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Broadcasting Magazine Search




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201. 1966-09-12-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... v What is an influencible, A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away-from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audience, you've got the sale. Influence the in- fluencib /es. CG 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis-St. Paul WHB Kansas :11, KOMA Oklahoma City (Blair) (Bloc) .Blair) -KXOK St. Louis WTIX New Orleans WQAM Miami ...
30 Apr 2014  -  158k
202. 1966-09-12-BC-OCR-Page-0048 [Broadcasting Magazine]
Broadcasting Magazine
... approved in that city last to the same amount of space they had tion committee. week by the NAB's convention corn - in 1966. The cost, however, will be Co- chairmen of the award unit mittee. In most respects the 1967 format higher, increased from the previous are George W. Armstrong, Storz will be a repeat of the record -breaking $3.50 per -square -foot to a new rate of Broadcasting, and John T. Mur- 1966 convention. $5 - per -square foot. Gayou Management Final convention details will be Co. of St. Louis will once again he worked out and NAB board approval ...
30 Apr 2014  -  48k
203. 1966-09-26-BC-OCR-Page-0084 [Broadcasting Magazine]
Broadcasting Magazine
... C. appointed pro- cisco. Mr. Moudy has served as direc- tor of special station services and assist- gram director of WIST-FM. Ed Peters, manager of WMBD-AM -FM Pe- ant to president of ABC Radio, and Milton DeLugg named musical direc- oria, Ill. named di- spent eight years with Storz Broadcast- tor and conductor of NBC -TV's The rector of radio for ing Co. as VP- director of engineering. Tonight Show Starring Johnny Carson Midwest Television Al Hulsen, noncommercial WFCR Am- in New York. Inc. San Diego. Mid- herst, Mass. re- elected chairman of Norton T. Gretzler ...
30 Apr 2014  -  40k
204. 1966-09-26-BC-OCR-Page-0095 [Broadcasting Magazine]
Broadcasting Magazine
... . FCC 1st phone license in five (5 ) and minimum three years in field of PROGRAM MANAGER weeks. Tuition $295. Rooms and apartments radio broadcasting. Excellent salary plus $10-$15 per week. Over 95% of REI grad- commission. Travel expenses paid. Corn - 16 years with Storz Broadcasting Co. Last uates pass the FCC exams. Classes begin plete company benefits. An equal op- 9 at WHB, Kansas City. Available immedi- Oct. 10-Nov. 14-Jan. 2 -Feb. 6. Write Ra- portunity employer. Send resume to: ately for permanent position or consultation. dio ...
30 Apr 2014  -  72k
205. 1966-10-10-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... what is an ipfiuencib1e . A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles'` On a Storz station you get action where it counts -in sales. ( 1965 Storz Broadcasting Co. Inc. STORZ 8 WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New ...
30 Apr 2014  -  67k
206. 1966-10-03-BC-OCR-Page-0077 [Broadcasting Magazine]
Broadcasting Magazine
... manager of WAKR Akron, Ohio, Calif. named general manager of Graduates of RCA Institute's appointed general sales manager of Re- KTHO-AM -FM Tahoe Valley, Calif. Studio Schools have had thor- gional Reps Corp. Cleveland. Dennis ough and professional train- A. Leonard, account executive, pro- Eddie Clarke, from Storz Broadcast- ing in every phase and detail moted to general manager of RRC's ing and Metromedia, named general of television and radio in the Penn State Reps division, Pittsburgh. manager of WTTF Tiffin, Ohio. Broadcast field under expert direction. When you hire an RCA Institutes gradu- Everett L. (Tod ...
30 Apr 2014  -  54k
207. 1966-10-17-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... outstrips other media. p31 FCC interim form embodies NAB commercial standards. p34 Is CATV's 'great leap forward' tripping over phone wires? p44 Bombardment begins for NAM's land- mobile invasion. p52 4er ,ari ,ti COMPLETE INDEX PAGE 7 cat\ Moorhead,(nn. HAT IS AN nfluenclble 2 listener. Specifically, a Storz adio listener. Influencibles re the'"in- touch" young oderns with ideas ..buying eas, It stands to reason that hen you talk to the greatest `timber of people in a given arket, your product or service gets known, and ought, faster. Got something o sell? Influence the nfluencibles ...
30 Apr 2014  -  119k
208. 1966-10-17-BC-OCR-Page-0022 [Broadcasting Magazine]
Broadcasting Magazine
... ton State Association of Broadcasters and YOUNG MEN WITH IDEAS Oregon Association of Broadcasters. Speak- ers include George Bartlett, vice president for engineering, National Association of Broadcasters; Charles A. Sweeny, director TO ST. LOUIS of bureau of deceptive practices, Federal Trade Commission; George W. Armstrong, vice president, Storz Broadcasting Co. Hilton hotel, Portland, Ore. November 14 -16, 1966 . Nov. 14 -Joint "newsmaker" luncheon of International Radio and Television Society with the National Association of Broad- casters. Vincent Wasilewski, NAB president, is the speaker. Waldorf -Astoria hotel, New York. Nov. 14-Twelfth ...
30 Apr 2014  -  42k
209. 1966-10-24-BC-OCR-Page-0014 [Broadcasting Magazine]
Broadcasting Magazine
... FCC Commissioner Be sure to obtain price quota- James Wadsworth; Robert Pauley, president. of bureau of deceptive practices, Federal tions and engineering assist- ABC Radio: Miles David, president, Radio Trade Commission; George W. Armstrong, ance for your complete tower Advertising Bureau; Arthur Meyerhoff, vice president, Storz Broadcasting Co. Hilton needs from America's foremost president, Arthur Meyerhoff & Associates: hotel, Portland, Ore. tower erection service. Paul Comstock, vice president for govern- Nov. 11 -13 -Fall meeting of the Ohio Asso- ment affairs, National Association of Broad- ciated Press Broadcasters Association. Chris- ...
30 Apr 2014  -  65k
210. 1966-10-31-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... approach to flood of CATV hearings. p52 Broadcasting and the 89th Congress: parting look. p56 a Comsat's new satellite may bring Hawaiian elections by TV. p82 COMPLETE INDEX PAGE 7 . v'sv'7... 77. Car! B. What is an ljluenlle` 2 Part of the go -go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. Theyoung marrieds. The crowd with shopping lists umpteen feet long, just wait- ing to be told their business is appreciated. So why not tell 'em? Influence the influenci- bles. On a Storz station you talk to ...
30 Apr 2014  -  103k
211. 1966-10-31-BC-OCR-Page-0014 [Broadcasting Magazine]
Broadcasting Magazine
... , Bell & Howell Co. as for engineering, National Association of speaker. Hotel Roosevelt. New York. Broadcasters; Charles A. Sweeny, director of bureau of deceptive practices, Federal Nov. 2-3- Annual fall meeting of the Trade Commission; George W. Armstrong, Pennsylvania Community Antenna Tele- vice president, Storz Broadcasting Co. Port- vision Association. Speakers include E. land Hilton hotel, Portland, Ore. Stratford Smith, Lew Cohen and Jack Nov. 11 -13-Fall meeting of the Ohio Asso- Cole, Washington communications attor- neys. Pittsburgh Hilton, Pittsburgh. ciated Press Broadcasters Association. Chris- topher Inn ...
30 Apr 2014  -  57k
212. 1966-11-07-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an influenclblem 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ...
30 Apr 2014  -  85k
213. 1966-11-07-BC-OCR-Page-0014 [Broadcasting Magazine]
Broadcasting Magazine
... Sweeny, director Banquet, sponsored by the Albuquerque TV? An analysis of spot spending and of bureau of deceptive practices, Federal Advertising Club. Featured speaker is Nor- spot spenders in the past decade. A Trade Commission; George W. Armstrong, man E. Cash, president, Television Bureau vice president, Storz Broadcasting Co. Port- of Advertising. Albuquerque Sunport, Al- deep look at a new system to thin out land Hilton hotel, Portland. Ore. buquerque, N.M. the paperwork in spot buying. A step - Nov. 20-Annual meeting of the Hollywood by -step examination of the making of Nov. ...
30 Apr 2014  -  65k
214. 1966-11-14-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... p56 Networks raced to call the vote -right or wrong. p62 Carl B. Ylvisa!:er lArary Moorhead, Minn. / COMPLETE INDEX PAGE 7 is an influencible 2 One of the lively ones. Intense, inter- ested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Mar- rieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, re- sponsible audience and get sales action fast. Influence the influencibles.` ' 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. ...
