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1. 1958-12-01-BC-OCR-Page-0069 [Broadcasting Magazine]
Broadcasting Magazine
... NETWORKS KOMA REPLACES WKY IN NETWORK try, by discontinuing our radio affiliation we would be better able to serve our listeners." This, he explained, would enable WKY to Independently -inclined Todd Storz signs with NBC expand "our programming activities in pub- One of network's first affiliates goes independent lic service, farm service, news and other en- tertainment features." A leading independent radio operator's and this important market." Mr. Bagwell said that in line with this be- station goes network; a leading network af- lief WKY had been cutting back on network Jack Sampson, sales manager of Storz' filiate goes ...
30 Apr 2014  -  41k
2. 1955-09-19-BC-OCR-Page-0012 [Broadcasting Magazine]
Broadcasting Magazine
... o our respects to TODD STORZ Happy Birthday to us! Next Tuesday, the 27th, will be Teavie's second anniversary (Teavie A LOOK at Todd Storz' five -year fling in radio Bagdad, Iraq; Anskroun, Czechoslovakia; Je- is our drum major up there in case station operation would seem to indicate he has rusalem, Israel; Hong Kong, and Tahiti. a daredevil's preference for getting himself an Each of the Storz stations operates as an en- you didn't know) . Yessir, we've independent in a metropolitan market and sit- tirely separate entity, he says, although all are been marching through Georgia ting ...
30 Apr 2014  -  55k
3. 1956-08-06-BC-OCR-Page-0078 [Broadcasting Magazine]
Broadcasting Magazine
... GOVERNMENT SALES to ensure that the source of programs be identi- fied, Comr. Bartley declared. WINNER He added: "The obvious intent of Congress .. was that the public is entitled to know the true identity Storz Ends Giveaway DISCONTINUANCE of Mid -Continent Broadcasting Co. s Lucky House Num- in of the source of a particular program. It would have been idle gesture for them merely ber syndicated promotion was ordered last week by Todd Storz, president of to have required a sponsor to name its product; Mid -Continent. BATON ROUGE! that comes naturally -and at times repetitiously. This action is obviously aimed at the more ...
30 Apr 2014  -  67k
4. 1964-04-20-BC-OCR-Page-0117 [Broadcasting Magazine]
Broadcasting Magazine
... Westbury, N. Y. joined Entron in March 1962. Edward L. Oesterle appointed finan- Todd Storz, group founder, dies cial and administrative VP of Califone - Roberts Electronics, division of Rheem Todd Storz, Corps during World War II. Fol- Manufacturing Co. Los Angeles. He lowing release from military service 39, president had been systems and procedures man- he entered radio as announcer-sales- ager in corporate comptroller's depart- and chief op- erating officer man- engineer at KWBW Hutchinson, ment at Richmond, Calif. Kan. (1945) , served as announcer- of Storz Broad- Wyatt McDaniel appointed television ...
30 Apr 2014  -  40k
5. 1956-07-23-BC-OCR-Page-0032 [Broadcasting Magazine]
Broadcasting Magazine
... FCC WINDS UP against the hearing. The authorization to trans- Mr. Storz contended that the contests and give- including one on program giveaways that may ter WQAM to Mid -Continent thus followed. aways were an insignificant part of the over-all have far-reaching influence on contests and Because of the floundering, it is not possible programming, claiming it amounted to about "gimmick" programming. It approved the to deduce how the FCC will vote when the I% of the total broadcast day. He contended $850,000 sale of WQAM Miami to Todd Storz, question of investigation of giveaways and con- that hundreds of stations spent as much ...
30 Apr 2014  -  44k
6. 1964-08-17-BC-OCR-Page-0099 [Broadcasting Magazine]
Broadcasting Magazine
... Suggest to Bud Armstrong that radio business, and still be successful and still might be a great place to turn a fast buck and you've just made your- Make it sound well thought of." Good radio today, Mr. Armstrong self an enemy. As executive vice president of the Storz Stations and general manager of good and says, calls for a broad base of popular music-"like the stock in the soup" - plus strong personalities and entertain- won Kansas City, Mo. Mr. Armstrong ing contests or promotions. may be considered one of the new gen- eration in broadcasting, but he's a vet ...
