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US Radio Magazine
... accommodate rainbow. Other important stations to adapt to the new sound were Radio away from the honte has de- hrt t miniinns, foi that was where veloped more muscle in the past five In lord and worked. those of Storer Broadcasting Co. years. The greatest strength has been ? 'lough Inc. \facLendon Co. Storz Felt in production and sales of tran- Days of daring Broadcasting Co. and others. They Ihrew the weight Of their group hold - sistors and portables, according to I II I I l wge, ct e expel iincnlal NN iugs behind new ventures in radio the EII \ . I 960 was the biggest ...
04 May 2014  -  110k
US Radio Magazine
... plus jewelry, bread. dend Bonded gas, First Federal Savings car, dairy, stationery, banking firms. Omaha headquarters of the agency of $1,000 for a florist and a clothing services 24 radio accounts, most of store to highs of $124,000 for Safeway. them local. Budgets range front lows 5103,000 for Storz Brewing each year. ...
04 May 2014  -  67k
US Radio Magazine
... Stations Balaban Stations Meredith Group Yes. thanks to you .. Bartell Stations M BS Cy N. Bahakel Stations NBC our advertisers .. for the CBC OK Group CBS Plough tremendous progress Colorado Net QXR Network Concert Net of U. S. RADIO. Corinthian Stations Star Stations Steinman Stations Crosley Broadcasting Storer Broadcasting Crowell -Collier Storz Stations Today. U. S. (RADIO carries cru Farm & Home Radio Telebroadcasters dio advertising in an average issue Georgia Negro Group Texas Quadrangle than that of any other similar maga- Good Music Broadcasters Transcontinent zine in the field, with ligures mount- Intermountain Triangle Stations ing all the. lime. Keystone Broadcasting ...
03 May 2014  -  79k
US Radio Magazine
... - firm also feels that the breakdowns will serve as a dustry. more helpful programming guide to stations because Many of the well- established groups have also en- the new periods are more indicative of the changes larged their radio holdings, such as Westinghouse, made in a normal day's schedule. Storer, McLendon and Storz. Finally, the Fort Worth study represents one addi- Along with innovations in programming, research tional major departure in "ratings," which Hooper and management techniques, radio's forward move- hopes will meet with widespread acceptance. There ment is being sparked by positive selling efforts both will no longer be three -month ...
03 May 2014  -  39k
US Radio Magazine
... York Los Angeles Assemblies of God Walter F. Bennett. Chicago San Francisco "Revisalume" Back To The Bible J. M. Camp. Wheaton. III. Ford Institutional Kenyon & Eckhardt, New York The Calvary Hour Eastern Adv. Richmond, l'a. Mercury Kenyon 6' Eckhardt. New York The Christian Reformed Church Storze( 6, Assoc. Chicago Tractor & Implement Div..%Jeldrum uÿ Fewsmith, Cleveland Christian Science Committee On Publication Fiat Motor Co. Inc. Grant Advertising. New York for the State of Illinois Christian Science Committee, Chicago General Motors Corp. Church of God Walter F. Bennett, Chicago Buick A! ...
03 May 2014  -  95k
US Radio Magazine
... THANKS..FOR HELPING US NETWORKS & GROUPS ABC McLendon Stations Balaban Stations Meredith Group Yes .. thanks to you.. Bartell Stations M BS CBC our advertisers .. for the CBS NBC OK Group tremendous progress Colorado Net Plough Concert Net QXR Network of U.S. RADIO. Corinthian Stations Star Stations Crosley Broadcasting Storer Broadcasting Crowell -Collier Storz Stations Today, l; . s. RADIO carries e ra- Farm & Home Radio Telebroadcasters dio advertising in an a%eragc issue Georgia Negro Group Transcontinent than that Of any other similar maga- Good Music Broadcasters Triangle Stations zine in the field. with figures t- Intermountain Westinghouse Broadcasting ing all the time ...
