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1201. Sponsor-1956-07-1b-OCR-Page-0193.pdf [Sponsor Magazine]
... doing a fine job for national and local advertisers. So no matter which rating service you rate most telling, you can feel soeure when you tell your story via KOWl PI .because all three scHB/e-to-eye-to-eye. Chat with the 1I-R man, or KOWII General .Manager Virgil Sharpe. KOWH OMAHA CONTINENT BROADCASTING COMPANY "The Storz Stations"— President: Todd Storr WDGY, Minneapolis-Sf. Paul KOWH, Omaha WHB, Kansas City WTIX, New Orleans WQAM,* Miami Represented by Represented by Represented by Represented by Represented by Avery-Knodel, Inc. H-R Reps, Inc. John Blair & Co. Adam J. Young, Jr. John ...
30 Jun 2016  -  79k
1202. Sponsor-1956-07-1b-OCR-Page-0221.pdf [Sponsor Magazine]
... a.in. 6 p.m. Mon. Sat. 6 a.m midnight Sat. 8 a.m -6 p.m. Domimite? 'iml IkhvI IasIcii lo the iiyiv Knusns Cily looks the kyiv UUnr tells it — or talk to 'n illl Gen ernl Monniier (reorge U' Armstrong. 10.000 watts — 710 kc Kansas City WHB CONTINENT BROADCASTING COMPANY "The Storz Stations"— President: Todd Ston KOWH, Omaha WHB, Kansas City WTIX, New Orleans WQAM,* Miami WDGY, Minneapolis-Sf. Paul Represented by Represented by Represented by Represented by Represented by John Blair & Co. Adam J. Young, Jr. John Blair & Co Avery-Knodel, Inc. H-R Reps ...
30 Jun 2016  -  74k
1203. Sponsor-1956-07-2-OCR-Page-0022.pdf [Sponsor Magazine]
... a.m. midnight Sat. 8 a.m. 6 p.m. Dtmimale? I nil lion! Lisle it to I he uviy Kansas Ctly looks the nav lllmr tells it or talk to If III! General Manaser George, If . Armstrong. 10,000 watts — 710 kc WHB Kansas City Tninsfrr subjicl to FCC approvnl CONTINENT BROADCASTING COMPANY The Storz Stations"— Todd Storz, President WDGY, Mlnneapolis-St. Paul KOWH, Omaha WTlX, New Orleans WQAM,* Miami Roprosented by Represented by Represented by Avery-Knodel, Inc. H-R Reps, Inc. Represented by Adam J. Young, Jr. John Blalr & Co. ...
30 Jun 2016  -  65k
1204. Sponsor-1956-08-1-OCR-Page-0024.pdf [Sponsor Magazine]
... says it definitely: is ft clear second m therilSl AREA, and the TOTAL ARE too. (G a.m midnight, Monday through Friday.) Changed things? And howl Now Hooper and Nielsen have WDCY 2nd! Latest Hooper gives WDCV 25.8%* of the daytime audience! Compaie this with a prc-"Storz Station" w 3-9% and 8th plate last January. * WTXA has more audience all day than the ne\t tlnee stations combined! Stoi/ Station" innsic, li news, ideas .ire attiacting new dialers daily and keeping them. Timcbuycrs arc buy ing WIK.V ** getting results, too. " ...
30 Jun 2016  -  70k
1205. Sponsor-1956-08-1-OCR-Page-0001.pdf [Sponsor Magazine]
... out of home, Mon.'/4's, none lower, Mon. every time period. Mon. 6 p.m. Sat. 8 a.m. 6 radio's radical ri. 6 a.m. midnight. Sat. 6 a.m. midnight. Sat. 6 a.m. 6 p.m. p.m. page 42 O ® * "The Ston Stations"— Todd Storz: President Is the DSI hassle VDGY, Minneapolis-St. Paul KOWH, Omaha WHB, Kansas City WTIX, New Orleans WQAM, Miami" behind us? tepresented by Represented by Represented by Represented by Represented by wery-Knodel, Inc. H-R Reps, Inc. John Blair & Co. Ad am J. Young, ...
30 Jun 2016  -  92k
1206. Sponsor-1956-08-2-OCR-Page-0022.pdf [Sponsor Magazine]
... s , dience. WHB first Vi hours. In and out none lower, Mon - every time period. Fri , 7 a.m. 6 p.m. of home, Mon. kri. Sat. 6 a m. nnd- Mon -Sat. 6 a.m. 6 Sat. 8 a.m. 6 p.m. 6 a.m. midnight. night. p.m. "THE STORZ STATIONS' Todd Storz — President WDGY KOWH WHB WTIX WQAM* Minneapolts-St. Poul Omaha Konsas City New Orleans Miami Represented by Represented by Represented by Represented by Represented by Avery-Knodcl, Inc. H R Reps, Inc. John Blair S, Co. Adam J. Young, Jr. John Blair & Co. ...
30 Jun 2016  -  65k
1207. Sponsor-1956-09-1-OCR-Page-0024.pdf [Sponsor Magazine]
... VI)(iY.** (XSI & total area, too) PULSE reflects the upsurge with a hig increase for the 2nd straight report, with WIHJV tied for second all day.*** It's happened fast in Minneapolis-St. Ihud. and tlan-r^s more yet to happen, hiight months of Storz nmsic, news and ideas have given AVlXiV the sound and the surge of success. Listeners can hear it. Advertisers can feel it. In yonr planning for fall, remember — the exciting buy is \VI)(!V — with bO.OOO watts — and nearly perfect- circle daytime coverage. Talk to ...
30 Jun 2016  -  58k
1208. Sponsor-1956-09-2-OCR-Page-0022.pdf [Sponsor Magazine]
... t ;v aju: >• - , i.*^ . • - i ^ raw 71^1 . ir- fw o if$ .. 1 i j ~ .m* Coming to Miami? (via plaae, train, and'or limo-lmy ?) don't miss the new WQ AM newest of the Storz Stations Tlui stale's oldest station, scrvinir all of Southern Florida -with a,000 watts on SO kcs. For a guided tour, talk to the man from Flair or AVQAM (leneral I\fanas:er, Jack Sandier. THE STORZ STATIONS — J'rcsi<l <nl: Tixld Slat z PROGRAMMED FOR TODAY'S LISTENING ...
30 Jun 2016  -  72k
1209. Sponsor-1956-10-1-OCR-Page-0026.pdf [Sponsor Magazine]
... leadership, mind yon- but, way-ont-front, dominating leadership- -throughout the radio day. Hooper (July-August) gives KOWII 47.7% daytime! Latest Trcndcx gives KOWII top spot in every time period! Latest Pulse gives KOWII top spot in 204 out of 240 daytime quarter hours. This is the kind of market-dominanec which Storz station ideas, programming and excitement and broad (660 ke.) coverage make possible for national and local advertisers. Results prove it, too. Ask the Adam Young man, or CJeneral Manager \ irgil Sharpe for details. KOWH OMAHA "THE STORZ Stations" Todd Storz, President PROGRAMMED FOR TODAY'S LISTENING AND ...
30 Jun 2016  -  73k
1210. Sponsor-1956-10-1-OCR-Page-0095.pdf [Sponsor Magazine]
... power of Thr Star- Stations' news, music, and ideas. Every moments a good moment on WTIX. Spend a moment with Adam Young, or WTIX General Manager, Fred Berthelson. -ifa/n &d *IIooprr Continuing Mrasurc dk n t of Jtroadcast Audirncc, April-June, 1956. t( The Storz Stations" PresidentiTodd Storz New Orleans 16, La. WDCY WHB WQAM KOWH WTIX Minneapolis-St. Paul Kansas Chy Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young, Inc. ...
30 Jun 2016  -  52k
1211. Sponsor-1956-10-2-OCR-Page-0001.pdf [Sponsor Magazine]
... magazine radio and tv advertisers use 15 ItCTOBER 1956 RECEIVED FEATURE FILM'S Storz Sta/tion.sSCT'5 ISbci IMPACT ON TV page 27 St sttias ori?0 GtN£R IL ' Is auto spot a ModeM? MINNEAPOLIS-ST. PAUL Now in" first place, per all-day Hooper average! Spectacular page 30 growth per latest Nielsen, and per latest Pulse. Talk to JOHN I>LAIR or WDGY CM Steve Labunski. ftie customers S:¥ OMAHA Elvis can deliver Now in its sixth year of first place dominance. Latest Hooper — 47.7% . First on latest Pulse and latest Trendex, in all time page 32 periods. Contact ADAM ...