30 Apr 2014  -  53k
7. BC-1953-04-20-OCR-Page-0050 [Broadcasting Magazine]
Broadcasting Magazine
... . change of ideas between the entire membership and AP management." NEW GROUP FORMED TO COMBAT 'DEALS' The Presidential campaign dominated AP radio news "and was marked by severalinnova- AND ASSURE USE OF STANDARD RATES tions," Mr. Starzel noted. He cited the quarter - hour Political Microscope telescript, transmitted Todd Storz and other members of KOWH intend to give impetus to weekly until after the election and supplemented an organization whose seal will tell the time chiselers, along with with a five -minute nightly political roundup, the legitimate buyers, that radio station members intend to abide plus use of the regular features, In the Back- ...
30 Apr 2014  -  73k
8. BC-1952-08-18-OCR-Page-0065 [Broadcasting Magazine]
Broadcasting Magazine
... ' Urged a plan by which stations volun- the station was given a fair hear- tarily signify that they will sell ing In the matter. (Continued from page 23) time only at their published rates. The plan is simple from an ad- Stations joining the group will still ministrative standpoint, Mr. Storz at headquarters, cannot adopt any rates available and to stick by the have the complete and full right to explained. At the station level it idea of the sort Mr. Storz proposes rates as published." revise their rates in whatever would only be necessary to make without careful study followed by In submitting the ...
30 Apr 2014  -  72k
9. 1958-03-03-BC-OCR-Page-0076 [Broadcasting Magazine]
Broadcasting Magazine
... Sisters, Argo Records; Sonny James, Capitol Records; Frankie Vaughn, Epic Records; The Crew practically every state are expected to at- Cuts, The Diamonds, Jim Eddy, Mercury Records. tend the first annual Pop Music Disc Jockey Convention March 7 -9 at the Muehlebach SUNDAY Hotel, Kansas City. Todd Storz, president Breakfast, host: Art Talmadge, Mercury Records; of Storz Stations and originator of the idea, "The Revolution in Radio," Gordon McLendon, presi- dent, McLendon Stations; panel, "What the Deejay said "the greatest galaxy of stars ever Can Do for the National Advertiser at ...
30 Apr 2014  -  63k
10. 1957-04-01-BC-OCR-Page-0128 [Broadcasting Magazine]
Broadcasting Magazine
... 4ofohq (4 ? Towefs STATIONS STORZ SELLS KOWH FOR $822,500; SEVEN OTHER AM STATIONS SOLD SALE of Todd Storz's KOWH Omaha, The station, 1 kw on 1600 kc with a cp for Neb. led a list of eight stations which 5 kw, is owned by Bernice Schwartz and changed hands, subject to FCC approval, Coralee Garrett. Allen Kander & Co. was last week. Involved were stations in Wash- broker. ington, Missouri, South Carolina, Georgia, Upon FCC approval Rollins will revamp Alabama and Florida. KATZ format to program for Negro audi- KOWH was sold to National Weekly Inc. ence. This ...
30 Apr 2014  -  72k
11. 1957-03-11-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... floor, that he music owned and exploited by the broad- tral Michigan. would appoint such a group (BT, Feb. 11] . casters themselves." Michigan State U. is licensee of WKAR- No schedule of hearings for the unit has AM-FM East Lansing and permittee of ch. been announced. STORZ SCORES FCC Other members are Democrats John Bell 60 WKAR-TV, which began operations Jan. 13, 1954. The examiner ruled that the con- INACTION ON WSMB Williams (Miss.) , John J. Flynt Jr. (Ga.) , struction permit of WKAR -TV must be sur- Leo W. ...
30 Apr 2014  -  36k
12. 1954-04-26-BC-OCR-Page-0064 [Broadcasting Magazine]
Broadcasting Magazine
... War I he was a Signal Corps radio NBC owned-and -operated stations and of NBC instructor and in 1923 he founded Central Spot Sales. Mr. O'Brien, who formerly was Radio School, Kansas City. NEW OWNERS of WHB Kansas City will assistant to Mr. Sjogren, became associated Started Station in 1921 . be Todd Storz (I ) , vice president -general with NBC in June 1952. Previously he had He started a broadcast station in Kansas manager, and his father, Robert H. Storz, been in the comptroller's office of the Socony City in 1921, receiving a license in 1922 with president of KOWH Omaha. Vacuum Oil ...
30 Apr 2014  -  70k
13. 1970-11-02-BC-OCR-Page-0133 [Broadcasting Magazine]
Broadcasting Magazine
... mounting on radio from inside and out- (Am ) Omaha, a daytimer then owned by side: Storz, it was a well- studied and planned Internally, the 1945 radio population step. The late Todd Storz, Mr. Arm- of 1,000 stations (about 800 network strong and other Storz executives stipu- affiliates) had exploded by 1949 to lated a policy that selections to be pro- 2,600 outlets (with no gain in network gramed would be based on the popu- stations) . The demand was growing for larity indicators, but that final choices better and more workable local pro- would b3 management -controlled ...
