp Alabama and Florida. KATZ format to program for Negro audi- KOWH was sold to National Weekly Inc. ence. This ...
30 Apr 2014  -  72k
569. 1957-04-01-BC-OCR-Page-0152 [Broadcasting Magazine]
Broadcasting Magazine
... quarter hours. More evidence, added to previous data, of KOWH's decisive dom- inance of Omaha radio. Feb. -March Hooper has LATEST PULSE SAYS: KOWH out in front, too, as ever! Trendex gives KOWH top spot, too. KOWH leads next independent This is the kind of market -dominance which Storz Station ideas, programming and broad (660 kc.) by nearly coverage continue to make possible for national and local advertisers. Results prove it, too. Get Adam Young's point of view over with General Manager Virgil Sharpe. .. or talk it 2 to 1 TODD STORZ, President Today s Radio for ...
30 Apr 2014  -  84k
570. 1957-04-01-BC-OCR-Page-0102 [Broadcasting Magazine]
Broadcasting Magazine
... York; Stone, Robert L. WABC- Portland, Ore.; Walker, James P. KTUL Tulsa; Schenkkan, Robert F. U. of Tex. Austin, Tex.; Walker, Merrill H. WOAP Owosso, Mich.; Walk- Scheuer, John D. Jr. WFIL Philadelphia; Schia- TV New York; Storz, Todd, KOWH. Omaha: er, Osborne, General Electric Co. Syracuse, vone, James, WWJ -TV Detroit; Schlafly, Hubert Stowman, Kenneth W. WFIL Philadelphia; N. Y.; Walker, William, WBEV Beaver Dam, J. TelePrompTer Corp. New York; Schmidt, Strack, Eugene W. ...
30 Apr 2014  -  68k
571. 1957-04-08-BC-OCR-Page-0033 [Broadcasting Magazine]
Broadcasting Magazine
... for Distin- RESPECTFULLY PRESENTED BY Wash.; Ray Eppel, KORN Mitchell, S. D.; guished Service to broadcasting. The award THF. MEMNERS OF Hugh M. Smith, WCOV Montgomery, Ala.; will be accepted for Mr. Hoover by C. M. THE NATIONAL ASSOCIATION OF RADIO Todd Storz, KOWH Omaha; Donald W. AND TELEVISION BROADCASTERS Jansky Jr. pioneer radio engineer who took Thornburgh, WCAU Philadelphia; Harold CHICAGO part in early regulatory conferences when APRIL B. SHE Hough, WBAP Fort Worth; Daniel W. Mr. Hoover was Secretary of Commerce. Kops, WAVZ New Haven; J. R ...
30 Apr 2014  -  42k
572. 1957-04-15-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... . Pulse gives WDGY an average rating of 6.0 (7 a.m. 7 p.m. Mon. Fri.) . Whatever report you like best, you can WDGY 50,000 watts use it to buy prime availabilities in WDGY's many first -place segments through the day. MINNEAPOLIS -ST. PAUL Let Blair bring you up to date on what Storz Station pro- gramming has done to Twin Cities' radio listening. Or, talk over the new figures (and what they mean) with WDGY General Manager Steve Labunski. The Storz Stations TODD STORZ, President WDGY WHB WQAM KOWH WTIX Minneapolis -St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair ...
30 Apr 2014  -  96k
573. 1957-04-08-BC-OCR-Page-0182 [Broadcasting Magazine]
Broadcasting Magazine
... Humpty Dumpty First Prize Meat Prod 28,360 Trading Meat Products 324,550 Ranges 55,520 Food Mkts. 146,610 Stop 8 Save . Stamp ;75,500 Pard Dog Food 11,150 Top Value Enterprises.. ;1,041,480 Occidental Range 13,890 Standard Grocery ry Co. $46,440 Tradin Stamps 75,500 Poultry 45,430 Top Value Foods 46,440 Table Ready Meats 36,800 Trading Stamps 1,041,480 V Storz Brewing Co. $135,020 Standard Knitting Mills ; ,30310 Beer 135,020 Vigoro Fertilizer 2,710 Townley Dairy $73,040 Valley Bell Dairy Co. $31,030 Healthknit Underwear .. 30,310 Sylvan Seal Milk Cs. $101,640 Dairy Products 73,040 Dairy Products 31,030 Streator Read Foods,Inc...22,760 Sylvan Seal Standard Mattress Co. $20,780 22,760 Milk 101,640 Toy Guidance ...