30 Jun 2016  -  89k
1212. Sponsor-1956-10-2-OCR-Page-0022.pdf [Sponsor Magazine]
... at\W H B \ . 87% renewal A s7C of Wllirs 40 hirejwt billing local accounts in 1955 . . . Ikivc r< ncu-cd in 1956 . . . with several cemtracls yd If) come np for re ue wed! Sure. Will! dumiuates Kansas City on every national Sirvey. Sure, Storz Station mnsie, news and ideas attraet tremendons audieuees -whieli in turn attraet advertisers. But it takes results to make loeal advertisers eome haek for more. And W1IB is Kansas City's results station. So nineli so that W11 B lias a hiylier WHB ]) ereentaye of renewals for both loeal and national 10.000 watts — ...
30 Jun 2016  -  73k
1213. Sponsor-1956-10-3-OCR-Page-0001.pdf [Sponsor Magazine]
... Or ( 'a us nine-month Mill roeki ting, till in first jilaee, with inereasin^ margins all the time, per latent IIooi>er. Ami wait 'til yon see comeback plan that newest J'uls,. A-k ADAM VOI'M; IN* ' , or WTIX CM FrerJ DertheKon. Page 32 WQAM, Mutmi Now hringing Storz irniMe, new> , i<ie; ( -xeiteineiit to all of Southern Florida, with .I.mmm watt^ on ke. WQAM D aln-ady a fine Mian i huy, a JOHN' lil.AIK or CM Jaek V; ndler will demonsti ite. Tory's rMlio fw today i t ii ug TH 10 The ...
30 Jun 2016  -  88k
1214. Sponsor-1956-10-3-OCR-Page-0028.pdf [Sponsor Magazine]
... have audience liahits. Check the latest andicme faels with WDGY Ceneral Manager ^ttw Lahunski or \onr Hlair man. Minneapolis-Sl. I'aul • 50.000 walls * I ue. Si i) . Iloiijifr'" .Iline .Mc/si-n ** * July-Aug. f'ulsc and almost pei fect-ciiele davtime co\ erage President: TODD STORZ Today's Radio for Today's Selling WDCY WHB WQAM KOWH WTIX Mlnneapolis-St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. SI'ONSO!! • 27 OCTOIilCU 1956 ...
30 Jun 2016  -  62k
1215. Sponsor-1956-11-1-OCR-Page-0015.pdf [Sponsor Magazine]
... renewal Latest S7cc of WIIB's 40 largest billing local aeeounts in AREA NIELSEN 1955 . . . have renewed in 1956 . . . with several contracts yet to come up for renewal! WHB first all day and night, Sure, WHB dominates Kansas City on every national with 42.7'r share of audi- survey. Sure, Storz Station music, news and ideas ence. Will? first every time attract tremendous audiences — which in turn attract period. Won.Sat. G a.m. advertisers. But it takes results to make local G p.m. advertisers come hack for more. And WHB is Kansas City's results station. So much so, that WHB has ...
30 Jun 2016  -  67k
1216. Sponsor-1956-11-1-OCR-Page-0002.pdf [Sponsor Magazine]
... I t lo lson Specify WQAM u, No hrimrmi; Slor/ mn^ic. news ideas, e\i itenient to all of Southern Plorida. with i.ntMi watts (oi Ann ke \\ '< ,iAM i a • < ad> a fine Miami hii\ as .1 <) 11 N Storz Stations l'l,\ll{ or <iM .hok .Sandier will demon Irate President: TODD STORZ Today's Radio for Today's Selling ...
30 Jun 2016  -  77k
1217. Sponsor-1956-11-2-OCR-Page-0063.pdf [Sponsor Magazine]
... story. Times have changed, and so have audience hahits. Check the latest audience facts with General Manager Steve Labunski or your Blair man. Minneapolis-St. Paul • 10.000 watts * slug. Sep. Hooper * * June Mielsen ** * July-Aug. Pulse and almost perfect-circle daytime coverage tTT t Q President: FiTT TODD STORZ Today's Radio for Today's Selling WDGY WHB WQAM KOWH WTIX Minneapolis-Sf. Paul Kansas City Miami New Orleans Omaha Represented by John Blair Cr Co. Represented by Adam Young Inc SPOXSOK • 10 iNOVKMni:i { 1956 61 I ...
30 Jun 2016  -  74k
1218. Sponsor-1956-11-2-OCR-Page-0026.pdf [Sponsor Magazine]
... eompetitor! 'NalT said. It's Slorz SOitions news, music, pleas at work. Put Adam Voimg to work or look dp \\ 1 IX Oeneral Miiimper, Fred I eithelson. * Hooper continuing measurement of broadcast audience, April-June, JbAO k/r /x New Orleans 16, La. President: TODD STORZ Today's Radio for Today's Selling WDCY WHB WQAM KOWH WTIX M Kansas City Miami Omaha New Orleans tprcscntod by John Blair Cr Co. Represented by Adam Young Inc. 1 • WONSOK • 10 NovKMimn 1956 ...
30 Jun 2016  -  53k
1219. Sponsor-1956-11-3-OCR-Page-0015.pdf [Sponsor Magazine]
... 87cc of WIlB's 40 largest hilling local accounts in AREA NIELSEN 197)5 . . . have renewed in 195G . . . with several contracts yet to come up for renewal! WIIB first all day and night, with 42.7% share of audi Sure, WIIB doniinates Kansas City on every national survey. Sure, Storz Station music, news and ideas ence. WIIB first every time attract tremendous audiences — which in turn attract period. Mon. Sat. G a.m. advertisers. But it takes results to make local G p.m. advertisers come hack for more. And WIIB is Kansas City's results station. So much so. that WIIB Latest ...
30 Jun 2016  -  70k
1220. Sponsor-1956-11-4-OCR-Page-0001.pdf [Sponsor Magazine]
... r. . j i. j ry f'C r 'V c do n (-pp- i M • u LA hF u y K THE WEEKLY MAGAZINE TV/RADIO ADVERTISERS USE SPOT RADIO: YESTERDAY'S |& RS< ,S^4 i UGLY DUCKLING H Today spot radio is breaking all previous specify STORZ stations records. Here are some of the reasons for the spectacular comeback It's very nearly unanimous. Hooper, Nielsen, Pulse ami a of the spot medium host of Twin Cities advertisers agree: WDGY has the big WDGY audience for those big results! See JOHN BLAIR or .neapohs St Paul WDGY GM Steve Labunski. ...
30 Jun 2016  -  84k
1221. Sponsor-1956-11-4-OCR-Page-0024.pdf [Sponsor Magazine]
... rt % 1 & r, h ry.i fr-A jpiri(s.. I riuot Coming to Miami? (via plauv, ti'ain. and /or limc-huy.) don't miss the new WQAAA . . . newest o/ the Storz Stations 'Idic state's oldest station, serving all of Sonthern Klorida with d.OOO watts on dliO kes. Koi- a guided tonr, talk to tlie man I'roni Blair or \\ '( L )AM (ieneial Manager, Jack Sandier. President; TODD STORZ Today s Radio for Today's Selling WDCY WHB WQAM KOWH WTIX Kansas City Miami Omaha New Orleans R orcscntcd by John Blair Cr Co. Represented ...
30 Jun 2016  -  73k
1222. Sponsor-1956-12-1-OCR-Page-0015.pdf [Sponsor Magazine]
... accounts in lii.") . . have re- none lower. Mon. Sat. (i newed in 1 !.">() . . . with several contracts yet to come np for renewal' a.m. midnight. Latest Sure, Will? dominates Kansas City on every national survey. Sure. AREA NIELSEN Storz Station programming quality attracts tremendous audiences Will! first all day and night, which in turn attract advertisers. l?nt it takes iymi/I.v to make local with 42.7% share of andi advertisers come hack for more. And Will? is Kansas City's results cnce. Will? first every time period. ...
30 Jun 2016  -  70k
1223. Sponsor-1956-12-1-OCR-Page-0066.pdf [Sponsor Magazine]
... Station of the Stars — Ziv T\ reports there are now four WGH ! times as mam super market sponsors of Ziv film series than in 1952. Sales v.p. M. J. Khkin said that seven time- the number of markets have been sold lo supers since four \ears ago. Colonial In the Storz Stations' ad of 10 \o - oO LISTENERS vemher the call letters were inad- vertantlv transposed. The\ should WHO LISTEN have read: KOWll \VT1\ Omaha New Orleans f (vU ( LISTEN WHEREVER THEY CO WHATEVER THEY DO . TO SAN DIEGO'S ADULT RADIO 1360 STATION ON THE DIAL I FIRST IN ...