30 Apr 2014  -  56k
14. 1964-05-11-BC-OCR-Page-0020 [Broadcasting Magazine]
Broadcasting Magazine
... PRESIDENT BROADCASTING PUBLICATIONS INC. SOL TAISHOFF OPEN MIKE VICE PRESIDENT MAURY LONG VICE PRESIDENT EDWIN H. JAMES VICE PRESIDENT WismIEW R. LEVI SECRETARY TREASURER LAWRENCE B. TAISHOFF B. T. TAISHOFF A Todd Storz memorial? WWD& COMPTROLLER IRVING C. MILLER ASST. TREASURER JOANNE T. COWAN EDITOR: Sometimes we can't see the salutes trees for the forest. Imadcastînq Such is the case with the passing of Todd Storz. You, of course, know that Washington's Executive and publication headquarters: BROADCASTING -TELECASTING Bldg. 1735 DeSales Street, N.W. Washington, D. C. ZIP code I was with Todd when he first started the company ...
30 Apr 2014  -  59k
15. 1958-04-28-BC-OCR-Page-0128 [Broadcasting Magazine]
Broadcasting Magazine
... MANUFACTURING CONTINUED STATIONS STORZ NOW USING the only NEW RATE POLICY Local scale for retail Buffalo Products rated national A new approach to the problem of na- Station tional and local rates has been developed by Storz Stations. that can In cooperation with the group's represent- atives-John Blair & Co. and Adam Young pass tl Inc. -product accounts are charged the na- THE SALE of 5 kw and 1 kw trans- tional station rate and retail accounts are mitters for KILT Houston, Tex. is charged the local or retail rate. Provision is "Thruway completed as Gordon McLendon (r ) , president of McLendon Stations, signs the Collins ...
30 Apr 2014  -  61k
16. 1958-07-07-BC-OCR-Page-0028 [Broadcasting Magazine]
Broadcasting Magazine
... seriously" questioned the first category and included in the second. view of critics who issued comments to "true cross- section character of the panel." It would be possible to follow through with BROADCASTING last week. Mr. McCoy noted that the Blair company an analysis of all of the questions asked in Todd Storz, president of the Storz Sta- would soon issue to advertisers and agen- the survey to show how utterly ridiculous tions, said the NBC Spot Sales survey tech- cies a report on local radio programming and self -serving they are. nique "was the age-old method of asking to help them "better understand ...
30 Apr 2014  -  37k
17. 1958-03-17-BC-OCR-Page-0043 [Broadcasting Magazine]
Broadcasting Magazine
... last week in a at several sessions. The one factor that sets the disc jockey special BROADCASTING survey conducted at While rock and roll was generally de- apart in today's radio is his "professional the first annual Pop Music Disc Jockey Con- fended, Columbia Records' Mitch Miller de- approach," Mr. Storz said. vention in Kansas City. livered the most controversiaj blast when he Bill Stewart, national program director Asked to specify the two most important charged that disc jockeys, station manage- for the Storz stations and convention co- factors in picking the platters, 54.7% of the ment and media buyers had abdicated ...
30 Apr 2014  -  42k
18. 1959-07-13-BC-OCR-Page-0054 [Broadcasting Magazine]
Broadcasting Magazine
... Lawrence; Kentucky, Donald J. Horton, WVLK- listener advantages. Officers will be curred. He quoted Mr. Storz' letter as AM-TV Lexington; Louisiana, Clarence E. Faulk Jr. KRUS Ruston. elected at a second meeting to be held saying the KOMA operation as a net- Maine, Hal Dutch, WLAM Lewiston; Mary- early this month. work affiliate had been "unsuccessful land, Arnold Wilkes, WBAL -AM -TV Baltimore; Massachusetts, Earle G. Clement, WBET Brock- by any measure," though not necessar- ton; Michigan, Robert J. Coleman, Michigan Assn. of Broadcasters ...