30 Apr 2014  -  106k
215. 1966-12-05-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... what is an influencible 2 One of the lively ones. Intense, interested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Marrieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, responsible audience and get sales action fast. Influence the influencibles.© 8 STOR WDGY Minneapolis-St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman) KOMA Oklahoma City (Blair) WQAM Miami (Blair) BROADCASTING, DECEMBER 5 ...
30 Apr 2014  -  113k
216. 1966-11-28-BC-OCR-Page-0034 [Broadcasting Magazine]
Broadcasting Magazine
... Air Lines activity in cluded the Magnetic Tape Division of $5.7 million. Greatest loss was in net- sports, Vick Chemical buys in a mixed 3M, Spring Mills, Book of the Month work TV with billing off $5.2 million. parcel of youth and game shows, Club and Formfit Rogers. It lost Storz Major network TV users are the movies, news reports and several night- Brewing and billing from Alberto - Oldsmobile and AC Spark Plug divi- time series. Culver. sions of General Motors on ABC's In the list is Procter & Gamble (Hey NCAA Football and various other par- Landlord on NBC and Search ...
30 Apr 2014  -  45k
217. 1965-01-04-BC-OCR-Page-0021 [Broadcasting Magazine]
Broadcasting Magazine
... M -E 2.3 1.6 Tender Leaf tea Bates JWT 2.5 1.75 Miles Labs J. P. Stevens M -E Fletcher 1.7 0.57 Alka -Seltzer Jack Tinker Wade 12.0 10.0 Nestle Co. Richards Quik, chocolate prods, Stokely -Van Camp Every -ready cocoa, frozen foods Tatham -Laird Bozell- Jacobs 1.0 0.3 bars, morsels, cookie Storz Brewing Co. BBDO L &N 0.8 0.3 mix, Nestle's choco- Transogram F &S &R Helitzer, 1.4 0.94 bake Burnett M -E 8.0 6.0 Waring & Nestea Warwick & M -E 2.5 2.45 Wayne Legler Van Camp Sea Food Co. GB &B Wasey 3.5 2.2 Hot cocoa mix Van Sant. ...
30 Apr 2014  -  79k
218. 1966-12-26-BC-OCR-Page-0065 [Broadcasting Magazine]
Broadcasting Magazine
... . date to May 29, 1967. Action Dec. 13. Action Dec. 15. . Review board in New Orleans, standard WDHO -TV Toledo, Ohio- Broadcast Bu- broadcast proceeding, Doc. 16036, granted reau granted mod. of license to change New AM stations joint motion filed June 15 by Storz Broad - name to D. H. Overmyer Telecasting Co. casting Co. and Voice of Dixie Inc. and Inc. Action Dec. 16. APPLICATIONS held in abeyance action on requests for WIBF -TV Philadelphia, Pa. Broadcast Reidsville. Ga. -John M. Masters. Seeks oral argument in proceeding. Board ...
30 Apr 2014  -  61k
219. 1965-01-11-BC-OCR-Page-0075 [Broadcasting Magazine]
Broadcasting Magazine
... quarterback, winning 7 -0. However the WHB team, with George (Bud) Arm- strong, Storz executive vice president, at quarterback, was the statistical win- ner of the touch game, picking up seven first downs and holding its opponents to none. Name change The Publicists Associa- tion, Hollywood, Local 818 of the In- ternational Alliance of Theatrical Stage Employes, has changed its name to The Publicists Guild, a name the union used from its formation in the late iUBE 1930's to its affiliation with IATSE in 1955, when it became the Publicists Association. Group's current member- ship exceeds 575 press ...
30 Apr 2014  -  114k
220. 1965-01-25-BC-OCR-Page-0009 [Broadcasting Magazine]
Broadcasting Magazine
... would prefer changes in law that would Commission vote was 3 -1, with Com- man for KcMO Kansas City, Mo. be- permit commission to eliminate least missioner Lee dissenting and Commis- came commercial manager of KDUL promising applicants and then to direct sioners Kenneth A. Cox and Loevinger there, then moved to Todd Storz sta- remaining contenders to work out not participating. Chairman Henry and tions, starting as salesman for WHB merger arrangement, if possible. Commissioners Robert T. Bartley and Kansas City and becoming vice presi- Commissioner Lee Loevinger, with- Rosei H. Hyde constituted majority. dent and general manager of wDGY out ...
30 Apr 2014  -  35k
221. 1965-02-22-BC-OCR-Page-0116 [Broadcasting Magazine]
Broadcasting Magazine
... Minneapolis- tor Products Division St. Paul, as announcer on morning NEWS of International Tele- show, replacing Mort Crowley who Walter Sheridan, former special as- phone and Telegraph, joins loco( St. Louis. All stations are sistant to U. S. attorney general, joins joins industrial and licensed to Storz Broadcasting Co. NBC News, Washington, as special commercial depart- Lee Cannon, cen- correspondent. ments of DuMont Mr. Carney tral division manager Laboratories Division Patrick O'Reilly, producer of The of Fairchild Camera and Instrument of Screen Entertain- Big News at KNXT(TV) Los Angeles, ment Co. TV ...
30 Apr 2014  -  52k
222. 1965-02-22-BC-OCR-Page-0127 [Broadcasting Magazine]
Broadcasting Magazine
... Mail tape of your work, resume and picture to: apply. This is your opportunity for an unlimited future. All replies . : be New York headquartered, with con - siderable travel involved. Send resume Deane Johnson Director of Programing strictly confidential. : and salary requirements to: Box 1520 - KOMA (A Storz Station) Oklahoma City Box B -253, BROADCASTING ' Box B -342, BROADCASTING ; 136 BROADCASTING, February 22, 1965 ...
30 Apr 2014  -  62k
223. 1965-03-29-BC-OCR-Page-0068 [Broadcasting Magazine]
Broadcasting Magazine
... , WRFD A possibility that the All- Industry licenses and on the use and relative Worthington -Columbus, Ohio; Robert Radio Station Music License Commit- values of different kinds of music are Arnold, Time -Life Broadcast; George tee will ask the court to require the needed in determining "reasonable" W. Armstrong, Storz Broadcasting, and American Society of Composers, Au- rates for the use of ASCAP music by Emanuel Dannett of the New York thors and Publishers to turn over in- TV stations. law firm of McGoldrick, Dannett, timate financial and music-use data was He held that the question to be de- Horowitz & ...
30 Apr 2014  -  67k
224. 1965-04-05-BC-OCR-Page-0114 [Broadcasting Magazine]
Broadcasting Magazine
... to middle road. Box D -38, BROADCASTING. Editorial writer for top station in North- purchase all or part, prefer New England Top forty personality jock. Eight years ex- east to research and write hard hitting or Middle Atlantic states. Box D -77, BROAD- perience, including Plough, Bartell, StOrz. edits for television and radio. Immediate CASTING. Production second to none. You supply the opening. Rush complete resume to Box future, I'll make my own security. Major D -75, BROADCASTING. market or PD slot in medium. Will con- Sales sider Canada. Tape, resume, production Newsman ...
30 Apr 2014  -  45k
225. 1965-04-26-BC-OCR-Page-0067 [Broadcasting Magazine]
Broadcasting Magazine
... artistry in his haunting, sensitive inter- [ions (which includes WQAM) , died on pretation of the true meaning of the April 13, 1964. Berlin Wall. Burr Tillstrom's heart and Since Mr. Storz had attended the hands portrayed the depths of the wall's University of Nebraska and the uni- tragic separation of families and loved versity has a radio -television depart- ones. It left an enduring mark not only ment, Mr. Sandler, in a letter being sent on the television screen, but also on the to broadcasters, said: "It would be mind of the viewer. Mr. Tillstrom's ser- ...
30 Apr 2014  -  40k
226. 1965-05-24-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... WHAT IS AN INFLUENCIBLE? She's the gal..or the guy..on the move. The young woman or man who listens to radio- Storz radio. They like the sound of music.. the tempo and timeliness of the news ..the frequent weather reports ..the audience participation shows. These young people, many of them young marrieds with children, are influenced by radio. They are open- minded in their buying habits.. are still establishing their favorite brands and favorite stores. Influence the influencb/es. They'll listen to your sales story on a Storz station. 8 STO R WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis ( ...
30 Apr 2014  -  110k
227. 1965-06-07-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... what's an influencible? A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles: On a Storz station you get action where it counts-in sales. @ 1965 Storz Broadcasting Co. Inc. STORZ B WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman ...