30 Apr 2014  -  44k
574. 1957-04-22-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... , SDX, Headliners Page 44 E1a01 .9 R413 xro2$ RaeaGzel $18 million in sales pass FCC Page 56 a8>TtoO eptsdupuJOw Petry urges lower night radio rates Page 103 PhORN1NGS1DE COLLEGE LIBRARY as3w! . IN ANY OF THESE FIVE IMPORTANT MARKETS . . "Did you notice the YOU TALK TO new ratings on that Storz Station ?" "Yes. In fact, all THE BIGGEST AUDIENCE 5 Storz Stations WITH THE have first place "STORZ STATION "! audience stories." MINNEAPOLIS -ST. PAUL .. with WDGY Latest Trendex puts WDGY first! Whether you prefer Pulse, proves dynamic sales power. Sec John George W. ...
30 Apr 2014  -  94k
575. 1957-04-22-BC-OCR-Page-0009 [Broadcasting Magazine]
Broadcasting Magazine
... and in fight against tv, government last week APPROVAL of FCC was sought Friday by publicity, and Warren Steibel, exploitation. abolished 331% tax on tickets for live National Weekly Inc. for its purchase of CNP also has added Bob Cuniff, tv columnist theatre shows and reduced tax on movie KOWH Omaha from Todd Storz for $822,500 and magazine writer, as press representative of tickets. Government found movie attend- (BT, April 1) . NBC Opera Company for its second annual ance dropped 7% in year, continuing National Weekly, which publishes National tour. During week, Gerald Adler of NBC was downward trend. ...
30 Apr 2014  -  45k
576. 1957-04-15-BC-OCR-Page-0136 [Broadcasting Magazine]
Broadcasting Magazine
... for Northern New England's g land's 3iá inch and Ili) inch transmission line, General Electric BM-1A monitor. Equipment located ket. Sales Representative wanted by Leading Station. Two already on staff Miami. Contact Dale Moudy, Engineering VP. 50,000 watt, clear channel station in doing very well, but agree we are not The Storz Stations, Kilpatrick Building, Omaha the Midwest. This major network affili- 2, Nebraska. nearly approaching potential of this fine ate is recognized as one of the coun- market. Prefer New Englander who un- Complete DuMont camera chain. Pickup control try's top stations. Only interested in and monitor. Portable ...
30 Apr 2014  -  62k
577. 1957-04-15-BC-OCR-Page-0135 [Broadcasting Magazine]
Broadcasting Magazine
... , special terms. This and 15 other stations currently avail- events. Past RINDA Director. 28. Family. Box Manager -commercial manager. 6 years tv, 10 able through Paul Chapman Company, 84 Peach- 386G, B.T. years radio. Also network and agency. Best ref- tree, Atlanta. Storz trained program director-news director and erences previous stations. Box 200G, B.T. Kilowatt am available. Pacific coast college town. top -flight personality wane to relocate with pro- $10,000 down will handle. Our No. 9886. May gressive independent. Have tremendous major Technical Brothers, Binghamton, New York. market ...
30 Apr 2014  -  44k
578. 1957-04-29-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... "Heard a couple of Storz Stations this trip. Never a dull moment." "Understand there's never a dull moment for advertisers, either." In any of these 5 important markets.. every time is a good time with the Storz Station. MINNEAPOLIS -ST. PAUL .. with WDGY. among Kansas City's biggest advertisers Latest Trendex puts WDGY first! Whether proves dynamic sales power. See John you prefer Pulse, Trendex, Hooper or Blair or WHB GM George W. Armstrong. Nielsen, WDGY has prime availabilities in NEW ORLEANS .. with WTIX. Month many first place segments in every recent after month WTIX maintains ...
30 Apr 2014  -  82k
579. 1957-05-20-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... COPY Commercials in a jam Tv commercials called on the c RETMA hears optimism for electronics Page 48 on way up í13d vasmaAN FCC reins in on subscription tv moves Page 62 Goldenson sees network balance in fall Page 116 EOI 9 F; .iO xr.otS .IQ a2 1100 apre;u 7 ú.Jo n "Heard a coup Storz Stations this trip. Never a dull moment." "Understand there's never a dull moment for advertisers, either." In any of these 5 important markets every time is KANSAS CITY ..with WHB. First per METRO Pulse, Niel- . . . a sen, Trendex and Hooper-first per AREA Nielsen ...
30 Apr 2014  -  118k
580. 1957-05-20-BC-OCR-Page-0066 [Broadcasting Magazine]
Broadcasting Magazine
... (D -N. Y.) . The bills would require every govern - committee currently is preparing a report on the competitive practices in the music field the result of extensive hearings held last - National Weekly Inc. has bought KOWH ment agency to file for publication in the September into the ASCAP -BMI feud. from Storz Broadcasting Co. [BT, March Federal Register and the Code of Federal [BT, April 22] . 25 -April 1] for $822,500. William F. Regulations the following: Buckley, author of the controversial God Agency's central and field organizations FCC Asked to Approve Sale andMan at Yale and co- ...