30 Jun 2016  -  78k
1224. Sponsor-1956-12-2-OCR-Page-0026.pdf [Sponsor Magazine]
... In Miami — a runaway — without a give'away! W JAM leaps to 1st place in audience after less than 3 months of Storz programming That "s how fast listening habits havo Siaiwnl in Miami as a result of less than 3 months of "Storz HOOPER* SAYS: Station" pro^ramminjj: . And it's a decisive first place A DECISIVE FIRST, ALL DAY: 1 with a pace-setting 24.d ® in the morning and a eon- WQAM 28.4^r vim 31.8'4 in the afternoon Already a fine buy to Station "A " ' IS.37r Station "J5" .16.2% heyin withiAVQAM is now Ihr buy in Miami ...
30 Jun 2016  -  70k
1225. Sponsor-1956-12-2-OCR-Page-0051.pdf [Sponsor Magazine]
... City radio story. Times have changed, and so have audience WDGY habits. Check the latest audience facts with General Manager Steve Labunski or your Blair man. Minneapolis-St. Paul • 50.000 watts — * Aug. Sep. Hooper ** June Aiclsen ** * July-Aug. Pulse and almost perfect-circle daytime coverage President: 1ME STORZ STATIONS TODD STORZ Today's Radio tor Today's Selling 1 WDGY WHB WQAM KOWH WTIX Minneapolis-St. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. SPONSOR • 8 DECEMBER 1956 47 ...
30 Jun 2016  -  76k
1226. Sponsor-1956-12-3-OCR-Page-0015.pdf [Sponsor Magazine]
... 210 weekly quarters -more evidence, added to previous ^ OMAHA -Hv OMSwerf iz KOWH figures, of KOWII's decisive dominance of Omaha Kadio. Hooper shows KOAV11 far. far out in front, too. ^o does Trendex. which gives KOWH top spot in every time period! w This is the kind of market-dominance which Storz Station ideas, programming and broad <rje (GfiO ke.) coverage make possible for national and local advertisers. Results prove it, too. Ask the Adam Young man, or General Manager Virgil Sharpe for details..> I I O^ \ KOWH • h / iA i OMAHA *Puhr. ...
30 Jun 2016  -  76k
1227. Sponsor-1956-12-3-OCR-Page-0025.pdf [Sponsor Magazine]
... f H X Oo A O ^Ci Sly. S A yS o IVQ *1 ' Sf Allt All St O *tion Station ** % St Sbtton ation '6.2X Station 5.0 '31'on Slation 3.4 at.ion 6.0 Stauon 16 S.2 ** Oth ers 0 ' fi c/ rtt Of 2.4 'Sse on s e TODD STORZ, President )day's Radio for Today's Selling \ f WHB WQAM KOWH WTIX Kansas City Miami Omaha New Orleans Represented by John Bfair & Co. Represented by Adam Young Inc. ...
30 Jun 2016  -  54k
1228. Sponsor-1956-12-4-OCR-Page-0001.pdf [Sponsor Magazine]
... 22 DECEMBER 1956 40' a copy • $10 a year 1 I THE WEEKLY MAGAZINE TV/RADIO ADVERTISERS USE The Storz Style .. in public service BEST RADIO From the files of the five Sfations . . . here are two rceent COMMERCIALS . . . and typical . . . examples of sjrvice in the public interest: OF THE YEAR l Agcncv copy chiefs se- in Miami, in New Orleans, lected top 10 as radio' most inemorahle. cred- WQAM helped WTIX comforted ible and persua. ive selling efforts in "56 get out the vote a mourning family Page 23 ^4.1 Feature film-"Vis ratings ...
30 Jun 2016  -  79k
1229. Sponsor-1956-12-4-OCR-Page-0024.pdf [Sponsor Magazine]
... — AVDGY has the bi}r 50,000 trails and a nearly audience I'or those hie results. Hake sTirnyoTi huy i\IiuiTeap()lis-St. Paid pi rfccl-circlc daytime signal with the unr data . . . which your nearest Plair man. or General Manayer MINNEAPOLIS-ST. PAUL Steve Pahunski will eheerHdW' suppl\ TODD STORZ, President Today's Radio for Today's Selling WDGY WHB WQAM KOWH WTIX Minncaoolis-St. Paul Kansas City Miami Omaha New Orleans Pepresentod by John Biair & Co. Represented by Adam Young Inc. 22 SI'ONSOK • 22 DKCEMBEK 1956 ...
30 Jun 2016  -  52k
1230. Sponsor-1956-12-5-OCR-Page-0015.pdf [Sponsor Magazine]
... In Miami — a runaway — without a give'away! N * £ . t ^ '4 v WQAM leaps to 1st place in audience after less than 3 months of Storz programming That's how fast listeninjz habits have chan<re(l in Miami as a result of less than 3 months of "Storz NEW HOOPER* SAYS WQAM IS Station" programming' And it's a decisive first place with a pace-setting 20.OS in the morning and a eon- EVEN FURTHER AHEAD, ALL DAY: vineing 32.OS in the afternoon And it was accom- plished without a single give-away, and without any WQAM 29.8% contest requiring listeners to he tuned ...
30 Jun 2016  -  67k
1231. Sponsor-1956-12-5-OCR-Page-0045.pdf [Sponsor Magazine]
... 1 1 -1 CALEN1 A <r <5 V Time to throw out the old IVIinneapolis-St. Paul radio data, too! There's a new listen in the Twin Cities. Amlience patterns have ehanjred drastieally. And Storz Station proHramming is responsible. Hardly a factor less than a year a<ro- "WDGY is now a major factor in any Twin Cities advertising campaign. It's very nearly nnanhnons: Hooper, Pnlse. WDGY Nielsen and a host of Twin Cities advertisers agree — AVDCY has the hig 50,000 watts and a nearly audicnee for those big results. Hake sure you buy Minneapolis-St. Paul perfcct-circlc daytime signal with the new ...
30 Jun 2016  -  52k
1232. Sponsor-1956-12-5-OCR-Page-0051.pdf [Sponsor Magazine]
... . renewed in hours. 25 sec-ond place II's, Ih.Ki! WIIB has a higher percentage of renewals for both local and none lower. Mon. Sat. (i a.m. midnight. national advertisers than anv other Kansas Citv radio station. Latest Sure, WIIB dominates Kansas City on every national survey. Sure, AREA NIELSEN • Storz Station programming quality attracts tremendous audiences — WHB first all day and night, which in turn attract advertisers. But it takes results to make local with -12.7% share of audi dice. WIIB first every time advertisers come back for more. And WIIB is Kansas City's results period. Mon. Sat. G a.m. ...
30 Jun 2016  -  69k
1233. Sponsor-1956-12-5-OCR-Page-0053.pdf [Sponsor Magazine]
... - more evidence, added to previous ^ OA1AHA Hvs (iMSiM&f iz KOWH figures, of KOWH's decisive doniinance of Omaha Kadio. lloopei- shows KOWil far. far out in front, too. So does Trendex. which gives KOWIl top spot in every time jieriod! This is the kind of market-dominance which Storz Station ideas, programming and broad v- * 'S (fiGO kc.) covei-age nmke possible for national and local advertisers. Results prove it, too. Ask the Adam Young man, or General Manager Virgil Sharpe for details. . > I x KOWH # v ¥ • ' OMAHA 'Pulse, Soplrmber ...
30 Jun 2016  -  70k
1234. Sponsor-1956-12-5-OCR-Page-0055.pdf [Sponsor Magazine]
... ideas at work. I hit Adam Young to work or look up WTIX (ioneral i\l a nage r. Krcd licrthclson. *} looper coat in f/j /ir; ineoaurcuient of h ro ad cast a udicnrc. d/T /X New Orleans 16, La. President: THE STORZ STATIONS TODD STORZ Today's Radio for Today's Selling WDCY WHB WQAM KOWH WTIX Minneapolls-Si. Paul Kansas City Miami Omaha New Orleans Represented by John Blair & Co. Represented by Adam Young Inc. SI'onsou • 29 DECK.MBKK 1956 ...
30 Jun 2016  -  59k
1235. Sponsor-1955-01-1-OCR-Page-0001.pdf [Sponsor Magazine]
... time quarters. More sets were tuned to KOWH than to to KOWH General Manager, Virgil Sharpe. 'Radio never went away": Worth Kramer ^ Data from latest available Hooper "Quarter Hour Averages," 8 a.m. to 6 p.m. Monday through Saturday cites radio progress page KOWH -CONTINENT BROADCASTING COMPANY OMAHA President: Todd Storz im radio forced tistrilution for WK^v K&nsus Cky WT.IX, New Orleans KOWH. Omaha Rep csprhtfrd by Rdiprescnic>d by R-epresenfgjl Uff Xdhn Blgir & Co. A'd.am 1. Young; JVs H'i, Rcffs, >? , i ...