30 Apr 2014  -  58k
19. 1954-04-26-BC-OCR-Page-0062 [Broadcasting Magazine]
Broadcasting Magazine
... STATI ONS Common stock of Midland, totaling 52,000 WHB -AM -TV BUYS CHURCH'S KMBC- AM -TV; shares, is held as follows: Arthur B. Church, 20,000 shares; Mrs. Church, 17,500; trustees WHB ACQUIRED BY STORZ FAMILY for Virginia Peters, 2,500; trustees for Margaret C. Battison, 2,500 trustees for Arthur B. Kansas City ch. 9 sharetimers WHB -TV and KMBC -TV will merge as Church Jr. 1,875; Arthur B. Church Jr. 2,275; KMBC -TV in Cook Paint & Varnish Co. s purchase of Arthur B. Church Gerald L. Taylor, KMBC-TV vice president, properties for total consideration of ...
30 Apr 2014  -  66k
20. 1972-10-16-BC-OCR-Page-0034 [Broadcasting Magazine]
Broadcasting Magazine
... N.Y. WFBL Syracuse, N.Y. WSYR Syracuse, N.Y. WHAZ Troy, N.Y. WBT Charlotte, N.C. WDAY Fargo, N.D. WLW Cincinnati WHK Cleveland WKYC Cleveland WCOL Columbus, Ohio `WOSU Columbus, Ohio WING Dayton, Ohio pedia. The family in its cozy parlor. (It is Mr. Storz started the idea at xowx- it be added that all ages do much the always wintertime in these photographs.) (Am) Omaha and broke it loose at WTIX- same thing. The new "national" influ- Father in his business clothes, Sis in (AM) New Orleans. One story ...
30 Apr 2014  -  38k
21. 1956-07-23-BC-OCR-Page-0031 [Broadcasting Magazine]
Broadcasting Magazine
... WQAM RAISED IN FINAL FCC ACTIONS transfer last Wednesday and Thursday, the suggestion was made that the FCC order a "general investigation of giveaways and con- After three votes, Commission avoids giveaway issue in Miami tests." No vote was taken on this, but it was Grants controversial WQAM sale from Knight interests to Storz agreed that commissioners would ponder the question during the month's recess and be pre- But agrees to consider general study of program balance pared to vote it up or down when the FCC re- convenes Aug. 29, or soon thereafter. At closing, acts on $13.6 million in transfers, over 150 cases ...
30 Apr 2014  -  59k
22. 1956-12-31-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... "They have a Storz Station there, don't they? That settles it for me!" In any of these 5 important markets .. you talk to the big audiences with the "Storz Station!" MINNEAPOLIS -ST. PAUL with WDGY It's . . . KANSAS CITY .. with WHB First per Hooper, very nearly unanimous. Hooper, Nielsen, Pulse first per area Nielsen, first per Area Pulse, first and a host of Twin Cities advertisers agree: per Metro Pulse. 87% renewal rate among Kan- WDGY has the big audience for those big re- sas City's biggest advertisers proves dynamic sults! See ...
30 Apr 2014  -  107k
23. 1957-07-22-BC-OCR-Page-0095 [Broadcasting Magazine]
Broadcasting Magazine
... , and WHIG- AM-FM -TV, Dayton. With a keen mind and unbounded energy, he became a schoolteacher in his youth, although he had quit school at 16. His avid reading habits qualified him for a teacher's license. From teaching he moved into jour- nalism as a reporter on the Middletown EXECUTIVES of Storz Stations, concluding a four -day meeting in Cincinnati last (Ohio) Signal and then the Cincinnati En- weekend, heard President Todd Storz project a banner year for the group's four quirer where he wrote politics. After several radio stations. At the conference table (I to r) are Dale Moudy, engineering ...
30 Apr 2014  -  92k
24. 1959-11-30-BC-OCR-Page-0066 [Broadcasting Magazine]
Broadcasting Magazine
... - bution of feature films, according to executives "whose function it is to em- tional understanding, public service and Ilya Lopert, president of the company. ploy and disemploy producers." outstanding radio or tv writing. Animated Nebbishes' Gene Deitch Enters Peru Fremantle International Assoc. Inc. N.Y. has been named to Storz goes into Inc. N.Y. reports its first film sales in represent Herb Gardner, creator of the "nebbishes," for tv animation. Mr. pop record business Peru. Station Cia. Peruvana de Radio - difusion, S.A. in Lima purchased the Gardner's characters also appear in Storz Stations this month debuted as syndicated color ...