30 Apr 2014  -  38k
581. 1957-05-20-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... even bigger lead over the next sta- tion in 11- station New Orleans -first in the morning (19.0 %) , first in the afternoon (19.0 %) and first all day. Hooper continues to give WTIX top audience share in every time period, with a first place 20.3% all -day average. Storz Station programming ideas and excitement have created a new New Orleans listening habit, which in turn is producing a new New Orleans time -buying habit. Next time the Young man calls, make him tell you the WTIX story. Better still, give him a call-or talk to WTIX General Manager Fred Berthelson. 7 a.m. ...
30 Apr 2014  -  83k
582. 1957-05-13-BC-OCR-Page-0115 [Broadcasting Magazine]
Broadcasting Magazine
... . Box rector. Box 630G, B.T. sports, disc jockey. Box 683G. E.V. 439G, B.T. 1st phone, experienced 4 years television, full Deefay needs audience that prefers subtle to Florida vhf seeking experienced tv announcer- qualified studio. transmitter operations. Some obvious, provocative to trite. No Storz type, this. director, position available immediately, send tape. brochure. picture to Program Director stexperience. Box 634G, BT. Box 689G, BT. WCTV Television, P. O. Box 3166 MSS, Talla- hassee. Florida. Chief engineer, twenty years experience am-fm Have toothbrush ..will travel ...
30 Apr 2014  -  60k
583. 1957-05-13-BC-OCR-Page-0117 [Broadcasting Magazine]
Broadcasting Magazine
... . Box rector. Box 630G, B.T. sports, disc jockey. Box 883G, B.T. 439G, B.T. 1st phone, experienced 4 years television, full DeeJay needs audience that prefers subtle to Florida vhf seeking experienced tv announcer - qualified studio, transmitter onerations. Some obvious, provocative to trite. No Storz type, this. director. position available immediately, send maintenance, experience. Box 634G, B.T. Box 889G, B.T. tape. brochure, picture to Program Director WCTV Television, P. O. Box 3168 MSS, Talla- hassee. Florida. Chief engineer, twenty years experience am -fm Have ...
30 Apr 2014  -  59k
584. 1957-05-27-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... "After a morning of being immersed in a lot of conflicting ratings, this feels good." "I know 5 markets where the figures don't leave your head swimming." In any of these 5 important markets .. you get the big audience with the Storz Station. first per AREA Nielsen and Pulse. 87% , renewal MINNEAPOLIS -ST. PAUL March, 1957 Nielsen shows .. with WDGY. WDGY first (NSI rate among Kansas City's biggest advertisers proves dynamic sales power. See John Blair or Area, 9 a.m. 6 p.m. Mon. Sat.) Latest Trendex WHB GM George W. Armstrong. ranks WDGY first ...
30 Apr 2014  -  79k
585. 1957-06-03-BC-OCR-Page-0061 [Broadcasting Magazine]
Broadcasting Magazine
... Detroit by next October. i/Al'Gsor Negotiations are under way with stations in those markets, it was pointed out. WPIX, New York Daily News station, is expected to be the outlet in that city. Mr. Quaal emphasized that at the outset "we will crawl before we try to walk." Storz in Syndication For the first time, a perfectly tailored signal for all of With Connolly Series Northeast Michigan. To Flint add Saginaw, Bay City, and THE Storz Stations have entered the na- tional radio program syndication field with the rich Thumb Area, plus the heart of Michigan's vacation - signing of an exclusive ...
30 Apr 2014  -  118k
586. 1957-06-03-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... important audience -type. That statement embraces the housewife, her husband, their teenagers as well as the farm family. Every survey agrees. Whether it's audience - or advertising it's a WHB world! Talk to Blair or WHB GM George W. Armstrong. WHB 10,000 watts on 710 kc. Kansas City, Missouri The Storz Stations TODD STAR ` President 7Raio for To.ay's WDGV WHB WQAM KOWH WTIX Minneapolis -St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. Page 8 lune 3, 1957 BROADCASTING TELECASTING ...
30 Apr 2014  -  78k
587. 1957-06-10-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... is further proof that 1956 figures are worthless for 1957 time -buying. WDGY is now an even stronger first every afternoon.* PULSE UPI Look at the chart at the left .. and see how far WDGY has come (7 a.m. -7 p.m. Mon. Fri.) on Pulse in the last 12 months. Storz Station programming excite- ment has overturned radio listening habits of a generation -and Pulse isn't alone in reflecting it. March WDGY is first NSI area 9 a.m. 6 p.m. Monday- Saturday. WDGY is first all day per latest Trendex. In every recent report, April 2.8 WDGY has a big first place audience ...