01 Jul 2016  -  137k
1236. Sponsor-1955-01-2-OCR-Page-0079.pdf [Sponsor Magazine]
... OO H o o V u CQ OO < \! oo Lend an ear to the man from Blair, 01 CO let WHB General Manager George W X Arm^trons liend vour aural extreinitv ^HOOPER RADIO INDEX — 7 a.in. 6 p.in. Monday-Friday. Nov. Dee. 1951 • / -CONTINENT BROADCASTING COMPANY President: Todd Storz 5 KOWH, Omaha WTIX, New Orleans WHB, Kansas City WHB Represented by Represented by Represented by 10,000 watts on 710 kc. H-R, Reps, Inc. Adam J. Young, Jr. John Blair & Co. Kansas City, Missouri 24 JANUARY 1955 79 ...
01 Jul 2016  -  91k
1237. Sponsor-1955-02-1-OCR-Page-0024.pdf [Sponsor Magazine]
... asst sis mgr Muzak, Recorded Tape Div, NY, dir of sis Rics (3 ) Joseph M. Si trick Internatl Press Service, US Information Agcy, asst chf NARTB, Wash, pub & informational sves mgr Chailie Stone WMBR, Jacksonville, vp in chg sis WMBR-TV, Jacksonville, vp Robert H. Storz Mid-Continent Bdcastg. pres Same, bd chmn Todd Storz Mid-Continent Bdcastg, vp & gen mgr Same, prcs H. L. Sturtz Omaha World Herald, adv dept WOW-TV. Omaha, local sis stf Bill Swanson KTVX (r &TV) , Tulsa, sis mgr Same, only TV sis R. L ...
01 Jul 2016  -  64k
1238. Sponsor-1955-02-2-OCR-Page-0119.pdf [Sponsor Magazine]
... for Reps: Radio reps' solutions to the What a show! What a star! What a two rates." sure-fire selling vehicle! Better problem usually fall into one of two reserve your market . . . now! Brandborg's sentiments are mirrored basic categories: (ll drop the local in a statement from Todd Storz, vet- rate entirely and sell ev er) thing at CESAR ROMERO , starring in . . eran broadcaster and president of the what is now the "national" rate, or Mid-Continent Broadcasting Companv (2 ) stations should get much tougher IKOWH. Omaha, WHB. Ka nsas City; in resisting dealer-placed ...
01 Jul 2016  -  104k
1239. Sponsor-1955-02-2-OCR-Page-0063.pdf [Sponsor Magazine]
... in Xew Orleans — and now in Kansas City. Discuss the stakes with John Blair, or WI1B General Manager George \V . Armstrong. 11(H )TEK RADIO IS'DEX — 7 it.in. 1o C p.m. Mondin/ Fridat/ , Die. I95 f dnn. 1955. CONTINENT BROADCASTING COMPANY President: Todd Storz KOWH, Omaha WTIX, New Orleans WHB, Kansas City Represented by Represented by Represented by 10,000 watts on 710 kc. H-R, Reps, Inc. Adam J. Young, Jr. John Blair & Co. Kansas City, Missouri ...
01 Jul 2016  -  122k
1240. Sponsor-1955-03-1-OCR-Page-0005.pdf [Sponsor Magazine]
... . Highest: G5% KPT G5% .* A.51. average: 45.3%; P.51. average: *nooper Continuing Measurements, 8 a.m. 47.6%; All-day: 46.7% . (Next 6 p.m. Monday-Sa,tiirday, Oct. '54-Jan. '55. station 21.3% .) CONTINENT BROADCASTING COMPANY President: Todd Storz WHB, Kansas City WTIX, New Orleans KOWH, Omaha Represented by Represented by Represented by John Blair & Co. Adam J. Young, Jr. H-R, Reps, Inc. ...
01 Jul 2016  -  192k
1241. Sponsor-1955-03-2-OCR-Page-0001.pdf [Sponsor Magazine]
... Talk to the Blair man, Total average audience, 6 a.m. midnight, Mon. Sun. Winter, 1955 or WHB General Manager George W. Armstrong. Video tape: programing revolution on the horizon m m 10,000 Watts on 710 K.C. Kansas City, Missouri I • • CONTINENT BROADCASTING COMPANY TV TEST: President: Todd Storz WEEK NO. KOWH, Omaha WTIX, New Orleans WHB, Kansas City Represented by Represented by Represented by H-R, Reps, Inc. Adam J. Young, Jr. John Blair & Co. ...
01 Jul 2016  -  150k
1242. Sponsor-1955-04-2-OCR-Page-0001.pdf [Sponsor Magazine]
... no matter which ratings yon buy by. I .ni. Mon. Sat. Jan. Feb. 1955 your best Kansas City buy is WIIH. Talk to the man ! from Hlair or WIIH Oeneral Manager, ( '< i.oimt; W. Akm- sntoxn. Autarama; commercial CONTINENT BROADCASTING COMPANY use-of telettion idea President: Todd Storz KOWH, Omaha WTIX, New Orleans WHB, Kansas City page 43 Represented by Represented by Represented by H-R, Reps, Inc. Adam J. Young, Jr. John Blair & Co. II ...
01 Jul 2016  -  139k
1243. Sponsor-1955-05-1-OCR-Page-0020.pdf [Sponsor Magazine]
... no Mon. Sal. .Ian. I'VI) . . I' too matler which vatinos \ '( )n hny by. your best I\aii- sas (" ity buy is Will' Talk to the man from Blair or W HHCeneral Mana^m George W. Armstrong. CONTINENT BROADCASTING COMPANY President-: Todd Storz KOWH, Omaha WTIX^ New Orleans WHB, Kansas City Represented by Represented by Represented by H-R, Reps, Inc. Adam J. Young, Jr. John Blair & Co. 18 SPONSOR ...
01 Jul 2016  -  129k
1244. Sponsor-1955-05-3-OCR-Page-0023.pdf [Sponsor Magazine]
... and Peter Pan Bread — have found KOLIX-TY's service tremendously effective. The station, as part of its solid local live programing blocks, provides kid sbows that reach diverse age groups, which makes it very easy for the advertiser to pinpoint his audience. ' R ANT) \LL rACKUID Randall (Bud) IPackard, Storz Beer aeeount executive, Bozell & Jacobs, Oinalia:'"Since KOLN-TV has come under John Fetzer's management, moved its transmitter west and stepped up its power, we've had some eye-opening experiences. Our distributor in Lincoln, without any advance promotion, put on KOLN-TV's ace sportscaster, Bill King. The response by ...
01 Jul 2016  -  104k
1245. Sponsor-1955-05-3-OCR-Page-0001.pdf [Sponsor Magazine]
... , for time-buying. H-R or General.Manager Virgil John Blair, or General -Man- Ghat with Adam J. Young, page 50 Sharpe to tell you about ager George W. Armstrong Jr. or General Manager Fred it. about K.C. sales. Berthelsorf. CONTINENT BROADCASTING COMPANY built Its personality President: Todd Storz KOWH, Omaha WHB, Kansas City WTIX, New Orleans with radio campaign Represented by Represented by Represented by H-R, Reps, Inc. John Blair & Co. Adam J. Young, Jr. 11 ...
01 Jul 2016  -  154k
1246. Sponsor-1955-07-1-OCR-Page-0024.pdf [Sponsor Magazine]
... 151.0150.01 S1.0156.1 iwM'IS SHOl5' 15 f5- 66,8X60,3, .57.1X54.11 55,1 X462 Xs8sl.30- Ever) Omaha daytime quarter hour — save four — belongs to KOWH. In 18 quarters, KOWH has more than CONTINENT BROADCASTING COMPANY half the available audience.* Aver- age a.m. audience: 46.6Cf: afternoon, President: Todd Storz 49.4#; all-day 48.3# . Vou can't WHB, Kansas City WTIX, New Orleans KOWH, Omaha bm a bad time. Now is the time for Represented by Represented by Represented by KOWH to come to your aid. Call John Blair & Co. Adam J. Young, Jr. H-R Reps. Inc ...