30 Apr 2014  -  63k
228. 1965-06-21-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... in prime time. p27 r Pter Special report: FM's face fall program -split deadline. p40 N 442 A new proposal advanced for the regulation of CATV. p56 )C ` . n Action on multiple- ownership rules runs snagged. p66 .r, i COMPLETE INDEX PAGE 7 orn o tener. Specifically, a Storz io listener. Influencibles the "in-touch" young erns with ideas. .buying s. It stands to reason that n you talk to the greatest ber of people in a given ket, your product or vice gets known, and ght, faster. Got something sell? Influence the encibles.` On a Storz ion ...
30 Apr 2014  -  123k
229. 1965-06-21-BC-OCR-Page-0064 [Broadcasting Magazine]
Broadcasting Magazine
... give that's worth hearing." Mr. Arm- Los Angeles, was a victory meeting for Microphone's power strong charged "vapid, safe-playing" the association, whose efforts were editorials are no help in the drive for largely responsible for the passage of not fully realized "straight, unfettered editorializing." Higher Plane The Storz executive a bill allowing radio and TV newsmen to take their mikes and cameras into said broadcasters must not fear the meetings of public administrative agen- The power of the press has long "power of the press" and must work cies within the state. In broadcast edi- since given way to the power of ...
30 Apr 2014  -  42k
230. 1965-06-14-BC-OCR-Page-0104 [Broadcasting Magazine]
Broadcasting Magazine
... James D. Cunningham Clarke Broadcasting Corp. to enlarge issues Springfield, Va. denied petition by WGAY Designated Examiner Isadore A. Honig in proceeding on WHOO application. Action Inc. to enlarge issues. Members Nelson and to preside at hearings in proceeding on AM June 9. Pincock abstained from voting. Action June application of Storz Broadcasting Co. By memorandum opinion and order in 7. (WTIX) , New Orleans: scheduled prehear- proceeding on applications of Nebraska Granted petition by Vaughn-Hanssen ing conference for July 8 and hearing for Rural Radio Association (KRVN) Lexing- Co. Melbourne, Fla. and Cape Canaveral July 29. Action June 7 ...
30 Apr 2014  -  45k
231. 1965-07-05-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an b'tItt uÓ tit 4Y.`y " ': :' . Library- University gase, Mo. Force lluxwell Air AIR FORG. PROPERTY Part of the go /go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just waiting to be told their business is appreciated. So why not tell 'em? Influence the influencibles.© On a Storz station you talk to the most influenceable people so the word gets around faster because the go -go crowd responds. 8 STÖR ...
30 Apr 2014  -  61k
232. 1965-07-19-BC-OCR-Page-0088 [Broadcasting Magazine]
Broadcasting Magazine
... Commissioner Wadsworth dissented. Broadcast Bureau's comment on petition for Beacon Broadcasting Concern. Martinsburg, reconsideration in proceeding on applica' Pa. Action July 8. Routine roundup tions for new FM's in Springfield and Ware, Mass. respectively. Action July 8. By Hearing Examiner Arthur A. Gladstone ACTIONS BY REVIEW BOARD Granted motion by Storz Broadcasting Formalized rulings made at July 12 In proceeding on AM applications of Co. (WTIX) , New Orleans, to extend time further prehearing conference in proceed- Charlottesville Broadcasting Corp. (WINA) , to July 29 to file responsive pleadings to ing on applications of Associated Television Charlottesville, and WBXM Broadcasting motion ...
30 Apr 2014  -  46k
233. 1965-08-02-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an e? A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away- from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audience, you've got the sale. Influence the in- fluencibles. c 1905 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM ...
30 Apr 2014  -  129k
234. 1965-08-23-BC-OCR-Page-0086 [Broadcasting Magazine]
Broadcasting Magazine
... Examiner Walther W. Guenther to extend time to Aug. 13 to file replies to ment of CP from Mid -America Broadcast- issued initial decision looking toward re- oppositions to motion to enlarge issues in ing Corp. to South Central Broadcasting quiring Kenneth E. Miller, tr/as Kentown proceeding on AM application of Storz Corp. owned by John A. Engelbrecht Speedway and Hobbies, Garden Grove, Broadcasting Co. (WTIX) . New Orleans. (39.8%) , George F. Stoltz (39.6 %) , Leigh - Calif. to cease and desist from operating Action Aug. 11. man D. Groves (19.8 ...
30 Apr 2014  -  48k
235. 1965-09-06-BC-OCR-Page-0018 [Broadcasting Magazine]
Broadcasting Magazine
... a day or two after KPBI got on the air. William E. Pierson, president, KPBI(FM) Denver. Bureaus New York: 444 Madison Avenue, 10022. Tele- phone: 212Plaza 5 -8354. DAYTONA BEACH EDITORIAL Dian-roe: Rufus Crater: SENIOR David Berlyn, Rocco Famighetti; Memorial fund for Storz EDITOss: ASSOCIATE EDITOR: John Gardiner; STAFF CAPE KENNEDY WRITERS: Ellen R. McCormick, John O'Hara: ASSISTANT: Frances Bonovitch. EDITOR: May I first thank you very NATIONAL SALES MANAGER: Warren W. Mid- the Mid -Florida Urban Complex much for the great publicity you gave dleton; INSTITUTIONAL SALES ...
30 Apr 2014  -  80k
236. 1965-08-30-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... per -family TV spending up 13.5% in `64. p28 Church claims right to be heard in WLBT(TV) case. p54 Network news chiefs a change verbal blows on space coverage. p51 COMPLETE INDEX PAGE 7 ti o o, What is an Part of the go-go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just wait- ing to be told their business is appreciated. So why not tell 'em? Influence the influenci- bles.` On a Storz station you ...
30 Apr 2014  -  103k
237. 1965-09-06-BC-OCR-Page-0086 [Broadcasting Magazine]
Broadcasting Magazine
... mod. of CP to change type trans. and type and remote control point; ERP 77 kw; ant. ant. ht. 255 ft.; remote control permitted. New call letters requested Remote control permitted for following: KFKA, Mid Western Radio Corp. Greeley. Colo.; conditions; and WHB, Storz Broad- casting Co. Kansas City, Mo.; conditions. WHBC -FM Canton, Ohio -Granted CP to install new ant. increase ERP to 44 kw, decrease ant. ht. to 370 ft. and make engi- WIVY -FM Jacksonville, Fla. Inc. Requests WEBL. - WIVY neering changes; remote control ...
30 Apr 2014  -  51k
238. 1965-09-13-BC-OCR-Page-0014 [Broadcasting Magazine]
Broadcasting Magazine
... union's basic tion of Broadcasters; Senator Carl T. Cur- tis (R - Neb.); FCC Commissioner Robert E. Lee; Frank Stisser, president of C. E. Hooper Inc. New York; George W. (Bud) Sept. 15-Meeting of board of governors Armstrong, executive vice president, Storz of New York chapter of The National Stations. Blackstone hotel, Omaha. Academy of Television Arts and Sciences, ne President Sonny Fox presiding. Overseas Sept. 19 -21- Annual fall meeting and elec- Press Club. tion of officers of Louisiana and Mississippi Sept. 15 -18 -12th annual CBS Radio Affili- ...
30 Apr 2014  -  67k
239. 1965-09-06-BC-OCR-Page-0078 [Broadcasting Magazine]
Broadcasting Magazine
... . as supplemented by nied motion by Voice of Dixie, Inc. (WVOK) . Mutual Insurance Co. (100 %) , to Forward Blue Island Community Broadcasting Inc. Birmingham. Ala. to enlarge issues as to of Iowa Inc. owned by Wisconsin Valley and Evelyn R. Chauvin Schoonfield and dis- AM application of Storz Broadcasting Co. Television Corp. (100 %) . Consideration $3. missed Blue Island's application for new (WTIX) , New Orleans. La. Action Aug. 30. 500,000. Wisconsin Valley is owned by O. FM in Blue Island, Ill. granted Shoonfield's Dismissed motion by Campbell and Charles Lemke ( ...
30 Apr 2014  -  50k
240. 1965-09-20-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... JJ What is an influencibley 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis-St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ...
30 Apr 2014  -  86k
241. 1965-09-20-BC-OCR-Page-0014 [Broadcasting Magazine]
Broadcasting Magazine
... T. Wasilewski, president of National Associa- tion of Broadcasters; Senator Carl T. Cur- tis (R - Neb.); FCC Commissioner Robert E. Lee; Frank Stisser, president of C. E. Hooper Inc. New York; George W. (Bud) Armstrong, executive vice president, Storz Stations. Blackstone hotel, Omaha. Sept. 24-FCC Chairman E. William Henry to deliver address at the "FCC Day" held by the International Radio & Television Society newsmaker luncheon. Grand Ball- room of the Waldorf -Astoria, New York. Sept. 24- 25-Northeast area conference of American Women in Radio ...