03 May 2014  -  77k
US Radio Magazine
... last month, \V'%VJ Detroit, 39, \1'\VRL Woodside, N. Y. 33, occur- ring at the end of August, \VPTF Raleigh, N. C. 35 last month, WKNE Keene, N. H. 32, and WEEI Among those present at the recent Storz' Boston, celebrating its 35th. Managers Meeting in Chicago were (standing, ln association news, John \ 'ash Sr.; left to right) G. Richards, dir. of program- WWL New Orleans, elected presi- ming: H. Dolgoff, general counsel: R. Tilton, ...
03 May 2014  -  108k
US Radio Magazine
... bureau were tied -up. WAVE broadcast eyewitness ac- Programming: the very roots." Alan Newcomb of WBT and counts as well as the radar and The second annual Pop Music weather bureau reports. Disc Jockey Convention and Semi- Rupert Gillett, former associate editor of the Charlotte Observer, nar, sponsored by the Storz Stations Public Service: stith the cooperation of the various conduct the program. They inter- rupt the tape -recorded Radio Moscow On the theory that radio's public record companies, will he held at "newscast" at necessary intervals to service contributions arc more easily the Americana Hotel, Miami Beach, explain, refute and ...
03 May 2014  -  118k
US Radio Magazine
... - ent sales development director, assumes Mr. Harrison's position on the New York sales staff. Programming Ideas Abound The backbone of radio -programming-received most of the attention At Second D. J. Convention on the agenda of the "Second Annual International Radio Programming Seminar and Pop Music Disc Jockey Convention," sponsored by the Storz Stations. Held in Miami Beach over the Memorial Day weekend, the meeting covered a wide range of topics, such as music, records, per- sonalities, news and ratings. Two Stations Cut Spots Is this a trend? More evidence is needed to answer the question, but And Raise Their Rates WQXR ...
03 May 2014  -  85k
US Radio Magazine
... through tive, whatever- the rating, rather jockey talent that "management the trusty transistor that counts." than programs that have popularity thinks might have a potential" in value only." this direction. "Certainly the NAB Better Programs It's time tor the disc jockey to and such far- sighted leaders as Storz, Adds Dick Martin of WWL New "come of age" in asserting his au- Westinghouse, McLendon and thority in a positive way as the most NTA might benefit by supporting a Orleans, "Management's favorite de- fensive argument (for chart -pro- gramming) has been 'You've got to give the public ...
03 May 2014  -  107k
US Radio Magazine
... Mu- phones across the country to hear Platter -spinning is only one aspect sic Disc Jockey Convention held re- themselves praised, chided and chal- of the disc jod-kes's job, representa- cently in Miami, Fla. The conven- lenged from the podium. tive spokesuten who addressed the tion, sponsored by the Storz Stations, "1-he Culligan-McLendon debate convention gathering agree. Flow drew top naines in the advertising, on the merits of network versus in- much of what else he supplies to 66 U. C. 11. 1///0 July 191 ...
03 May 2014  -  83k
US Radio Magazine
... also states that he "When Mutual initiated this pol- that has caused much comment in believes the network's affiliate line- icy on June 2, 1957, it had 350 affili- the industry: "The affiliation with up will grow in 1959 and that its ated stations. At the end of 1958, the Storz Broadcasting Co. s KOMA staple news programming will Mutual had 453 stations -an expan- Oklahoma City is symbolic of a com- achieve even greater importance in sion of 103 affiliates in 18 months. plete upheaval in the network -affil- the year ahead. More and more stations," Mr. iate relationship area. ...
03 May 2014  -  119k
US Radio Magazine
... He was \VIBG program man- executive, named manager of the San Francisco office. ager. JOHN A. HICKS promoted from the Atlanta sales staff of Clarke Brown Co. to manager of the New Orleans JACK SANi)LER, general manager of WQAM Miami, office. Fla. named a vice president of the Storz Stations. CHARLES R. CHRISTIANSON, former general man - KENNETH I. deVRiES, formerly account executive ager of KRUX Phoenix, named general manager of appointed to the sales staff of H -R Represen- tivith MRS, KRIS Bakersfield. Calif. tatives Inc. New York. \VILLiA\l E. MILLER, ...