01 Jul 2016  -  138k
1247. Sponsor-1955-07-1-OCR-Page-0300.pdf [Sponsor Magazine]
... two 52 week contracts by Norm Glenn To begin with, this is a true story. And this is exactly how it happened — so help me. I was sitting in a stuffy hotel- room in the French Lick Motel, * I' -V * - t, French Lick, Indiana, listening to Todd Storz, Bob Enoch, Chtick Balthorpe and other members of the AIMS gropp of independent stations exchange chatter, ideas, and jokes. Came a lull in the conver- sation and Larry Reilly, WTXL, Springfield; said: "I guess I shouldn't lay myself open like this, but I sure want to thank ...
01 Jul 2016  -  102k
1248. Sponsor-1955-07-2-OCR-Page-0066.pdf [Sponsor Magazine]
... happen to you..ot che strange, strange story of two 52 week contracts by Norm Glenn To begin with, this is a true story. And this is exactly how it happened — so help me. J was sitting in a stuffy hotel room in the French Lick Hotel, French Lick, Indiana, listening to Todd Storz, Bob Enoch, Chuck Balthorpe and other members of the AIMS gropp of independent stations exchange chatter, ideas, and jokes: Came a lull in the conver- . sation and Larry Reilly, WTXL, Springfield, said: "Fguess I shouldn't lay myself oper HkL this, but I sure want to thank ...
01 Jul 2016  -  111k
1249. Sponsor-1955-07-2-OCR-Page-0018.pdf [Sponsor Magazine]
... (Hooper) . So no matter what ratings, yon buy by, FIRST PLACE — TRENDEX Average share of audience, 8 a.m. 6 your best Kansas City buy is WHB. Talk to the man from p.m. Mon. Fri. Jan. Feb. 1955 Blair or WHB General Manager George W. Armstrongs 3-CONTINENT BROADCASTING COMPANY President; Todd Storz WT1X, New Orleans KOWH, Omaha John Blair & Co. Represented by Represented by Represented by Adam J. Young, Jr. H-R Reps. Inc. WHB, Kansas City ...
01 Jul 2016  -  98k
1250. Sponsor-1955-07-2-OCR-Page-0050.pdf [Sponsor Magazine]
... , J. H. DOW Lutheran Vespers I 'R' MORRIS E. Staley Milling JACOBS S. J. WOOD- DICK NELSON ADV. Gland-O-Lac BB1DCE BALL & DAVIDSON, INC. Skinner Mfg. CLETE HANEY 670 I) c la tear e, Main 3-1291 31 1 Masonic Temple Viking Feed } . DICK NELSON Storz Beer RANDALL Mutual of Omaha PACKARD Bowman Biscuit ^ sALSTRASD JOE KELLY" R. J. TRUPPE ADV. Lucky Tiger JERRY' 649 Ins. Exch. Bldg. (9 ) Omar Baking FREEMAN J. K. CONNER ADV. BILLINGS Hospital Service L J. DICK JOHNS 131 W' Col fax Arc. ( ...
01 Jul 2016  -  98k
1251. Sponsor-1955-08-1-OCR-Page-0020.pdf [Sponsor Magazine]
... audience, 6 a.m. 6 p.m. ming, ideas and excitement have adiieved for WHB! The Mon. Sat. March-April, 1955 same programming, ideas and excitement can achieve leader- ship for you. Talk to the man from Blair or WHB General Manager George W. Armstrong. • / -CONTINENT BROADCASTING COMPANY President: Todd Storz WTIX, New Orleans KOWH, Omaha WHB, Kansas City Represented by Represented by Represented by Adam J. Young, Jr. H-R Reps. Inc. John Blair & Co. 18 SPONSOR ...
01 Jul 2016  -  95k
1252. Sponsor-1955-08-2-OCR-Page-0001.pdf [Sponsor Magazine]
... t inent program in ins: , iileas and exeiteinent have aehieved forWHH! The same program mint; , ideas a ud cveite- ment eau aeiiieve leadership for you. Talk to the man from Blair 1^5 or Will! Ceueral Manager George W. Armstrong. CANADIAN BADIb D CONTINENT BROADCASTING COMPANY President: Todd Storz (NO TV: 1955 R WTIX, New Orleans KOWH, Omaha WHB, Kansas City page 51 Represented by Represented by Represented by Adam J. Young, Jr. H-R Reps. Inc. John Blair & Co. i ...
01 Jul 2016  -  144k
1253. Sponsor-1955-09-2-OCR-Page-0020.pdf [Sponsor Magazine]
... 66 KC) cover- age are doing a fine job for national and local advertisers. So no matter which rating service you swear by, you can feel secure with KOWH because all 3 see eye-to-eye-to-eye. Chat with the H-K man, or KOWH General Manager Virgil Sharpe. KOWH OMAHA CONTINENT BROADCASTING COMPANY President: Tcdd Storz WHB, Kansas City WTIX, New Orleans KOWH/ Omaha Represented by Represented by Represented by John Blair & Co. Adam J. Young, Jr. H-R Reps, Inc. 18 SPONSOR ...
01 Jul 2016  -  45k
1254. Sponsor-1955-09-20-OCR-Page-0020.pdf [Sponsor Magazine]
... 66 KC) cover- age are doing a fine job for national and local advertisers. So no matter which rating service you swear by, you can feel secure with KOWH because all 3 see eye-to-eye-to-eye. Chat with the H-K man, or KOWH General Manager Virgil Sharpe. KOWH OMAHA CONTINENT BROADCASTING COMPANY President: Tcdd Storz WHB, Kansas City WTIX, New Orleans KOWH/ Omaha Represented by Represented by Represented by John Blair & Co. Adam J. Young, Jr. H-R Reps, Inc. 18 SPONSOR ...
01 Jul 2016  -  45k
1255. Sponsor-1955-10-1-OCR-Page-0022.pdf [Sponsor Magazine]
... same programming, Hooper, so it's unanimous.* ideas and excitement can achieve dominance for you! Run over the Kansas City situation with the man from Blair, or WHB General Manager George * PULSE — July-August Hooper — July-August W. Armstrong. 10,000 WATTS, 710 K.C. • CONTINENT BROADCASTING COMPANY President: Todd Storz WTIX, New Orleans KOWH, Omaha WHB, Kansas City Represented by Represented by Represented by Adam J. Young, Jr. H-R Reps, Inc. John Blair & Co. 20 SPONSOR ...
01 Jul 2016  -  80k
1256. Sponsor-1955-10-3-OCR-Page-0020.pdf [Sponsor Magazine]
... - rating you buy by, feel secure in your choice of WHB for Kansas City selling. Talk to the man from Blair, or WHB General i Manager George W. Armstrong. U • From most recent reports available. WHB % 10,000 watts, 710 kc / , m • CONTINENT BROADCASTING COMPANY President; Todd Storz WTIX, New Orleans KOWH, Omaha WHB, Kansas City Represented by Represented by Represented by Adam J. Young, Jr. H-R Reps. Inc. John Blair & Co. 18 SPONSOR ...
01 Jul 2016  -  98k
1257. Sponsor-1955-11-1-OCR-Page-0018.pdf [Sponsor Magazine]
... It's been at or near the top ever since. A drastic upset in time-buying habits has followed this upheaval in the New Orleans listening habit. How old is your New Orleans story? That old? Call Adam J. Young, Jr. or WTIX C.eneral Manager Fred Berthelson. • > CONTINENT BROADCASTING COMPANY President: Todd Storz KOWH, Omaha WHB, Kansas City WTIX, New Orleans Represented by Represented by Represented by H-R Reps. Inc. John Blair & Co. Adam J. Young, Jr. New Orleans 16, La. 16 SPONSOR ...
01 Jul 2016  -  90k
1258. Sponsor-1955-11-2-OCR-Page-0018.pdf [Sponsor Magazine]
... — First place! 'All day average area Nielsen: 39.2%— First place! 3 Pulse — every daytime Vi hour — First place! 4 All day average Trende*: 42.8%— First place! Call the man from Blair or WHB General Manager George W. Armstrong. CONTINENT BROADCASTING COMPANY President: Todd Storz WTIX, New Orleans KOWH, Omaha WHB, Kansas City Represented by Represented by Represented by Adam J. Young, Jr. H-R Reps. Inc. John Blair & Co. ...
01 Jul 2016  -  96k
1259. Sponsor-1955-12-1-OCR-Page-0024.pdf [Sponsor Magazine]
... age (660 KC) are working hard and getting good results for national and local advertisers. No matter which rating hahit vou have — vou can feel secure with KOWH because all 3 hear Omaha radio ear-to-ear-to-ear. Chat with the H-R man, or KOWH General Manager Virgil Sharpe. • CONTINENT BROADCASTING COMPANY President: Todd Storz WHB, Kansas City WTIX, New Orleans KOWH, Omaha Represented by Represented by Represented by John Blair & Co. Adam J. Young, Jr. H-R Reps. Inc. 22 SPONSOR ...