30 Apr 2014  -  56k
25. 1957-11-25-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... sending him a signal. The listen- gates can be home for Monday programs. Gross radio revenues were substantially er is able to accept or reject our message Advance registration can be made with higher for the nine months of 1957 but tv on the same basis as he can consider any Bill Stewart, c/o Storz Stations, 820 Kil- revenues were down, "reflecting the sale of audio stimulus." patrick Bldg. Omaha 2, Neb. two unprofitable uhf stations and the ex- WCCO will report on its PS project "with- pected dislocation and expense of replacing in a few weeks," Mr. Haeg promises. ...
30 Apr 2014  -  60k
26. 1965-04-26-BC-OCR-Page-0067 [Broadcasting Magazine]
Broadcasting Magazine
... artistry in his haunting, sensitive inter- [ions (which includes WQAM) , died on pretation of the true meaning of the April 13, 1964. Berlin Wall. Burr Tillstrom's heart and Since Mr. Storz had attended the hands portrayed the depths of the wall's University of Nebraska and the uni- tragic separation of families and loved versity has a radio -television depart- ones. It left an enduring mark not only ment, Mr. Sandler, in a letter being sent on the television screen, but also on the to broadcasters, said: "It would be mind of the viewer. Mr. Tillstrom's ser- ...
30 Apr 2014  -  40k
27. 1958-06-09-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... closed circuit. WIP DEAL BREWS Philadelphia pi- Radio won't be alone in overall 1958 ing sums to those who drop out, FCC is oneer station WIP (established 1922) will gains (see above) if latest TvB estimates considering proposal by Comr. Fred W. pass from Gimbel Bros. to Todd Storz prove correct. These, worked up last week, Ford that such transactions be limited to ownership for about $2.5 million cash if anticipate net expenditures in television actual reimbursement for expenses. Spe- negotiations in progress past fortnight are time, talent and production will come to cifically, Ford proposal would require completed. Negotiations ...
30 Apr 2014  -  94k
28. 1962-09-24-BC-OCR-Page-0061 [Broadcasting Magazine]
Broadcasting Magazine
... why does this radio sound different in Kansas City and St. Louis? because of Storz Storz Station concepts with a regional flair give (Reference: Every survey taken during that period.) KXOK the largest audience of any independent St. Storz Station concepts (originally a product of the Louis radio station. (Reference: Pulse) Heart of America) .. make radio different and Storz Station concepts with a regional flair have more productive for advertisers .. not only in given WHB nine consecutive years of unrelieved, St. Louis and Kansas City .. but in four other unchallenged dominance of the Kansas City area. leading ...
30 Apr 2014  -  43k
29. BC-1960-04-18-OCR-Page-0084 [Broadcasting Magazine]
Broadcasting Magazine
... Hawthorne says the DJA has serious debate produces code of ethics won the support of a number of broad- The First Annual Membership Meet- in 96 -point type across the front page casters whose stations specialize in d.j. ing of the Disc Jockey Assn. April 9- of his daily newspaper has to wonder programming. Todd Storz, president 10 in Minneapolis was a far cry from what caused the change in climate of the Storz stations; Lionel Baxter, ex- the riotous Second Annual Radio Pro- from the disc jockeys' gatherings in ecutive vice president of the Storer sta- gramming and Pop Music Disc Jockey 1959 and 1960. The ...
30 Apr 2014  -  35k
30. 1949-05-02-BC-OCR-Page-0079 [Broadcasting Magazine]
Broadcasting Magazine
... New Business KOWH -KOAD SALE OZZIE, HARRIET (Continued from page 15) Rift With Silver Co. Storz Seeks Omaha Stations ALBERS MILLING Co. Seattle (Friskies canned dog food) , April 20 started FIVE year romance between In- SALE OF KOWH, Omaha inde- three weekly sponsorship of Elmer Peterson Newscasts on 12 NBC Western pendent, and its FM affiliate, ternational Silver Co. Meriden, stations. Contract is for 62 weeks. Conn. and Ozzie and Harriet Nel- KOAD, by the World Pub. Co. (Omaha World Herald) to Mid - son, is heading for the rocks, as- GRUNTAL & Co. New ...
30 Apr 2014  -  73k
31. 1971-07-05-BC-OCR-Page-0010 [Broadcasting Magazine]
Broadcasting Magazine
... the morning and Orna- edited by Yale Roe best -written thing of its type I've ever ha in the evening, but some tribute besides the imitative should be paid seen. You really got a hold on the Seventeen prominent broadcasters draw upon business. Well done, etc. I expect re- Messrs. McLendon and Storz. Frank Proctor, program director, WATI(AM) thetr extensive experi- prints of the whole issue to be in circu- ence to present a com- Indianapolis. lation for a long time to come.* prehensive view of the practical aspects of television. Examines, in detail, the realities It's ...