30 Apr 2014  -  67k
242. 1965-09-13-BC-OCR-Page-0096 [Broadcasting Magazine]
Broadcasting Magazine
... re- pending file and placed it on processing plies to oppositions to its motion to modify e On own motion, rescheduled further line. Action Sept. 8. and enlarge issues. Action Sept. 8. hearing for Oct. 4 in proceeding on AM ap- Commission waived sec. 1.569 of rules plication of Storz Broadcasting Co. New and accepted for filing application of E. F. Granted motion by Lowry Tims Co. Orleans. Action Sept. 7. Jones Jr. for new daytime AM to operate to extend time to Oct. 4 to file exceptions Granted petition by WDAD Inc. and on 1130 kc, 250 w, in ...
30 Apr 2014  -  43k
243. 1965-10-11-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... fairness. p58 TV showsheets: what's on the networks this fall. p68 m COMPLETE INDEX PAGE 7 x -o w o- v What is an nfluenclble A radio lover. An influencible loves all kinds of radios. Car -adios. Home radios. Away - :rom -home transistor radios. Vlost of all an influencible oves Storz radio. This young Idult audience, many of them (oung marrieds with children, s influenced by your message )n Storz radio. 'figure it out yourself. When ou've got the buying audi- :nce, you've got the sale. nfluence the influencibles.© ) 1965 Storz Broadcasting Co. Inc. STORZ ...
30 Apr 2014  -  83k
244. 1965-10-11-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... Mr. Goodman Mr. Sarnoff He was named director of sales The new presidents, who will also assume office Jan. 1, are Walter D. KcMO Kansas City, Mo. as salesman. planning for radio network in 1956, Scott, NBC -TV; Stephen B. Labun- Later he served at Todd Storz sta- became VP of NBC in 1959 and ski, NBC Radio; Raymond W. Wel- tions WHB Kansas City and wDGY was made general manager of NBC pott, NBC -owned stations; William Minneapolis. His first network expe- Radio in 1960. R. McAndrew, NBC News, and rience was ...
30 Apr 2014  -  44k
245. 1965-10-11-BC-OCR-Page-0081 [Broadcasting Magazine]
Broadcasting Magazine
... . Action Oct. I. to petitions for reconsideration. Action Birmingham, Ala. to receive in evidence Oct. 1. Sept. 28. its Exhibit 1A, cancel Oct. 4 further hear- ing, and close record in proceeding on AM By Hearing Examiner Elizabeth C. Smith Actions by the FCC application of Storz Broadcasting Co. Granted petition by The Superior (WTIX) , New Orleans, and afforded time Broadcasting Corp. for leave to amend its Commission on Sept. 27 granted petition to Nov. 1 to file proposed findings and to application for new TV to operate on chan- by Midwest Radio -Television Inc. ( ...
30 Apr 2014  -  50k
246. 1965-11-01-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... AND RADIO TV networks shuffle lineup to reinforce weak spots. p27 Advertisers told they can't afford to overlook color. p34 FCC's radio birth control pill is a big dud. p54 Congress, Carnegie group want some ETV answers. p55 COMPLETE INDEX PAGE 7 What is an influenclble 2 A potential customer who lis- tens to Storz radio. An influ- encible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and services. Storz radio effectively reaches more of these potential cus- tomers who are forming life- time buying habits. Influence the Influencibles. Get the re ...
30 Apr 2014  -  99k
247. 1965-10-25-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... What is an 1 nfluenc1 le One of the lively ones. Intense, interested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Marrieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, responsible audience and get sales action fast. Influence the influencibles. 8 STÖR WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman) KOMA Oklahoma City (Blair) WQAM Miami (Blair) BROADCASTING, October ...
30 Apr 2014  -  100k
248. 1965-11-15-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... from CATV to ratings. p44 Carnegie appoints study group for ETV evaluation. p74 Radio was the brightest light in Northeast blackout. p78 COMPLETE INDEX PAGE 7 is an ipfiuencible? One of the lively ones. Intense, inter- ested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Mar- rieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, re- sponsible audience and get sales action fast. Influence the influencibles." C? . 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis ...
30 Apr 2014  -  94k
249. 1965-11-01-BC-OCR-Page-0072 [Broadcasting Magazine]
Broadcasting Magazine
... petition by NBC Affiliates and extended dates for scheduled filing for replies being unaffected to enlarge issues as to KOFI. Action Oct. 26. comments and replies in rule making por- by this order in proceeding on AM applica- In proceeding on application of Twelve tion (paragraphs 14 through 22) to same tion of Storz Broadcasting Co. (WTIX) . Seventy Inc. for renewal of license of dates as those in notice of inquiry concern- New Orleans. Action Oct. 26. WTID Newport News, Va. granted petition ing territorial exclusivity of TV programs Denied request by Midwest Television by Broadcast Bureau to extend time to in Doc. ...
30 Apr 2014  -  42k
250. 1965-11-22-BC-OCR-Page-0078 [Broadcasting Magazine]
Broadcasting Magazine
... R. F. Van Wickle, H. J. Geist, R. P. UHF -ultra high frequency. unl. unlimited visual. w- watts. - hours. VHF -very high frequency. vis. educational. surance Group. and 26% stockholder of Buttercup Foods Inc. Mr. Keenan is vice president of Storz Brewing Co. Ann. Nov. 5. Norfolk, Va. Edmund D. Baydnsh. UHF channel 39 (620 -626 mc); ERP 247 kw vis. Leonard, R. L. Norton (each 21.6 %) , M. L. Tiers (9.1 %) , S. E. Schwartz ( ...
30 Apr 2014  -  66k
251. 1964-02-10-BC-OCR-Page-0092 [Broadcasting Magazine]
Broadcasting Magazine
... educational and pro- voice. Gary Stover, Four Seasons Apart- fessional background. Must be equally adept ments, 2422 Inwood Rd. Apt. 248, Dallas. Dick Clark radio show executive producer in gathering, writing and on- camera per- First phone, experience, like top hundred! available immediately. Ex Storz pd. 50,000 formance of news and capable of directing Telephone Johnny Bowles, 606- 987-2647. watt outlet, work with Balaban and Crowell- news staff. Only top flight man will be con- Collier broadcasting. Have programed radio sidered. All replies strictly confidential. Female di announcer, experienced, bright stations ...
30 Apr 2014  -  65k
252. 1964-02-17-BC-OCR-Page-0132 [Broadcasting Magazine]
Broadcasting Magazine
... of promotion and community relations di- KRLD-AM -FM -TV Dallas -Fort Worth, re- Duren Check Jr. member of Nash- rector. He assumes all merchandising, ville, Tenn. bureau of UPI, appointed tired Feb. 7. He joined KRLD in 1929. public relations and promotion duties manager of news agency's Knoxville for Storz -owned station. bureau, replacing B. Lowry Bowman, INTERNATIONAL who moves to UPI staff in Washington. Harold O. Freeburg, former person- David Rogers, for- nel director of metropolitan Dade coun- mer news editor of Jerry Elliott, news director of wPTF- ty, named personnel director of Womet ...
30 Apr 2014  -  73k
253. 1964-02-24-BC-OCR-Page-0110 [Broadcasting Magazine]
Broadcasting Magazine
... RADIO-Help Wanted RADIO-Situations Wanted MISCELLANEOUS Production- Programing, Others Announcers CONSERVATIVE NEWS COMMENTATORS KAIL TV Fresno, Calif. reaching a half Dick Clark Radio Show million viewers offers prime time to all Executive Producer sponsored -pre -sold conservative poli- MORNING PERSONALITY tical broadcasts at radio rates.. Now Ex Storz 50,000 watt P. D. Have programed A major prestige station in a top east- stations on both coasts and in mid South- carrying Dan Smoot, Manion Forum, ern market is seeking a morning enter- west. Have produced creative programing Richard Cotten and Dr. Fred Schwartz. tainer. Not a formula man. Rather, a and sales ...
30 Apr 2014  -  48k
254. 1964-03-02-BC-OCR-Page-0050 [Broadcasting Magazine]
Broadcasting Magazine
... - negotiations with ASCAP officials duced from a total of $980,000 in (CLOSED CIRCUIT, Jan. 13) . 1957 to $630,000 under the 1959-63 The committee is composed of chair- contract. Here there was explicit agree- man Mason and George W. Armstrong a worsening of a station's ability to of the Storz stations, vice chairman; pay. Both factors are more clearcut ment on a $350,000 reduction, and a new sustaining rate was devised that Elliott M. Sanger, WQXR New York, now than five years ago, he asserted. treasurer; Robert D. Enoch, wxLW In- was expected to produce ...