01 Jul 2016  -  99k
1260. Sponsor-1955-12-2-OCR-Page-0016.pdf [Sponsor Magazine]
... %— FIRST PLACE! All Day Average AREA KiiELSEN — 39.2% — FIRST PLACE! PULSE — every daytime quarter hour — FIRST PLACE! All Day Average TRENDEX-^2.8%— FIRST PLACE!" Call the man from Blair or WHB General Manager George W. Armstrong • CONTINENT BROADCASTING COMPANY President: Todd Storz WTIX, New Orleans KOWH, Omaha WHB, Ka nsas City Represented by Represented by Represented by Adam J. Young, Jr. H-R Reps. Inc. John Blair & Co. . ...
01 Jul 2016  -  94k
1261. Sponsor-1954-01-1-OCR-Page-0001.pdf [Sponsor Magazine]
... . tq 6 P.M. Monday through Saturday! page 42 (Haaper, Oct. 1951, thru Nov. 1953.) A Largest share of audience, of any independent Kowh r station in America! (Nov. 1953.) J Wiat's wrong with H A printed! media IM rating services aiLiiL Liii General Manager, Todd Storz; Represented Nationally 6y The BOILING CO. page^ 44 ...
02 Jul 2016  -  154k
1262. Sponsor-1954-02-2-OCR-Page-0015.pdf [Sponsor Magazine]
... - several comments from our advertisers Iv for WMAR-TV. on the story, and I'm sure it will prove CKNW E. K. Jett to be very valuable to advertisers and Vice President independent stations alike. The story WMAR-TV, Baltimore TOP DOG was certainly well done in your thorough and complete manner. DIM THE Todd Storz Congratulations on your splendid General Manager PACIFIC COAST "1954 report on tv film" [23 Janu- KOWH, Omaha 22 FEBRUARY 1954 13 ...
02 Jul 2016  -  88k
1263. Sponsor-1954-05-1-OCR-Page-0110.pdf [Sponsor Magazine]
... Paint & Varnish Co. Bat pending More Sales F( .C aj>proral CPKV — and Davis — will buy KMBC-AM-TV and move into that station's million- KEY-T covers California's dollar studio building — at 11th and Central. To avoid duopoly, CP&V sells IV11B to Robert and Todd largest single station market Storz oj KOlVIl, Omaha. IVHB-Tl will be deleted. with programming from all 4 major networks CBS * NBC Stiuiri I'fahiHhj. assistant vice president oj The Borden Co. was elected chairman oj the ABC * DU MONT board oj The Advertising Council at its annual 4 meeting in A'ew York recently. He succeeds Philip LOW COST ...
02 Jul 2016  -  99k
1264. Sponsor-1954-05-2-OCR-Page-0136.pdf [Sponsor Magazine]
... Rubicam, Standard Oil of Ohio and Tide (later Associated Oil Co. His agency ojiened 3 \Iay with about $20 million in V/ billings. Houston says it's so modern it uses Ch fnnel 17 IBM machines in its media department. DECAT R, ILLINOIS 1 *ConIan port, January, 1954 Totltl Storz. general manager of KOITH, NATION' REPRESENTATIVES Omaha, with his father Robert Storz will assume ownership of (l llli, Kansas City, pending FCC GEO. W. approval. The Storzes pay $100,000 cosh for the 10 kw. station on 710 kc.— one of city's oldest .CLARK stations, founded in ...
02 Jul 2016  -  109k
1265. Sponsor-1954-07-1-OCR-Page-0211.pdf [Sponsor Magazine]
... KOWH has just topped the mark for share of audience in a six-station area. And with an average like that, any spot vou pick at random has a better than even chance of delivering you a higgcr listening audience than a spot on all other Oniaha-Conncil Blnffs stations combined! CONTINENT BROADCASTING CO. General Manager; Todd Storz KOWH WTIX WHB Represented by Represented by Represented by H-R Inc. Adam J. Young, Jr. John Blair & Co. 12 JULY 1954 217 ...
02 Jul 2016  -  67k
1266. Sponsor-1954-09-2-OCR-Page-0041.pdf [Sponsor Magazine]
... by talent i-Ai ]> <xrii.^inff account are (l . to r.) ll'inston Turnbow, tv radio writer; Gerald Freeman, associate aj.: Jack Dow, v.p. a.e.; Trantoiv Z* I Art Director-V.P. a Floyd Wilson {left) turns 'o talk with Julian K. Storz beer sales Billings, crealive visual jumped from 130,000 coordinator, while Trantow Ul looks at tv storyboard to 400,000 barrels since Bij-J got account. Vf Eandall Packard, v.p. and a.e. explains details to Trantow S5 standpoint of making money, we should BOZELL & JACOBS: have moved to New York years ago. But ...
02 Jul 2016  -  107k
1267. Sponsor-1954-09-2-OCR-Page-0116.pdf [Sponsor Magazine]
... We don t want people fresh out of.cc Randall Packard and Henrietta (icrxjnalitie- iiou. we will expand to tv x hool. We'd rather hire a man after Kie-er. Randall is a \ .p. handles the in <crlain inaikel-/" he. had two or three \ears of good, Storz heer account. Henrietta's also a Did Dnw Innc an\ dtlier conmn'iit^ -olid haekground in media. The agency \ .p.; -he's cop) chief." altoul radio.' Inisines- is too hard for ) oung-ters to " l liore > one tiling wioiip with ra- pick up when tlie\ 're ...
02 Jul 2016  -  101k
1268. Sponsor-1954-10-1-OCR-Page-0014.pdf [Sponsor Magazine]
... tor the past three years s without a break. w Gel Station Manager Virgil Sharpe to equate • 6-9^ . I A KOWH's cm ol Omaha pie to your cut of ' y • tlte Omaha market. Or talk to an H-R man. ' 6'o'/ e-- CONTINENT BROADCASTING COMPANY General Manager: Todd Storz WHB, Kansas City WTIX, New Orleans KOWH Omaha Represented by Represented by Represented by John Blalr & Co. Adam J. Young, Jr. H-R Inc. OMAHA ...
02 Jul 2016  -  95k
1269. Sponsor-1954-10-1-OCR-Page-0061.pdf [Sponsor Magazine]
... It 1C A NfcW YORK: 200 EAST 56TH STREET CHICAGO: 16 EAST ONTARIO STREET \ii entertaining jingle tells the \ ieuers to "llave A .Stor/ ' in these highly imagina- tive tntnmercials hy Sana. Animation and stop-motion tedniiques are used to em- phasize calorie control and the satisfying hitter liee taste of Storz Beer, The v' reminder to buy Storz in bottles, cans or a convenient h-I'atk ends the sell. Produced f.*: by Sana for Storz Brewing Company through Bozell S: [acobs, Inc. y ft SARKA, Inc. Xete Vork: 200 East 5()th Street Chicago: ...
02 Jul 2016  -  75k
1270. Sponsor-1954-10-2-OCR-Page-0001.pdf [Sponsor Magazine]
... . page 38 ^Operating two other famous indepeiulents, each first in its own market (Hooper): COWH, Omaha — WTEX, Xew Orleans. 10,000 watts on 710 kc. "Life" vs. televislB a clean-cut test Kansas Citv, Missouri media etoof pa CM 'kl CONTINENT BROADCASTING COMPANY General Manager; Todd Storz KOWK/ O-nrah-O WTlX, New Osldttns WHB, Kansas City biuio Rr&pf&scril^d -by Represented by Represented by a H-R; inc. Adem J. Yaung, Jir. John Blair & Co. ...
02 Jul 2016  -  127k
1271. Sponsor-1954-11-2-OCR-Page-0091.pdf [Sponsor Magazine]
... uarler-Aour arerages) KOWH 47.3% 36 and 1 lie Station "A ** — 17.4% 3 and 1 tie Station "IP* 10.6% O Station "C " 9.9% 0 Station "D ** 7.1% 0 r J Station "E " 6.3% o • CONTINENT BROADCASTING COMPANY Piresident; Todd Storz KOWH WTIX, New Orleans WHB, Kansas City KOWH, Oma/ia Represented by Represented by Represented by Adam J. Young, Jr. John Blair & Co. H-R Reps, Inc. OMAHA 15 NOVEMBER 1954 ...