30 Apr 2014  -  62k
32. 1957-01-07-BC-OCR-Page-0016 [Broadcasting Magazine]
Broadcasting Magazine
... Glad to hear they have a Storz Station there. Makes buying that much simpler. r G :i : ... rs: In any of these 5 important markets. you talk to the big audiences with the " Storz Station!" MINNEAPOLIS -ST. PAUL .. with WDGY. vertisvrs proves dynamic sales power. See JOHN BLAIR or WHB GM GEORGE W. It's very nearly unanimous. Hooper, Niel- sen, Pulse and a host of Twin Cities adver- ARMSTRONG. tisers agree: WDGY has the big audience NEW ORLEANS .. with WTIX. Still rock- for those big results! See JOHN BLAIR or eting ...
30 Apr 2014  -  92k
33. 1958-11-03-BC-OCR-Page-0092 [Broadcasting Magazine]
Broadcasting Magazine
... STATIONS CONTINUED Storz Sets D.J. Meeting Date, Country & Western Disc Jockey Festival to States Interest in New Station be held Nov. 21 -22 under sponsorship of TURNABOUT ON TIME WSM Nashville. Matthew J. Culligan, NBC The second annual Pop Music Disc Radio executive vice president, will be the WSM Nashville this year finds it- Jockey Convention and Seminar will be held main broadcasting speaker, according to self in the quantity timebuying busi- in Miami Beach, May 29-31. Plans were Bob Cooper, WSM general manager. The ness-on an opposition station, WSIX finalized at a meeting of Storz stations Nashville festival will celebrate the 33rd ...
30 Apr 2014  -  50k
34. BC-1986-01-27-OCR-Page-0106 [Broadcasting Magazine]
Broadcasting Magazine
... STATION AND CABLE TRADING owns wvIC -AM -FM East Lansing, Mich. Storz Broadcasting, headed by Robert million. Chester Tart, former vice president of Storz, sold all its radio properties last year, O Jeffrey Chandler, owner of KKOS(F John Blair & Co. led a group that bought with the most expensive going to Shamrock Carlsbad, Calif. bought KMLO(AM) Vis KMBY(FM) Seaside, Calif. for $1,050,000 Broadcasting, Burbank, Calif. -based station Calif. from Gene Alfred for $2 million. from Stoddard Johnston. group of two AM's, six FM's and five TV's Jim Gabbert, former president of ...
30 Apr 2014  -  47k
35. 1954-06-14-BC-OCR-Page-0095 [Broadcasting Magazine]
Broadcasting Magazine
... share time WHB -TV with KMBC -TV into a at 23d and Topping Sts. is now underway and fulltime operation on ch. 9 as KMBC -TV. In turn, FCC approved Cook's sale of WHB completion is expected late this summer, the announcement said. New 50 -kw RCA transmit- radio for $400,000 to Todd Storz and family ter, equipped for color, is due July 15. (see separate story) . The KMBC sale to Cook also includes sister Cook Paint & Varnish Co. entered the broad- station KFRM Concordia, Kan. casting field in 1930 when it bought WHB In a joint statement, Don Davis and ...
30 Apr 2014  -  69k
36. 1958-04-21-BC-OCR-Page-0039 [Broadcasting Magazine]
Broadcasting Magazine
... -tv and Takes Over Burke Adv. Seattle representatives attended the fifth annual effect a "doubling of the previous budget." workshop in that city's Leamington Hotel. Grant Adv. Inc. continued its merger - A fortnight ago, DDB picked up the Benson and- expansion program last week, with the Key speakers were Todd Storz, president of & Hedges cigarette account, billing $400: absorption of Burke Co. Adv. Seattle, the Storz Stations; William F. O'Dell, presi- 000 [ADVERTISERS & AGENCIES, April 14] . and the creation of a new northwest office. dent of Market Facts Inc. Chicago; Owen Advertising ...
30 Apr 2014  -  37k
37. 1955-01-03-BC-OCR-Page-0062 [Broadcasting Magazine]
Broadcasting Magazine
... couple was interviewed by the station. George W. Armstrong, formerly bedfast with a broken ankle and was still WHB manager, is now vice president and gen- newsmen, radio and tv reporters. recuperating from a cancer operation. eral manager of WHB. Plaudits have rolled in to KMA and to Mr. Robert Storz stated that, "the new align- Using the facilities of KMA and its com- Mr. May. One which the station considers panion KMTV (TV) Omaha, and with the aid of the Omaha Associated Press Bureau which filed the story on a national wire-the - typical came from WSM Nashville. It ...