30 Apr 2014  -  37k
255. 1964-03-02-BC-OCR-Page-0046 [Broadcasting Magazine]
Broadcasting Magazine
... , Lava, Secret and Lilt. of firm's advertising, nearly all of Knows Best, Day in Court, General which is in TV. IWT and BBDO also Hospital and Queen for a Day. Rep appointments .. handle other A-C products. The Union Underwear Co. through New Orleans: Roger O'Con- WSHO The Storz Brewing Co. Omaha, has appointed BBDO, Minneapolis, as its Grey Advertising, New York, has pur- nor, New York, as national representa- chased sponsorship in three ABC -TV agency, replacing Bozell & Jacobs, Oma- tive. daytime programs: Trailmaster, Father ha, which had handled the ...
30 Apr 2014  -  31k
256. 1964-03-16-BC-OCR-Page-0018 [Broadcasting Magazine]
Broadcasting Magazine
... Milan, Italy. vention at New Hamilton hotel, Laredo. your share? April 16-FCC hearing on proposed TV program reporting form. Formerly ' April26 -May 2-Affiliated Advertis- on the Pepper Scene: ing Agencies Network conference, An- scheduled for March 12. drew Johnson hotel, Knoxville, Tenn. Graham Richards, Storz Natl. P.D. in April 16- 17-Annual meeting of Ches- 'April 27- Annual exchanging ideas ..Jim Storer re- apeake AP Broadcasters Association, stockholders meet- ports "Wonderful Music" ID's made ing of Wometco Enterprises Inc. Mid- for WJW wow Storer group meeting in Sheraton Belvedere hotel, Baltimore. way ...
30 Apr 2014  -  64k
257. 1964-04-20-BC-OCR-Page-0117 [Broadcasting Magazine]
Broadcasting Magazine
... Westbury, N. Y. joined Entron in March 1962. Edward L. Oesterle appointed finan- Todd Storz, group founder, dies cial and administrative VP of Califone - Roberts Electronics, division of Rheem Todd Storz, Corps during World War II. Fol- Manufacturing Co. Los Angeles. He lowing release from military service 39, president had been systems and procedures man- he entered radio as announcer-sales- ager in corporate comptroller's depart- and chief op- erating officer man- engineer at KWBW Hutchinson, ment at Richmond, Calif. Kan. (1945) , served as announcer- of Storz Broad- Wyatt McDaniel appointed television ...
30 Apr 2014  -  40k
258. 1964-04-20-BC-OCR-Page-0115 [Broadcasting Magazine]
Broadcasting Magazine
... been assigned Breakstone Foods divi- American Red Cross; Gabriel Hauge, as, who has resigned. Stations are sion of National Dairy Products and president of Manufacturers Hanover owned by Storz organization. Jack Frost and Quaker Sugars division Trust, and Dr. Grayson Kirk, president Eugene W. Wilkin, VP and general of National Sugar Refining Corp. of Columbia University, all New York. manager of Guy Gannett Broadcasting Ronald P. Smillie, head of his own Ed Hunt joins New York television Services (wGAN -AM -TV Portland, Me.) , St. Louis agency and former VP of sales staff of Venard, Tobert & ...
30 Apr 2014  -  55k
259. 1964-04-20-BC-OCR-Page-0116 [Broadcasting Magazine]
Broadcasting Magazine
... of WTIX New Orleans, succeed- Gennaro served as VP- general manager Bartley elected chairman of Radio ing Ron Martin, who moves to wise of wFRv(Tv) Green Bay, Wis. Technical Commission for Marine Kansas City, in same capacity. Both Services, joint government- indus- stations are owned by Storz group. Richard T. Drury, operations manager try advisory committee serving of KGB San Diego, Calif. appointed government. He succeeds former Maury Povich appointed sports di- general manager of KMEO and KQAL -FM FCC Commissioner E. M. Web- rector of wwiC Washington. Omaha. Stations are licensed to Na- ...
30 Apr 2014  -  39k
260. 1964-05-11-BC-OCR-Page-0020 [Broadcasting Magazine]
Broadcasting Magazine
... PRESIDENT BROADCASTING PUBLICATIONS INC. SOL TAISHOFF OPEN MIKE VICE PRESIDENT MAURY LONG VICE PRESIDENT EDWIN H. JAMES VICE PRESIDENT WismIEW R. LEVI SECRETARY TREASURER LAWRENCE B. TAISHOFF B. T. TAISHOFF A Todd Storz memorial? WWD& COMPTROLLER IRVING C. MILLER ASST. TREASURER JOANNE T. COWAN EDITOR: Sometimes we can't see the salutes trees for the forest. Imadcastînq Such is the case with the passing of Todd Storz. You, of course, know that Washington's Executive and publication headquarters: BROADCASTING -TELECASTING Bldg. 1735 DeSales Street, N.W. Washington, D. C. ZIP code I was with Todd when he first started the company ...
30 Apr 2014  -  59k
261. 1964-05-18-BC-OCR-Page-0098 [Broadcasting Magazine]
Broadcasting Magazine
... Technical- (Cont'd) Management- (Cont'd) Announcers- (Contd) Are you good enough to help replace two Wanted: Small market station, Florida, Experienced announcer -dl, all phases, men who left us to work for the Storz Wyoming, Montana. Combination manager, good market, $125, replies answered. Box chain? We need two first phones. One must chief engineer, and sales. Wife secretary E -172, BROADCASTING. know his engineering and become chief. Both must be pretty sharp announcers news? Production? Tragic experience very - and traffic. Honest and sincere couple. Both experienced. ...
30 Apr 2014  -  63k
262. 1964-05-11-BC-OCR-Page-0098 [Broadcasting Magazine]
Broadcasting Magazine
... -report news, also capable of pro BROADCASTING. nedy, Fla. WRKT-AM -FM, Cocoa Beach, Fla. duction commercials. Third -Class ticket re- Are you good enough to help replace two Growing single station market has immedi- quired. Contact Program Director, WCRO, men who left us to work for the Storz ate opening for aggressive young salesman. Johnstown, Pennsylvania. chain? We need two first phones. One must Excellent station sound, facilities, fringe know his engineering and become chief. benefits. Attractive salary plus commission. Call General Manager, 614 -393 -4991, Radio WMVO, Mount Vernon, Ohio. Immediate ...
30 Apr 2014  -  58k
263. 1964-05-25-BC-OCR-Page-0014 [Broadcasting Magazine]
Broadcasting Magazine
... OPEN MIKE Support for memorial EDITOR: AS ONE WHO HAS PROSPERED THROUGH APPLICATION OF THE TODD STORZ CONCEPT, I HEARTILY ENDORSE JACK SANDLER'S SUGGESTION (BROAD- CASTING, MAY 11) OF A FITTING MEMO- RIAL TO THAT GREAT BROADCASTER: Charles A. Sprague, vice president and operations manager, WLAV Grand Rap- ids, Mich. EDITOR: .. Todd Storz was ridiculed, but no less feared, when he took over wnoY.. He breathed a whole new life into both the state of the art and the Twin Cities that remains today. I know. I worked for his competition. He was equally disliked in Oklahoma City ...
30 Apr 2014  -  72k
264. 1964-06-01-BC-OCR-Page-0042 [Broadcasting Magazine]
Broadcasting Magazine
... so enthusiastic 13, Hotel Moraine, Chicago, and Oct. Bloch Organization, for finance and de- 15 -16, Northland Inn, Detroit. velopment of programing; Norman about the contemplated research that The RAB board also named George he offered to carry the tests on Taft Kudlick, formerly account executive, Armstrong of Storz Stations to fill the television stations. Taft owns WKRC -TV Heritage Station group, FM salesman; Cincinnati, wTVN -TV Columbus, Ohio, board seat vacated some months ago Jerome Smilo, formerly with NBC Ra- by the resignation of F. H. Brinkley of dio, programing, and Michael Sweeney, wiry-Tv ...
30 Apr 2014  -  37k
265. 1964-06-15-BC-OCR-Page-0092 [Broadcasting Magazine]
Broadcasting Magazine
... elect- minimum space (modular con- succeeding Jack Sampson, who has struction permits table -top ed board chairman in 1948. Cros- been elected VP and general manager mounting as well) ; $40.00 per ley Stations are WLw and WLWT of KXOK St. Louis. Stations are owned rack. SPOTMASTER Lazy by Storz Broadcasting Co. Mr. Tram- (TV) Cincinnati; WLWD(TV) Day- Susan revolving cartridge wire ton; WLwc(TV) Columbus, all rack holds 200 cartridges. Price mell joined Storz in 1961. Ohio, and WLwt(TV) Indianapolis. $145.50. Extra rack sections available ...