02 Jul 2016  -  85k
1272. Sponsor-1954-11-3-OCR-Page-0025.pdf [Sponsor Magazine]
... * is an extraordinary buy — right now. Talk to John Blair, or WHB General Manager George W. Arm- strong. * Operating two other famous, much-listened-to independents: KOWII, Omaha; If'TlX, New Orleans. 10,000 watts on 710 kc. Kansas City, Missouri WHB CONTINENT BROADCASTING COMPANY President: Todd Storz KOWH, Omaha WHB, Kansas City WTIX, New Orleans Represented by Represented by Represented by H-R, Reps, Inc. John Blair & Co. Adam J. Young, Jr. 29 NOVEMBER 1954 ...
02 Jul 2016  -  57k
1273. Sponsor-1954-12-1-OCR-Page-0097.pdf [Sponsor Magazine]
... was already the best radio buy in Kansas City. Talk to John Blair, or WHB General Manager, George W. Armstrong. 4 Operating two other famous, muchlistened to independents; KOWH, Omaha; WT1X, New Orleans 10,000 watts on 710 kc. Kansas City, Missouri • CONTINENT BROADCASTING COMPANY President: Todd Storz KOWH, Omaha WTIX, New Orleans WHB, Kansas City Represented by Represented by Represented by H-R, Reps, Inc. Adam J, Young, Jr. John Blair & Co. IB DECEMBER 1954 99 ...
02 Jul 2016  -  113k
1274. Sponsor-1953-01-1-OCR-Page-0001.pdf [Sponsor Magazine]
... November, 1952, puts KOWH in undisputed st place — thanks to personalities like amiable Sondy. Special report in sales There's Nothing Better Than First Place! opportunities in Hawaii for air advertisers page 34 /O Kowh 1 AVERAGE HOOPER O M At Agencyman Smithson's verse to ease "America's Most copywriter's curse General Manager, Todd Storz; Represented Nationally By The BOILING CO, pig® 17 ...
03 Jul 2016  -  131k
1275. Sponsor-1953-01-2-OCR-Page-0020.pdf [Sponsor Magazine]
... .) KOWH . . 35.9% 25. OTHER 20 Sta. "A ' STATION RATINGS Sta. "B1 15 • Sta. "C 10 • Sta. "D ' 5 O Sta. "E1 1 O M A A =1 ; twtyiMiififIB III 11Eifi® IHllflrW #11 General Manager, Todd Storz; Represented Nationally By The BOILING CO. ...
03 Jul 2016  -  80k
1276. Sponsor-1953-02-2-OCR-Page-0069.pdf [Sponsor Magazine]
... in- 35.9% dependent station in all America! (Nov. O 1952.) 25 OTHER 20 S,a. A" Sta. "B " STATION RATINGS 15 Sta. "C " 15 Sta. ' D" Sta [ I ttio* DMA A T "America's Most Listened-to Independent Station" General Manager, Todd Storz; Represented Nationally By The BOILING CO. ...
03 Jul 2016  -  133k
1277. Sponsor-1953-03-1-OCR-Page-0001.pdf [Sponsor Magazine]
... A " Sto. "B ' STATION RATINGS TV to glorify jewelers Sta "C " page 38 Sta. "0 " Sta. "E " lowh r n Kow SRA's Spot O M AHA Estimator can work for you "America's Most Listenet -to Inde Trnirni^FHTiTi^ - I* General Manager, Tadd Storz; Kepresented Nationally Sy The BOLLING CO* page 40 m ...
03 Jul 2016  -  159k
1278. Sponsor-1953-03-2-OCR-Page-0001.pdf [Sponsor Magazine]
... A-" "Sla. "B " STATION RATINGS successfully from a supermarket ad manag&r Sta. "C page M Sta. "D " Sta. "E ' I Mathisson agency e 0 M A explains how filler 1 buys a radio network meffca's Mosfustened-u Inde endent Station^ General Manager, Todd Storz; Represented Nationally By The BOILING CO. page 4t) rrr- ...
03 Jul 2016  -  150k
1279. Sponsor-1953-04-2-OCR-Page-0018.pdf [Sponsor Magazine]
... 1MQM i MEMO FROM TODD STORZ It'd be quite a story if we could tell it — but the sponsor says "No!" You see, radio KOWH was one of 11 key stations selected by Incorporated for a tost campaign to see if radio could up their sales of magazine. Careful records were kept as a check on the efficiency of the stations used in each illKiri market area, and the pilot stations were rated as to the results they obtained per HUSH advertising dollar. Of course the results served to back up KOWH's contention that there's nothing better than first place i.3 (the only place KOWK is willing to occupy) ...
03 Jul 2016  -  82k
1280. Sponsor-1953-05-2-OCR-Page-0016.pdf [Sponsor Magazine]
... .) 25 OTHER 20 Sta. "A " s,a - "B " STATION RATINGS 15 Sta. "C " 10 Sta. "D " ri Sta. "E " Kowh n L""0 " . O M A A 5 > "America's Most HstsnwMo Independent Station" General Manager. Todd Storz; Represented Nationally By The BOILING CO. ...
03 Jul 2016  -  124k
1281. Sponsor-1953-07-1-OCR-Page-0027.pdf [Sponsor Magazine]
... r i e a I (April. 1953.) 35,7% 25 OTHER 20 Sfo. "A " sfa "g " STATION RATINGS IS Sfa. "C " 10 Sta. "D " Sfa. E'l Kowh n O M A A "America's Most hstened-to Indspeniient Station' .3 k General Monogtr, Todd Storz; Represented Nationally By The BOLLINC CO. ...
03 Jul 2016  -  125k
1282. Sponsor-1953-07-2-OCR-Page-0086.pdf [Sponsor Magazine]
... agencv that's having an even larger schedule than the one I'm planning on huv ing''" I ndividuallv. or unoniciallv. some OWJG station executives are taking serious .s. steps toward rehuilding prestige for r SMtS station rate cards — prestige which has occasionallv hecome a little tarnished in the past couple of seasons. for I odd Storz. general manager of in- 5 ^nsvon-sm-^ dependent station KOW'H. Omaha, re- Recent official Hooper Ratings show WSJS, the Journal-Sentinel centlv initiated a movement among Station, FIRST in the morning — broadcasters to have a No-Trick-Deal FIRST in the afternoon — FIRST in Kale Card policv. As St or ...
03 Jul 2016  -  98k
1283. Sponsor-1953-12-2-OCR-Page-0046.pdf [Sponsor Magazine]
... are apt to be a great deal more person- sound recommendations, tailored to dising department with ideas, and sup- al than information derived solely out that specific account's problems." ply station with display material for of market research. WXLW, Indianapolis, had this ad- the product advertised. Send along Todd Storz. general manager of vice: "Listen to local and regional information about the campaign to all KOW H, Omaha. Neb. feels that all too sales managers and get their station advertisers outlets, wholesale and re- often the agency's or advertiser's at- preferences. Buy saturation promo- tail." titude towards ...
03 Jul 2016  -  125k
1284. Sponsor-1952-06-3-OCR-Page-0001.pdf [Sponsor Magazine]
... , 1952.) 59a. "A " OTHER ita. "B " STATION RATINGS Local morning TV steps out Sta. "C " pa^e 36 Sta. "D * Kowh h Sta. "E " n OMAHA ktt spjot radto costs a America s Most up jn pas! dlacade? Todd Storz, General Manager; Represented by The BOLLING CO. ...
04 Jul 2016  -  147k
1285. Sponsor-1952-09-1-OCR-Page-0007.pdf [Sponsor Magazine]
... in all America ! (July, 1952.) 36.3% 25- OTHER 20. Sta. "A * STATION RATINGS Sta. "B ' 15 Sta. "C " 10 Sta. Kowhi S" Sta. "E " 0_ JIL ca s Most Listened-to Independent Station" General Manager, Todd Storz, Represented Nationally By The BOILING CO, ...
04 Jul 2016  -  126k
1286. Sponsor-1952-10-1-OCR-Page-0009.pdf [Sponsor Magazine]
... all America! (August, 1952.) 25- OTHER 20- Sta. "A " STATION RATINGS Sta. "B " IS Sta. "C " 10 Sta. "D " 5_ Sta. "E * r 0. OMAHA "America's Most Listened-to independent Station" General Manager, Todd Storz; Repretented Matlonally By The BOUING CO. ...
04 Jul 2016  -  151k
1287. Sponsor-1952-10-2-OCR-Page-0001.pdf [Sponsor Magazine]
... w Oo your agency's OTHER Sta. "A " STATION RATINGS Sta. "B " put you to sleep? Sta. "C page 31 Stt. "D " Sta. 'T Kowh Five ways to promotj O M A your TV program "America's Most Listened-to Independent Station" page 40 General Manager, Todd Storz; lepresented Nationally By The BOILING CO. ...