30 Apr 2014  -  77k
38. 1951-11-05-BC-OCR-Page-0012 [Broadcasting Magazine]
Broadcasting Magazine
... tal feature of the week i PULLING power of radio was demonstrated fortnight ago by KOWH Omaha with a treasure hunt that drew 10,000 prize -seek- ers -and, not incidentally, an un- expected arrest for General Man- ager Todd Storz. The station asked participants to write in for stickers in advance of the contest and to fasten them to the back of their cars. KOWH and maybe we could con- offered prizes of $50, $100 and $250 for lucky finders. tinue the parallel with The contest got underway Oct. "from this day forward." 21 at 2 p.m. and continued for three ...
30 Apr 2014  -  96k
39. 1957-06-03-BC-OCR-Page-0061 [Broadcasting Magazine]
Broadcasting Magazine
... Detroit by next October. i/Al'Gsor Negotiations are under way with stations in those markets, it was pointed out. WPIX, New York Daily News station, is expected to be the outlet in that city. Mr. Quaal emphasized that at the outset "we will crawl before we try to walk." Storz in Syndication For the first time, a perfectly tailored signal for all of With Connolly Series Northeast Michigan. To Flint add Saginaw, Bay City, and THE Storz Stations have entered the na- tional radio program syndication field with the rich Thumb Area, plus the heart of Michigan's vacation - signing of an exclusive ...
30 Apr 2014  -  118k
40. 1965-06-07-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... what's an influencible? A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles: On a Storz station you get action where it counts-in sales. @ 1965 Storz Broadcasting Co. Inc. STORZ B WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman ...
30 Apr 2014  -  63k
41. 1966-10-10-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... what is an ipfiuencib1e . A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles'` On a Storz station you get action where it counts -in sales. ( 1965 Storz Broadcasting Co. Inc. STORZ 8 WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New ...
30 Apr 2014  -  67k
42. 1967-09-11-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... what is an iii.fiuencjb1e A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles" On a Storz station you get action where it counts -in sales. 01965 Storz Broadcasting Co. inc. 8 STORZ WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (RAR, Inc.) WHB Kansas City (Blair) WTIX New Orleans ...
30 Apr 2014  -  65k
43. 1958-01-27-BC-OCR-Page-0017 [Broadcasting Magazine]
Broadcasting Magazine
... The Storz Stations cordially invite your attendance and participation in the first annual Disc Jockey Convention Programming Seminar Muelebach Hotel, Kansas City NO COST TO YOU FOR ANY OF THE FUNCTIONS REGISTRATION IS GRATIS .. .. including Saturday night's banquet, and the and is open to all talent- packed "All -Star Show" which follows im- Disc Jockeys mediately. These are completely under -written by Program Directors America's leading record companies. Thus, your ex- Record Industry penditures will be limited to transportation Management Personnel and hotel accommodations. Broadcasting Industry Management Personnel ARRIVE SATURDAY, IF YOU PREFER You're welcome to the Friday cocktail party, but the ...
30 Apr 2014  -  45k
44. 1966-04-04-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Is atest of the FCC's program authority in the future? p35 Pulsebeat at TFE: search was on for first -run color. p106 ABC -TV's fourth commercial restricted to Batcave. p38 ABC -ITT stress competitive benefits in merger filing. p66 COMPLETE INDEX PACE 7 What is an influenclble A potential customer who lis- tens to Storz radio. An influ- encible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and services. Storz radio effectively reaches more of these potential cus- tomers who are forming life- time buying habits. Influence the Influencibles. Get the re ...
30 Apr 2014  -  94k
45. 1965-11-01-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... AND RADIO TV networks shuffle lineup to reinforce weak spots. p27 Advertisers told they can't afford to overlook color. p34 FCC's radio birth control pill is a big dud. p54 Congress, Carnegie group want some ETV answers. p55 COMPLETE INDEX PAGE 7 What is an influenclble 2 A potential customer who lis- tens to Storz radio. An influ- encible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and services. Storz radio effectively reaches more of these potential cus- tomers who are forming life- time buying habits. Influence the Influencibles. Get the re ...