03 May 2014  -  119k
US Radio Magazine
... has added freshened continuously." The impression the station is trying significance because the wheel of to build is "warm companionship music programming has taken almost Majority of People and friendly, courteous service," a full turn at WEW. In 1937, it KEX indicated in its reply. adopted a variety station approach Todd Storz, president of the Storz A popular trend in music today is with emphasis on old- fashioned hill- Stations of four outlets, declares, the programming of current hit billy music. This lasted until 1951 "Our desire is that our stations shall tunes. One such station is KEXO when the format was changed ...
03 May 2014  -  86k
US Radio Magazine
... . DISC JOCKEY CONVENTION ANI) 1PIROGRAMMING SEMINAR. INVITATION to send ns comments, suggestions, criticisms which will help shape the 1959 Convention. ADVANCE NOTICE to all air personalities, broadcast, record, music and advertising executives: l'lan to attend the 2nd Annual Disc . locke Convention in 1959, sponsored by. . THE STORZ STATIONS; . I Omaha, Nebraska WDGY, Minneapolis-St. Paul WHB, Kansas City WTIX, New Orleans WQAM, Miami U. S. RADIO May 1958 ...
03 May 2014  -  85k
US Radio Magazine
... (Dominance for the station ..dominance for your message) In each of these major markets. . more radios are tuned to the Storz Station than to any other. MINNEAPOLIS -ST. PAUL .. WDGY is first .. all day average. Proof: Pulse. See Blair, or General Manager jack Thayer. KANSAS CITY .. WHB is first .. all -day. Proof: Metro Pulse, Nielsen, Trendex, Hooper; Area Nielsen, Pulse. All -clay averages as high as 48.5% (Nielsen) . See Blair or General Manager George W. Armstrong. NEW ORLEANS . WTIX is first .. all-day. ...
03 May 2014  -  80k
US Radio Magazine
... high us ;8.5% (Nielsen) . See Blair or General Manager George W. A rnlstroag. attracts tore NEW ORLEANS .. WTIX listeners to the is first .. All -day. Proof: Hooper ( _ILBri eral Manager Fred Bi rlhelson. , .. Pulse. See Adam Young or Gen- Storz Stations MIAMI .. WQAM is first .. All-day. Proof: Hooper (37.0, í Pulse. Southern . Florida Area .. Treudex. : Blair .. or General Manager Jack Sandler. . titan In any other Pulse er. WDGY Minneapolis St. Paul REPRESENTED BY JOHN BLAIR & CO. STATIONS WHB ...
03 May 2014  -  86k
US Radio Magazine
... accept him as one of the family. They write him: they laau! , on his words. He has great responsibility. lle lives up to it. the stoat stations salute the Òtsc jockeys of arnE121Ca on the eveof the First Annual Pop Music Disc Jockey Convention and Programming &minar, to be held under Storz talion Sponsorship, March 7 -8 -9. 1958, in Kansas ( 'itg. Missouri 6 U. S. RADIO February 1958 ...
03 May 2014  -  45k
US Radio Magazine
... advertising VOL. 2-NO 1 DECEMBER 1958 35 CENTS U COVERAGE y to Span Market Air Commercials page 2 OKLAHOMA CITY'S (SCHI EXPANDS enges 'Giants' rgL Spot Rad' RAD80T 1' SERVICE Á; Bators Give Lift ocal Spots, Programs 11N page IM): PART A ing 'Images' And ing New Clients STORZ gT ti4 THE NEW Watch Storz Station proven programming team up with 50,000 watt (clear channel) coverage to create the big, bright new radio buy in America's 48th market. Talk to KOMA General Manager K Jack Sampson. 50,000 WATTS c /ear channel 'o Auto Accessorie Oklahoma City Spend $750,000 WDGY, WHB ...
03 May 2014  -  109k
US Radio Magazine
... Where there's a Storz Station. there's MINNEAPOLIS -ST. PAUL .. WDGY is tir.t .. all -day average. Proof: the enthusiasm of personalitire l'ul.e. To talk to the steins . . . talk to Blair, or General Manager Jack Thayer. who sound glad to Ge alive . . . KANSAS CITY .. WHB is first .. all -day. Proof: Metro Pulse, Nielsen, Trendcx, Hooper; :\ rca Nielsen, Pulse. All -day averages as high as 48.5% who like people, and show it . (Nielsen) . Remember -you get coverage dnd audience on WliB. See Blair or ...