30 Apr 2014  -  86k
588. 1957-06-17-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... * Date of NCS #2 Just this: August, 1956 WQAM became a Storz Station. October, 1956 WQAM went independent. November, 1956 WQAM leaped to first place all day (28.4% , Hooper) without a give -away. February, 1957 WQAM rocketed to first place all day on Trendex (34.1%) . Feb. -Mar. 1957 WQAM jumped to first place all day on Pulse. Mar. -Apr. 1957 WQAM now has more than twice the audience of the runner -up station. Apr. -May, 1957 WQAM now has more than 21/2 times the audience of the runner -up station. Next time ...
30 Apr 2014  -  74k
589. 1957-06-10-BC-OCR-Page-0100 [Broadcasting Magazine]
Broadcasting Magazine
... . META. but no agreements have been merly program manager of WHB Kansas Katz found its man in Mr. Pearson, who reached. In turn, others -not necessarily bidders are talking to META concerning the use of - City. in addition to his program managership at This move, reportedly the first of its Todd Storz' WHB has also had extensive kind in the annals of :station representation, on -air experience at WHB and KOWH its present existing facilities. Understood to was taken "because of the critical impor- Omaha. Mr. Pearson, the Katz Agency said, be "very interested" in META's physical tance of ...
30 Apr 2014  -  69k
590. 1957-06-17-BC-OCR-Page-0079 [Broadcasting Magazine]
Broadcasting Magazine
... was reported to have resigned. programming and in selling, American TV comedy is not a funny business. Broadcasting will adapt itself to the im- Mr. Labunski has been vice president and portant work being done by our affiliates. What seemed hilarious at a story general manager of WDGY Minneapolis, one of the Todd Storz group. Mr. Eastman "Our selling will be done on a creative conference can fall flat at airtime. basis, recognizing the feeling and needs of said, "His principal efforts at the outset, as Film can help here -in many ways! the local station. American Broadcasting is the case with all ...
30 Apr 2014  -  100k
591. 1957-06-24-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... This morning from 3 E. 54th St. . . and ing (19.0 %) , first in the afternoon (19.0 %) from offices in Chicago, St. Louis, Boston, Los and first all day. Angeles and San Francisco, the Adam Young men are out with new data on New Orleans Storz Station programming ideas and excite- radio. ment have created a new New Orleans listening habit, with new time-buying habits to match. They have a new Hooper which shows WTIX If the Adam Young man doesn't call you to even further ahead with 24.2% all -day average tell you more, you call him. ...
30 Apr 2014  -  80k
592. 1957-07-01-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... p.m. Monday through Saturday. June Trendex says it. WDGY has 29.9% average share of audience, 7 a.m. -6 p.m. Monday through Saturday. Latest Nielsen says it. WDGY first NSI area 9 a.m. 6 p.m. Monday through Saturday. Latest Pulse (back in March -April) said WDGY is first every afternoon. Storz Station programming excitement has over- turned radio listening -and time - buying -habits of a generation. Get details from your Blair man ..or talk to WDGY General Manager Steve Labunski. WDGY 50,000 watts Minneapolis -St. Paul..>e . WDGY Minneapolis St. Paul STATI®NS - , W H B Kansas ...
30 Apr 2014  -  41k
593. 1957-06-24-BC-OCR-Page-0107 [Broadcasting Magazine]
Broadcasting Magazine
... woman pay, unlimited opportunities with America's who can turn out first- quality selling cony fid. Personality di, willing to take direction and have most successful radio group. Send tape and re- Must be production- minded and really capable. music programmed. Salary open. Major metro- sume to Bill Stewart -The Storz Stations, 820 Send resume to: Bob Earle, WINZ, Miami, politan market, south. Write Box 217A, BT. Kilpatrick Building, Omaha, Nebraska. Florida. BROADCASTING TELECASTING lune 24, 1957 Page 107 ...
30 Apr 2014  -  73k
594. 1957-06-24-BC-OCR-Page-0050 [Broadcasting Magazine]
Broadcasting Magazine
... to paid programming, Hatch, 'CALL Salt Lake City, reported KIMA Yakima, Wash.; John M. Outler, comparative data will be obtained for a chairman of the Radio Transmission WSB Atlanta; Harold Hough, WBAP Fort substantial segment of homes, possibly as Tariff Committee on the impact of technical Worth; Todd Storz, KOWH Omaha, Neb.; many as 300. Selection of an original sample and economical changes in the reappraisal J. Frank Jarman, WDNC Durham, N. C.; of, say, 1,500 homes out of the 7,800 in the of AT&T line charges. J. R. Livesay ...