30 Apr 2014  -  65k
266. 1964-06-15-BC-OCR-Page-0093 [Broadcasting Magazine]
Broadcasting Magazine
... ABC -TV. gram director. Roger W. Marks named continuity di- Sam Babcock, formerly with wile Kansas City, Mo. joins w9GY Minneap- rector of WTVN -TV Columbus, Ohio. olis as public service director and air Maxine Anderson, casting director personality. Stations are owned by for Hollywood producers of commer- Storz Broadcasting Co. cials, has moved her independent office Frank P. Gilhooley appointed sports to Goldwyn Studio, 1041 North For- director of WTOL Toledo, Ohio. mosa Avenue. George J. Mitchell, formerly produc- Edward J. Fischer, formerly with tion supervisor of wWLP -TV Springfield, Universal Studios, ...
30 Apr 2014  -  55k
267. 1964-07-06-BC-OCR-Page-0027 [Broadcasting Magazine]
Broadcasting Magazine
... getting spree, landing an estimated $5.8 five of the seven. will move to Warwick & Legler, New million in billing from Lever Brothers Burnett, which had already been York, and hot cocoa mix which (Lifebuoy) , Lucky Lager Brewing and signed to handle advertising for goes to VanSant, Dugdale & Co. Storz Brewing. It lost no appreciable Nestle's Quik, gains Nestea iced tea Baltimore (see table for estimated business during the past six months. mix, Choco -Bake, Nescafe, Choco- broadcast billing on all Nestle prod- Leo Burnett appears to have gained late bars and the Nestle semi -sweet ucts involved in the ...
30 Apr 2014  -  44k
268. 1964-07-06-BC-OCR-Page-0029 [Broadcasting Magazine]
Broadcasting Magazine
... DDB K &E 1.5 1.4 Tender Leaf tea Ted Bates JWT 2.5 1.75 Kaiser Jeep Corp. Compton NC &K 5.0 3.5 J. P. Stevens M -E FRC &H 1.7 0.57 Kratter Corp. Stokely -Van Camp Ruppert Knicker- Gumbinner- frozen foods Tatham -Laird Bozell-Jacobs 1.0 0.3 bocker Beer North Turnbull 2.0 1.0 Storz Brewing Co. BBDO L &N 0.8 0.3 Lehn & Fink Van Camp Sea Food Co. GB &B EWR &R 3.5 2.2 Noreen hair color Geyer, Morey William Wrigley Jr. Co. Kudner EWR &R 1.5 0.95 rinse Ballard F &S &R 0.5 0.38 Stri -Dex Manoff F &S ...
30 Apr 2014  -  31k
269. 1964-08-03-BC-OCR-Page-0079 [Broadcasting Magazine]
Broadcasting Magazine
... , former general director of special projects for Metro manager of KOMA TV Sales and southern division man- Oklahoma City, ap- ager of Screen Gems. pointed to same post at wDGY Minneapolis- Eugene J. Hynes Jr. for past two St. Paul. Stations are years account executive at WCBS -AM -FM owned by Storz New York, joins United Artists Televi- Broadcasting Co. He sion, that city, in same capacity. Phil Mr. Trammell succeeds Richard H. Williams, formerly with Time Inc. New Harris, who resigned to become gen- York, as sales manager for March of eral manager of WBZ Boston (BROAD ...
30 Apr 2014  -  112k
270. 1964-08-17-BC-OCR-Page-0099 [Broadcasting Magazine]
Broadcasting Magazine
... Suggest to Bud Armstrong that radio business, and still be successful and still might be a great place to turn a fast buck and you've just made your- Make it sound well thought of." Good radio today, Mr. Armstrong self an enemy. As executive vice president of the Storz Stations and general manager of good and says, calls for a broad base of popular music-"like the stock in the soup" - plus strong personalities and entertain- won Kansas City, Mo. Mr. Armstrong ing contests or promotions. may be considered one of the new gen- eration in broadcasting, but he's a vet ...
30 Apr 2014  -  53k
271. 1964-09-07-BC-OCR-Page-0076 [Broadcasting Magazine]
Broadcasting Magazine
... now with Bozell & Jacobs Adver- clinics will consist of Grover C. Cobb, Car 54, Where Are You? (NBC tising, as its first director. Until 1958 twos Great Bend, Kan. moderator; Films) : WCYB -TV Bristol, Va. Johnson Broadcast Music Inc. conducted pro- Grahame Richards, Storz Broadcasting; City -Kingsport, Tenn. and WDBO-TV Or- gram meetings around the country for William J. Kaland, Westinghouse Broad- lando, Fla. broadcasters. casting, and David S. MacNeil, wcRB Boston. Silent Service 1 and II (NBC Films) : Five Elements The clinics to be WBRZ ...
30 Apr 2014  -  52k
272. 1964-09-28-BC-OCR-Page-0040 [Broadcasting Magazine]
Broadcasting Magazine
... , a panel at all The five -minute newscast remains the ceedings for an average of 7 hours and four clinics, with Grover C. Cobb, mainstay of radio stations while longer 45 minutes. Kvon Great Bend, Kan. moderator; newscasts predominate on television, ac- A Nielsen analysis of the convention Grahame Richards, Storz Broadcast- cording to the results of a survey by the data explained that a larger audience ing; William J. Kaland, Westinghouse fact -finders committee of the Associated for the Republican convention -43 mil- Broadcasting, and David S. MacNeil, Press Radio and Television Association. lion homes viewing for an average of ...
30 Apr 2014  -  47k
273. 1964-10-19-BC-OCR-Page-0025 [Broadcasting Magazine]
Broadcasting Magazine
... KXOK St. Louis Storz Broadcasting Co. announces the appointment of ROl RADIO SALES COMPANY as its national representative effective november 1, 1964 ...
30 Apr 2014  -  20k
274. 1964-10-26-BC-OCR-Page-0098 [Broadcasting Magazine]
Broadcasting Magazine
... along with two com- and others to Pacific Broadcasting Co. Wilkerson (15.88%) , Gerald E. Weist (3.08 %) , mon carrier stations. Action Oct. 14. owned by Lawrence S. Berger (51 %) , Mrs. John F. Davis (2.13 %) , Dorothy F. Storz Fred Goodstein (29%) , Marcus Loew II Steven D. Brown, Shepard Curelop, Ronald WRSC State College, Pa. Granted transfer (6 %) , William H. Brown (5 %) , William E. M. Mercer and Richard E. Shireman (each of control of licensee corporation, ...
30 Apr 2014  -  58k
275. 1964-11-16-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... active role in programing. p27 SPECIAL REPORT TV: advertising medium without equal. p51 4A meeting hears ;: d cons of TV -print advertising. p40 Thr. :' New York CATV system. p106 COMPLETE INDEX PAGE 7 4DlO'S MOST COVETED AWARD.. PUBLIC CONFIDENCE .. WON FOR 15 CONSECUTIVE YEARS BY.. THE STORZ STATIONS insistency is the mark of professionalism and for a decade and a half STORZ Stations have led le field using their own "three R's" of broadcasting- Ratings .. Results and Responsible broad - sting. No here -today-and - gone - tomorrow - programming. STORZ people are Professional, Alert, iventive, ...
30 Apr 2014  -  75k
276. 1964-11-23-BC-OCR-Page-0082 [Broadcasting Magazine]
Broadcasting Magazine
... . Gross re- elected chair- to Colorado Senate. He was elected to state House in 1962 Joseph T. Schmidling, formerly own- man of executive committee. and, before buying Denver sta- er of agency in Des Plaines, Ill. joins Donald B. Pearce appointed assistant tions in 1959, was with Storz and Fletcher, Wessel & Enright Advertising, treasurer of National Association of Balaban station groups. St. Joseph, Mo. as account executive. Broadcasters, replacing William L. Wal- Jeraldine Freed, with KHQA -TV Han- ker, new director of NAB's department nibal, Mo. Quincy, Ill. named sales of broadcast ...
30 Apr 2014  -  42k
277. 1964-11-23-BC-OCR-Page-0024 [Broadcasting Magazine]
Broadcasting Magazine
... Lifebuoy) and General Brewing Corp. (Lucky Lager 46. Carson /Roberts Inc. 11.6 Beer) , both broadcast users. Other new 47. Honig- Cooper & Harrington 11.15 accounts include National Distillers, 48. Warwick & Legler 11 McGregor -Doniger, New York Times, 49. Richard K. Manoff 10.5 Storz Brewing Corp. Ohio "65" Insur- 50. Edward H. Weiss 10.15 ance, and 3 -M Co. (corporate) . Major accounts resigned during the year were Kinney System, A. C. Gilbert, and In- vestors Diversified. Major network television accounts 22 (BROADCAST ADVERTISING) BROADCASTING, ...