03 May 2014  -  78k
US Radio Magazine
... hometown USA Local Promotion Commercial Clinic Station Log Radio Registers Disc Jockey's Changing Role Is Viewed Storz conference studies d.j. s changing role in mapping programming trends The disc jockey, long re- garded as 'strictly a talent, is adding other dimensions to his character, according to a recent industry gathering. State- ments made at this conclave would indicate that as more advertising dol- lars go to independent programming, the d.j. is beginning to take on both the rote and responsibilities of the big businessman. This new position was much in evidence at the first annual Pop Music Disc Jockey Convention, held in Kansas City, Mo. last month ...
03 May 2014  -  49k
US Radio Magazine
... ilium the modern concept of this three -fold responsibility tunsti- radio as a personal mcdimn. I firmly tuted the main purpose of the con- believe that the disc jockey or per- vention, at cording to hill Stewart, sonality is an integral part of the national program director for the formula radio that will survive Storz Stations and coordinator for when the rock and roll operators the convention. "Only by bringing find themselves surrounded by oper- this great array of talent together in ations that sound exactly as they a free exchange of ideas and ob- do. . . . I believe it takes a disc jectives can we grow ...
03 May 2014  -  95k
US Radio Magazine
... NEIL. have it much easier . . . . . when buy Storz Station cities " In each of these major markets, it isn't even close; More radios are tuned to the Storz Station than to any other. MINNEAPOLIS -ST. PAUL . . . WDGY =1 Ilooper. '1'rendex, Pulse- -oil day. See Blair or 031 .lock 'haver. KANSAS CITY . . WHB #1 . 31o1ro I'nlse, Nielsen. 'l'reudos. Hooper: Area Nielsen. Pulse. See Isla it or 631 George W. ArnlsUvng. NEW ORLEANS . . WTIX w1 . Hooper. Pulse. Gr Adnul Young' or (31 Prod ...
03 May 2014  -  82k
US Radio Magazine
... where there's a Storz Station t. there's PRECISION Nei Air a .. precisely why there's never a dull moment. . precisely why in each of these major markets more radios are tuned to the Storz Station than to any other MINNEAPOLIS -ST. PAUL WDGY is first . ..:III -day averaee. ( 'roof: Hooper (31.!1' .. 'Irendex thnrral \lan;çrr .la.I: hayct. ) .. I'nl.e. Sly Blair er I KANSAS CITY WHB is first . . \II -dal. ( 'rouf: Aletro l'nl.c, \irl.rn, 'llrr, llx, Hooper..\rea Nielsen. ...
03 May 2014  -  76k
US Radio Magazine
... iv buyers and sellers of radio advertising VOL. 1 -NO DECEMBE 1957 35 CENT: aRESENTATIVES search, Promotion the New Sell page 19 SURVEY liions, Advertisers ..try a package toda Up Support page 22 DA DRY Doubled Up page 26 AL REBUILDS Where there's a Storz Station. there's RESPONSE and Old Clients News -Music Format generated by the kind of radio which in each of these major markets- has more listeners than any other station page 28 MINNEAPOLIS -ST. PAUL WDGY is first . All -day average. Proof: Hooper (31.3; 'c ..Trendex .. Pulse. Sec Blair or General Manager Jack Thayer. KANSAS CITY WHB is ...
03 May 2014  -  100k
US Radio Magazine
... Blair man .. or \WHB General \tanager George TT' Armstrong. 10,000 watts 710 kr. .situated in .Missouri, Kansas and town WDGY Minneapolis St. Paul OW, REPRESENTED BY JOHN BLAIR & CO. WHB Kansas City -11-ACT i C) REPRESENTED BY JOHN BLAIR & CO. TODAY'S RADIO FOR TODAY'S SELLING TODD STORZ, PRESIDENT HOME OFFICE: OMAHA, NEBRASKA WTIX New Orleans REPRESENTED BY ADAM YOUNG INC. WQAM Miami REPRESENTED BY JOHN BLAIR & CO. i 5 U. S. RADIO December 1957 ...
03 May 2014  -  90k
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