04 Jul 2016  -  151k
1288. Sponsor-1952-12-1-OCR-Page-0021.pdf [Sponsor Magazine]
... . You'll know who's in the best position to deliver your broadside! 251 OTHER 20 • Sto. "A * STATION RATINGS 1 Sta. "BH 15* Sta. "C 10* Sta. "D * 5 • Sta. "f .fiilsifc = IKi i&ll Mr LHiUliSi General Manager, Todd Storz; Represented Nationally By The BOILING CO ...
04 Jul 2016  -  122k
1289. Sponsor-1952-12-3-OCR-Page-0019.pdf [Sponsor Magazine]
... • to. "A * STATION RATINGS Sta. "B ' 15 • Sta. "C " 10 Sta. "D " Sta. "E ' J* i ^C , • • i.""o - O M A A "America's Most Lisfened-to Independent Station' General Manager. Todd Storz; Repreiented Nationally By The BOILING CO. ...
04 Jul 2016  -  149k
1290. Sponsor-1951-02-2-OCR-Page-0016.pdf [Sponsor Magazine]
... NEW MEMBER or OLD.! * y || Broadcasters Profi Joined AP in 1949. Happy to report excellent results." TODD STORZ, General Manager, KOWH, Omaha, Neb. "As an old AP member, we're proud to carry 69 sponsored Associated Press newscasts weekly." ALLEN M. WOODALL, President, WDAK, Columbus, Ga. AP members share in AP'd tradition of service to the nation — a tradition of profit to sponsors nym #* y* jinu bnd member broadcasters. Hundreds of the country's finest stations announce with pride .. l/l /O Olnf lUFI ...
05 Jul 2016  -  86k
1291. Sponsor-1951-03-2-OCR-Page-0043.pdf [Sponsor Magazine]
... ! such os Moxon, Inc. for Pferffer $ Brewing Co.; Compbell-Mithun leaders in their field such as Heinemon'i Dept. Store, Jonesboro; Jordan and for Homm's Beer; Harold Kirsch Agency for Bordahl Oil Co.; Bozell Booth's Men's Store, Shreveport; White Woy Cleaners, Minneapolis; Standard ond Jacobs for Storz Brewing Co.— who know thot this great show Mattress Co. Hortfard — who get o big nome, network calibre show ot o fraction delivers you mot merchandising opportunities. of its original cast. owu \1 1 ...
05 Jul 2016  -  121k
1292. Sponsor-1951-10-2-OCR-Page-0018.pdf [Sponsor Magazine]
... in an individual market. KOWH is "tops" among the "top" independent stations in America! Sell the Omaha market the wise way .. with low-cost, high-return KOWH — always first with the finest! Now Represented Nationally By /6e "Just Call Boiling.* . He'll Call Us!" Todd Storz Gaylord Avery Station Manager Program Manager HI'4 * The Heiv 4 v/l /f /& . 4 k- ' K OMAHA Ma4.t 9*t (Lep.e*tcLe*tt Statian'r 16 SPONSOR ...
05 Jul 2016  -  90k
1293. Sponsor-1947-07-1-OCR-Page-0012.pdf [Sponsor Magazine]
... . campaign) Finance. Albert Wood New York ley. New- \Voodiey, Sprekels sprekrls sugar Sugar (( .o. o. San San Kruiuisco. Francisco. ... Honey-Dew honey -Dew Sugar, Sugar. Whitney & Harrington, w'hitney llarrington, . ilurst. San & Hurst, . San Francisco . Francisco Stttfi Brewing Co, storz Co. Onmha Omaha Triumph. Gold Crest Beer Triumph, Jacoba. Omaha Bozell & Jacobs. 7àcaie Importers. Tec.ne Imfo,rters. Inc. Los Lus Angeles. .. , Tecate beer. beer . Tecate. Jere Bayard. Los Los Angeles Angeles \ olee of Nuke o1 Prophecy, Prophecy. Inc. Washington, D. ...
07 Jul 2016  -  136k
... (RIGHT) New format (RIGHT) jorviat was needed when tv began to assert itself. A blend of music and news was mixed by Storz father father-and-son - and - son team which re-pro- re -pro- grami gramedd an Omaha sta- tion in 1949. Mixture was introduced to Kan- sas City in 1954; achieved one of the /V early, enduring suc- * cesses of 'modern m: sound. R. Todd Storz and gm George Arm- strong had plenty to celebrate when KC sta- 35 candles tion lit 35 candles, in 1957. (whb) (wHB) - L. (right ...
09 Jul 2016  -  119k
... . (wkzo) Weather Bureau, .s J ; (RIGHT) Pop music business is booming by the (right) late Fifties, and it's time for the "First Disc Jockey Convention," held in Kansas City. D-j's, recording stars, salesman and broad- casters gather, under aegis of the Stoi Storz z Broadcasting Company, in a session which historically marked the pinnacle of popular- populai ity for the platter -spinners. platter-spinners. (Was) (whb) ...
09 Jul 2016  -  164k
1296. Sponsor-1960-01-4-OCR-Page-0001.pdf [Sponsor Magazine]
... XVOV 404 a copy •$8 a year RON SOR THE MAGAZINE RADIO/TV ADVERTISERS USE TA ^< 7 E STORZ STATIONS m RADIO/TV GETS SET FOR BIG let more mileage CAMPAIGN for your money . . . Convention coverage headaches have already FILL 'ER UP AT THE STORZ STATIONS begun for the networks [each preferred in its market") and their advertisers Page 31 Nighttime radio is showing WHB comeback signs koma Page 34 OKLAHOMA City I Who's who in media at • n the top ten X 1 Page 36 r r e ans The SPONSOR'S WQAM M 1AM STORZ semi-annual index Stations -2nd half 1959 today's Radio for today's ...
09 Jul 2016  -  78k
1297. Sponsor-1960-02-1-OCR-Page-0069.pdf [Sponsor Magazine]
... switch, not only hy alone employs about 3,000) , Frozen Pies, Swanson's Tv Dinners^ the format was changed, but the call Omaha is far from a one-industry Cudahy products, Otoe Foods, Mer- letters as well. Thus, KOW H, the town. Indeed its balance of industry chant Biscuits, Storz Beer (brewed in father of today's Top-40. became is one of its strong points. The Omaha) and Metz Beer. KMEO, programing beautiful "Cam- Union Pacific R. R. is based in Oma- Best selling drug products: Col- eo Music." A full scale promotional ha. ...
09 Jul 2016  -  71k
1298. Sponsor-1960-02-1-OCR-Page-0037.pdf [Sponsor Magazine]
... You drive across miles of prairie, flat and rich farm lands; MANUFACTURING: This mod- fr- then suddenly, there is Omaha, a em potato chip plant is just one of hustling metropolis of 314,000 pop- many Omaha industries which In- ulation on the Missouri River. Just m clude Western Electric, Storz Brew- ing, Continental Can, and Cudahy across the river, in Iowa, is the sister metropolis of Council Bluffs. Between the two, they make up a metro mar- ket of 440.000 persons. Drive through these towns and all of a sudden you U ire suddenly in the country again. r ...
09 Jul 2016  -  74k
1299. Sponsor-1960-02-3-OCR-Page-0001.pdf [Sponsor Magazine]
... graming, syndication Page 29 (each preferred VYHB slSA in its market) Will the new fiiter-tip pact Y EW OR LEAfs| ST set a trend? nN^A pot-® Page 33 7 ok It ain't worth a C| r a shrug if it ain't got that plug Page 38 V The Brewing: the STORZ Where there's a battle of the Stations Storz Station. . today's Radio ratings there's lor today's selling Page 41 Todd Storz, President audience Home Office: Omaha WDGY, WHB, KOMA, WQAM 4 represented by John Blair & Co. WTIX represented by Adam Young Inc. ...
09 Jul 2016  -  69k
1300. Sponsor-1960-03-3-OCR-Page-0001.pdf [Sponsor Magazine]
... X EW LEA of a new decade Page 34 ^ 1 ' V WD GV * MINNEAPOUS What happens to ST. PAUL 1 rW *] J' ^ your spot at <0 MA ' a tv station ^HOMA ClTV J ! V Page 36 v The Who's who in \ - / . WQ AM > STORZ fhlzr City MIAMI I here there's Stations radio/tv > today's Radio >s . torz Stat'on^ ^ s Page 42 for today's selling Todd Storz. P'esideit . therers t.• • Home O'f ce' O^aha WDGY, WHB, KOMA, WQAM d; ence .. represented by John Blair ...
09 Jul 2016  -  72k
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