30 Apr 2014  -  93k
278. 1964-12-07-BC-OCR-Page-0072 [Broadcasting Magazine]
Broadcasting Magazine
... Hugh Sutherland, ac- Douglas E. Baxter, art account di- for WDOY there. Sam Babcock, radio count executive on that account, will rector for N. W. Ayer & Son, Philadel- personality, writer and producer for succeed Mr. Borland. phia, appointed head art buyer. Gerald Storz Station group since 1954, named sales promotion manager of woGY, Storz Joseph C. Winkler, sales manager of F. Tolle, senior copywriter at Hixon & station. WFIL -FM Philadelphia, joins WPBS, that Jorgensen, Los Angeles, named creative city, as regional sales director. Jay director on Los Angeles ...
30 Apr 2014  -  66k
279. 1963-01-14-BC-OCR-Page-0092 [Broadcasting Magazine]
Broadcasting Magazine
... -2625. Not chief capabilities yet. Box 74A, BROAD- dj- personality -plus, in another major mar- CASTING. ket, wants to come home. Dynamic air I'm a deejay with 41 years experience. I salesman & natural wit. Versatile pro. votes, Eight years experience switching, video, (Storz- Sweet) Will consider all. Box 121A, cast p ballotoforme. (Paid for byothe your ballot microwaves, maintenance, remotes, 2 years BROADCASTING. supervisor, 1st phone. Box 83A, BROAD- people for Colombo Committee) . Joe Colombo, 1325 A Peters Blvd. Bay Shore, CASTING. Ambitious ...
30 Apr 2014  -  46k
280. 1963-01-21-BC-OCR-Page-0087 [Broadcasting Magazine]
Broadcasting Magazine
... , New Mexico. di- personality -plus, in another major mar- and benefits. Box 235A, BROADCASTING. ket, wants to come home. Dynamic air Radio production supervisor for WNBF salesman & natural wit. Versatile pro. Immediate opening for chief engineer at am -fm. Experienced in production, music, (Storz- Sweet) Will consider all. Box 121A, 5,000 watt am -fm station. Must be able to etc. essential. Send resume, salary require- BROADCASTING. handle all maintenance. Engineer with ments and date available to Program Di- ability to maintain and install Multiplex rector, WNBF -Radio. 50 Front ...
30 Apr 2014  -  51k
281. 1963-02-25-BC-OCR-Page-0052 [Broadcasting Magazine]
Broadcasting Magazine
... City- Bristol, Current ASCAP radio licenses expire Committee members in addition to Tenn. Now in 24 markets. Dec. 31 of this year; BMI licenses ex- Chairman Mason are George W. Arm- Bourbon Street Beat ( Warner Bros. pire March 11, 1964. In the last nego- strong, Storz Stations, vice chairman; Elliott M. Sanger, WQXR New York, Tv) : Sold to KTNT-TV Tacoma -Seat- tiations, Mr. Mason's committee won tle and WJHL -TV Johnson City -Bristol, reductions averaging about 9% in both treasurer; Robert D. Enoch, WXLW Tenn. Now in 14 markets ...
30 Apr 2014  -  39k
282. 1963-06-17-BC-OCR-Page-0113 [Broadcasting Magazine]
Broadcasting Magazine
... Port Allen, across the Missis- kets in the nation. cational institutions-Tulane and Loyola sippi from downtown Baton Rouge. More Transit Facilities Tied closely Radio registers best of all media at New Orleans check -out counters. . and what radio does best in New Orleans .. WTIX does better Why? Because WTIX is a STORZ station, with pudding? Pulse* shows WTIX first in the morning; Storz Station ideas, news concepts, features, en- tied for first in the afternoon. Hooper ** shows tertainment and community service, all custom - WTIX first morning and afternoon. Let your tailored to the special needs of the ...
30 Apr 2014  -  35k
283. 1963-07-01-BC-OCR-Page-0078 [Broadcasting Magazine]
Broadcasting Magazine
... , $1.00 charge for mailing (Forward remittance separatrl. please, All transcriptions. [Antos. a.. sent to box number, are sent al owner's risk aosnrsrnun nnressly repudiates am liability or re.pons,bilits for their custody or return RADIO Help Wanted-(Coit'd) I kip Wanted-(Cunt'd) Help Wanted -Management Sales Announcers Storz Broadcasting WDGY Minneapolis Southern California, immediate opening for Sales Manager wanted. Top opportunity in seeking tapes jock quality air work a must solid salesman, capable of management, 100.000 market. Midwest. Need idea man who and first ticket. Join one of America's with top station multiple chain. Good is real driver. ...
30 Apr 2014  -  51k
284. 1963-11-11-BC-OCR-Page-0077 [Broadcasting Magazine]
Broadcasting Magazine
... Authors and Publishers (ASCAP) . ASCAP has been expected PAM seeks court order to push for higher rates. against USDA service All- industry committeemen at the session, held Wednesday in New York, A private news service has asked a were Chairman Mason; George W. federal court for an injunction against Armstrong, Storz Stations; Robert D. the Department of Agriculture, AT &T Enoch, wxt,W Indianapolis; Herbert E. and Secretary of Agriculture Orville Evans, Peoples Broadcasting Stations; Freeman to prevent the Agriculture De- John J. Heywood, WLw Cincinnati; J. partment from furnishing its farm mar- Allen Jensen, ...
30 Apr 2014  -  39k
285. 1962-01-01-BC-OCR-Page-0052 [Broadcasting Magazine]
Broadcasting Magazine
... the station made structed its staff to draw up an order readers to watch television and decide it difficult to establish correct power denying the application of the micro- for themselves who is correct. levels at the monitoring points but that wave company to carry tv signals from "Someday," he declared, "it might Storz Broadcasting Co. licensee of Billings, Casper- Cheyenne and Idaho occur to the tv executives that a few KOMA, was working with the engineers Falls to community antenna systems in hours of the best live performances to overcome the technical problems. Riverton, Lander and Thermopolis, each week might be good for their pub- ...
30 Apr 2014  -  33k
286. 1962-01-22-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... The date was January 10. The occasion, Chet Huntley Y Reported M KMTV's Television Award Dinner. The purpose, to honor an Omahan .. .. Arthur C. Storz who had performed outstanding public service. The annual Award was created in 1958 to "encourage still more effective use of Television Public Service." Ask any Petry man about KMTV's image in Omaha. He'll probably add that "absolutely nothing gets into so many Omaha -Lincoln homes as often as KMTV." KMTV AWARD BANQUET 8 BROADCASTING, January 22, 1962 ...
30 Apr 2014  -  110k
287. 1962-02-26-BC-OCR-Page-0098 [Broadcasting Magazine]
Broadcasting Magazine
... commentary. Nearly Television Journalism. This material would not be broadcast Mr. Yauch said the committee also 100 Detroit citizens interested in Listen- unless specifically approved by ABA er's Lobby signed the advertisement. met last week with representatives of and local bar associations and would the bench and bar from Texas and Honored Arthur C. Storz Sr. board be turned over to the ABA. Colorado and will discuss with other chairman of Storz Brewing Co. Omaha, During the hearing Feb. 18, the ABA representatives their experiences in Neb. has been named recipient of committee heard arguments for repeal court coverage. He said a transcript of KMTV (TV's) award ...
30 Apr 2014  -  31k
288. 1962-03-26-BC-OCR-Page-0131 [Broadcasting Magazine]
Broadcasting Magazine
... Victor, New York Riddell, James G. ABC, Hollywood Sammons, Elizabeth, KSCJ, KTIV (TV) Sioux City Q Riddle, Lindsey, WDSU New Orleans Sample, Joseph S. KOOK Billings, Mont. Quaal, Ward L. WGN, Inc. Chicago Riddleberger, Stephen C. ABC, New York Sampson, Jack S. Storz Broadcasting Co. Okla. Quarton, William B. WMT Cedar Rapids, Iowa Ridgeway, Frank B. WEBR Buffalo, N. Y. City Quello, James H. WiR Detroit Rifkin, M. J. Ziv- United Artists, Inc. New York Samuels, Hartley L. Samuels Stations, Charles- Quentin, Chas. F. KRNT ...