30 Apr 2014  -  49k
595. 1957-07-01-BC-OCR-Page-0071 [Broadcasting Magazine]
Broadcasting Magazine
... 4,000,000,000 buying power awaits advertisers who like to Thayer WDGY General Manager ride with the winner. The gang- JACK THAYER, WDGY Minneapolis -St. way is down at any Katz office. Paul disc jockey and production and pro- motion director, will assume duties as the station's general manager July 3, according to Todd Storz, president of the Storz Stations, of which WDGY is one. Mr. Thayer, who T-- succeeds new ABC Vice President Ste- phen Labunski, is HarUNTINGTON-aCHARLESTON, dnW.® . Á'Vl ib W. qVgA. C": a veteran of 15 'When I get my guitar, pardner years ...
30 Apr 2014  -  63k
596. 1957-07-01-BC-OCR-Page-0070 [Broadcasting Magazine]
Broadcasting Magazine
... service. Clinton McKinnon, presi- THE CALIF. -ORE. THE price of big city daytime radio stations dent-owner of .KOAT -TV, said the station will supply the logs to anyone who wants is inching up. Last May KOWH Omaha, to make legitimate use of them. Neither TV TRIO Neb. was sold by Todd Storz to National Messrs. Hubbard nor McKinnon had been Weekly Inc. (William F. Buckley) for accustomed to paid newspaper logs in other $822,500. Last week, WHIM Providence, cities where they have operated stations. R. I. was sold by Frank W. Miller Jr. to The Denver Post is ...
30 Apr 2014  -  53k
597. 1957-07-01-BC-OCR-Page-0085 [Broadcasting Magazine]
Broadcasting Magazine
... writer for daily newspaper. Can be non- resident fees. Northeastern Ohio. Substantial market. Send tape and complete resume to Box 271A, pay. unlimited opportunities with America's parttime work. Excellent proposition. Box 300A, B.T. most successful radio group. Send tape and re- BT. sume to Bill Stewart-The Storz Stations, 820 Staff man strong on play -by -play to develop Kilpatrick Building, Omaha. Nebraska. Top rated disc Jockey with first phone needed athletic program. Solid operation, one -station by progressive midwest radio and tv stations market. Box 295A, BT. where results really count. $100 per week to ...
30 Apr 2014  -  50k
598. 1957-07-08-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... teenagers as well as the farm family. Every survey agrees. Whether it's audience - or advertising it's a' WHB world! Talk to Blair or WHB GM George W. Ara strong. WHB 10,000 watts on 710 kc. Kansas City, Missouri WDGY Minneapolis St. Paul ATBONS TODAY'S RADIO FOR TODAY'S SELLING E ODD STORZ, PRESIDENT WHB Kansas City WQAM Miami REPRESENTED BY JOHN BLAIR WTIX New Orleans @ CO. REPRESENTED BY ADAM YOUNG INC. Pace 8 July 8, 1957 BROADCASTING TELECASTING ...
30 Apr 2014  -  82k
599. 1957-07-15-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... WQAM with Station "A " 10.1% 37.9% -enjoys 334 times the second station's audience. That's what Station "B " 9.8% the newest Hooper says, continuing a dramatic, fantastic change in Station "C " 7.3% Southern Florida radio listening-and time -buying -since the start Station "D " 6.8% of Storz Station programming at WQAM, less than a year ago. Station "E " 6.3% Station "F " 5.6% The latest Pulse and Trendex have WQAM in first place. So it's unani- Station "G " 5.4% mous. So don't let 1956 data throw sand in your eyes. Send for ...
30 Apr 2014  -  80k
600. 1957-07-15-BC-OCR-Page-0111 [Broadcasting Magazine]
Broadcasting Magazine
... both radio and tv. Con- Watertown, Wis. 32. college, single, seven years sider all replies. Box 449A, BT. with the mike. One year with WJLK, Asbury Park, N. J. Contact Roger Magee, 1317 Stewart Wanna make money? Let Pulse -proven di, with Storz -Noemac excitement know -how, help you Ave. Wanamassn, N. J. PRospect 5 -5345. AVAILABLE IF become "Number One." Aggressive salesman. Family man, desires permanency. Box 451A, B.T. TELEVISION Disc jockey: 3 years experience. College, single. Desire N. J. Conn. Pa. other ...
30 Apr 2014  -  45k
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