30 Apr 2014  -  43k
289. 1962-05-07-BC-OCR-Page-0108 [Broadcasting Magazine]
Broadcasting Magazine
... - Kansas City 9, Missouri. ground in radio, combined with some sales experience. Also, must be aggres- c ÌUIIIIII1811151111111111111I1u8111 118t146811!IIIng8119111101W81U,9t Be prepared. First class F.C.C. license in six weeks. Top quality theory and labora- sive, responsible, and with a deep de- á ROD RODDY Ex Storz- ABC-West- tory training. Elkins Radio License School sire to sell equipment. Excellent start- inghouse personality available for short of Atlanta, 1139 Spring St. N.W. Atlanta, ing salary with an attractive incentive term major market vacation engage- Georgia. 5 ments starting May I after closing in program and all travel expenses ...
30 Apr 2014  -  77k
290. 1962-05-14-BC-OCR-Page-0125 [Broadcasting Magazine]
Broadcasting Magazine
... Equipment Co. owned WQAM until Electrical WPAX operated with 10 w. In 1961, WPAX was sold to Radio Thom- asville Inc. Don Price, president, and 1928, when the station was taken over is operated on 1240 kc with 250 w. by Mid -Continent Broadcasting Co. KGU Honolulu, Hawaii- Advertiser Storz Broadcasting Co. acquired the Publishing Co. began broadcasting with station in 1956. WQAM had been 100 w in May 1922. The station's using 560 kc since 1929, and 5 kw day original frequency was 940 kc, then with 1 kw night since 1941. 750 kc and now 760 kc. It operates ...
30 Apr 2014  -  69k
291. 1962-05-14-BC-OCR-Page-0129 [Broadcasting Magazine]
Broadcasting Magazine
... on the air April 15, 1922. NEWS STATION The station had 500 w. In 1929, it was assigned 860 kc. The late Charles R. Cook purchased the outlet in 1930 and it was licensed to the Cook Paint & Varnish Co. In 1948, WHB moved to 710 kc with 10 kw. Storz Broad- casting Co. bought the station in 1954. KSD St. Louis, Mo. Licensed on i March 14, 1922, to the Pulitzer Pub- NATIONAL lishing Co. KSD operated as the Post - Dispatch radio station. Initial power HEADLINER was 20 w. The station began operating early on 550 kc and ...
30 Apr 2014  -  91k
292. 1962-05-14-BC-OCR-Page-0090 [Broadcasting Magazine]
Broadcasting Magazine
... - having bought the station in 1932. ing it to KOWH. National Weekly Inc. fore a KNBC San Francisco micro- Fred Christian, an electrical engineer, bought it from Mid- Continent Broad- phone in the library of his home at put together a 5 w transmitter in his casting Co. (now Storz Radio) in 1957, Palo Alto to deliver the final address Hollywood bedroom and Sept. 10, 1920 adopting the present KMEO letters. of his 1928 campaign. His address was kickoff day for 6ADZ, predecessor KMO Format KMO Tacoma, was carried coast to coast by NBC. of KNX Los Angeles. Mr ...
30 Apr 2014  -  71k
293. 1962-06-18-BC-OCR-Page-0085 [Broadcasting Magazine]
Broadcasting Magazine
... seeks progressive, promotion - includes sales, copy, public relations, news. Longboat Key, Florida. minded station or tv combination. Experi- No noise stations please) Box 437M, BROAD- enced all phases radio including pplay -by- CASTING. Attention Managers. Stanley Mack, top - man rated personality with Storz stations, 5!S Box 84M, BROADCASTINGroductíon DJ, announcer, fast production. Married, not years, Mpls. Kansas City, now at liberty. a prima donna nor floater. Authoritative Ready to locate with swinging station. Top New or used. Top c/w dj- musician seeking news. Box ...
30 Apr 2014  -  49k
294. 1962-07-02-BC-OCR-Page-0039 [Broadcasting Magazine]
Broadcasting Magazine
... fall the FCC charged KOMA LEADS IN Director Harry Andrews by the Indiana Farm -City with the violations and proposed a ACCEPTANCE Committee, is but one of many indications that WIBC $10,000 fine (BROADCASTING, Nov. 7, is succeeding in being a truly good neighbor. Agencies 1961) . The station, owned by Storz concerned with community service have recognized Broadcasting Co. replied that its viola- WIBC countless times over many years for its civic tions were not "willful or repeated" and conscience. maintained a fine should not be im- posed (BROADCASTING, Jan. 1) . In its order reducing the fine, the Being ...
30 Apr 2014  -  88k
295. 1962-07-09-BC-OCR-Page-0079 [Broadcasting Magazine]
Broadcasting Magazine
... 125,000. Terms. 3. NORTHWEST. Metropolitan market. Day- W Q ^4G Greensboro. N. C. Granted re- 27. time. Absentee owned. Asking $100,000. mote control authority. By memorandum opinion Ss order, com- 29% down. Following stations were granted exten- mission ordered Storz Co. to forfeit 4. CALIFORNIA. Metropolitan market. Day- ions of completion dates as shown: WBCI- $5,000 to government for repeated failure to time. Asking $125,000. 29% down. FM Williamsburg, Va. to Dec. 7; WDRN operate station KOMA Oklahoma City, Okla. (FM ...
30 Apr 2014  -  59k
296. 1962-07-30-BC-OCR-Page-0044 [Broadcasting Magazine]
Broadcasting Magazine
... WDOK -AM -FM Two Miami broadcasters in- ually. dulged in a little horseplay last Howard P. Abrahams, vice presi- Cleveland, Ohio. week when WFUN, a Rounsaville dent for local sales, cited fashion shows as an area where it might be done. Larger color screens station, asked WQAM, a Storz station, to make good on an air Tie -in advertising built around a tv available from TNT offer. fashion show, he noted, can help re- Ted Clark, disc jockey of tailers to sell more goods and at the Theatre Network Television Inc. an- nounces the availability of what it calls WFUN ...
30 Apr 2014  -  40k
297. 1962-08-20-BC-OCR-Page-0099 [Broadcasting Magazine]
Broadcasting Magazine
... - personality on the air. Consider ability body for strength and stability. Box 200P, liable, authorative sound. Veteran, will re- first, experience second. Send resume and BROADCASTING. locate. Box 231P, BROADCASTING. requirements to Box 214P, BROADCAST ING. Sales promotion, young man, ex- Storz, Announcer, 23' years in small market would available September. Army release. Box like to re- locate in Indiana or any neigh- Northeast VHF network affiliate seeks com- 202P, BROADCASTING. boring state. Box 232P, BROADCSTING. bination film editor, floor manager, camera- man. Send complete ...
30 Apr 2014  -  48k
298. 1962-09-24-BC-OCR-Page-0061 [Broadcasting Magazine]
Broadcasting Magazine
... why does this radio sound different in Kansas City and St. Louis? because of Storz Storz Station concepts with a regional flair give (Reference: Every survey taken during that period.) KXOK the largest audience of any independent St. Storz Station concepts (originally a product of the Louis radio station. (Reference: Pulse) Heart of America) .. make radio different and Storz Station concepts with a regional flair have more productive for advertisers .. not only in given WHB nine consecutive years of unrelieved, St. Louis and Kansas City .. but in four other unchallenged dominance of the Kansas City area. leading ...
30 Apr 2014  -  43k
299. 1962-10-01-BC-OCR-Page-0096 [Broadcasting Magazine]
Broadcasting Magazine
... Situations Wanted- (Coned) Situations Wanted- (Coned) Situations Wanted-(Cont'd) Announcers Announcers Production- Programming, Others Format top 40 personality jock. Six years Play by play baseball. Former professional Solid newsman seeks major market chal- experience with Plough, Bartell, Storz. pitcher, college graduate, 32, author of book lenge. Over two years McLendon college Past year morning man Storz. Number one and articles, experienced in all sports pro- degree. Box 707P, BROADCASTING. hooper and pulse. Also automation pro- duction, interviews on 3 stations, can do gramming expert. Strong on ideas ...
30 Apr 2014  -  51k
300. 1962-12-10-BC-OCR-Page-0128 [Broadcasting Magazine]
Broadcasting Magazine
... Manager, references. Box 531R, BROADCASTING. WKJK, Box 155, Granite Falls, North Caro- Top rated good music station in southern lina. California coast market of over 200,000 has Mature, authoritative deejay who wants to opening for experienced, aggressive, stable grow with solid upstate New York station. Modern formula Storz -WLS type morning salesman. Salary plus 25% over monthly We have a new proven format for local deejay for number one pulse rated 5,000 billing of $2,000. Box 56111, BROADCAST- radio. Excellent working conditions. If watt station. Must know pop music and ING. you're ambitious and sincere about a ...
30 Apr 2014  -  68k
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