30 Apr 2014  -  99k
46. 1967-02-27-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an 1nfluenC1ÌJle 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles" . Get the re- sponse you want with Storz radio. G 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis-St. Paul WHB Kansas City KOMA Oklahoma City IBla,rl (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami [R.A.R. Inc.[ (Eastman) (Bla ...
30 Apr 2014  -  86k
47. 1967-07-17-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an 1lUenlle, 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles " . Get the re- sponse you want with Storz radio. 1965 Storz Broadcasting co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WOAM Miami RAR. Inca (Eastman) ( ...
30 Apr 2014  -  90k
48. 1966-02-28-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an influencible 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ( ...
30 Apr 2014  -  80k
49. 1966-11-07-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an influenclblem 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ...
30 Apr 2014  -  85k
50. 1966-06-13-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an 1nf]UenC1ÌJle A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis-St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ...
30 Apr 2014  -  85k
51. 1957-04-22-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... , SDX, Headliners Page 44 E1a01 .9 R413 xro2$ RaeaGzel $18 million in sales pass FCC Page 56 a8>TtoO eptsdupuJOw Petry urges lower night radio rates Page 103 PhORN1NGS1DE COLLEGE LIBRARY as3w! . IN ANY OF THESE FIVE IMPORTANT MARKETS . . "Did you notice the YOU TALK TO new ratings on that Storz Station ?" "Yes. In fact, all THE BIGGEST AUDIENCE 5 Storz Stations WITH THE have first place "STORZ STATION "! audience stories." MINNEAPOLIS -ST. PAUL .. with WDGY Latest Trendex puts WDGY first! Whether you prefer Pulse, proves dynamic sales power. Sec John George W. ...
30 Apr 2014  -  94k
52. 1954-03-15-BC-OCR-Page-0038 [Broadcasting Magazine]
Broadcasting Magazine
... nighttime tv and daytime radio tions and cosmetics." stations that service them. and using the Nielsen pocket -piece for January- February 1953 as its source, the booklet re- ports that the average daytime radio program ton revealed, for Interstate to distribute severa has a Nielsen rating of 4.5 to a 27.7 for the Storz Hits at Pulse, average evening tv show, or a one -to -six pro- other "top caliber" half -hour packages under its new expanded program in addition to 26 feature portion. But ABC points out, the radio rating Hooper Differences films. is based on all radio homes, the tv rating on ...
30 Apr 2014  -  44k
53. 1965-09-20-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... JJ What is an influencibley 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis-St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ...
30 Apr 2014  -  86k
54. 1949-05-16-BC-OCR-Page-0081 [Broadcasting Magazine]
Broadcasting Magazine
... H. L. Corley tr/as Corley estimated cost $4,100. Principals: A. partners receive 10% interest as com- ment of license from World Pub. Co. Radio and Sound Service to Earnest H. Kovlan, 50% owner Kovlan Bros. pensation for monies spent for legal to Robert H. Storz and Todd Storz M. Cooper and Rembert O. Coyle for coin operated music machines, gen- and engineering service in securing d/b as Mid- Continent Broadcasting Co. $15.000. Mr. Coyle and Mr. Rembert eral manager, 50%; J. D. Sinyard, ex- permit ...
30 Apr 2014  -  61k
55. 1969-02-24-BC-OCR-Page-0093 [Broadcasting Magazine]
Broadcasting Magazine
... TV," but it was only a few months before he of offending some of his television col- leagues, he makes his enthusiasm clear: bias toward radio was moved into television. It was at KCMG that Mr. Croninger "All the good folks in the broadcasting vision production and programing and first met Todd Storz, a "brilliant" business are really radio people. They minored in business administration. broadcaster for whom he developed a may just be dislocated." Subsequently, Mr. Croninger enrolled lasting admiration. But the man who The man who manages six AM and in law school, three times. "Each time ...
30 Apr 2014  -  52k
56. 1965-09-06-BC-OCR-Page-0018 [Broadcasting Magazine]
Broadcasting Magazine
... a day or two after KPBI got on the air. William E. Pierson, president, KPBI(FM) Denver. Bureaus New York: 444 Madison Avenue, 10022. Tele- phone: 212Plaza 5 -8354. DAYTONA BEACH EDITORIAL Dian-roe: Rufus Crater: SENIOR David Berlyn, Rocco Famighetti; Memorial fund for Storz EDITOss: ASSOCIATE EDITOR: John Gardiner; STAFF CAPE KENNEDY WRITERS: Ellen R. McCormick, John O'Hara: ASSISTANT: Frances Bonovitch. EDITOR: May I first thank you very NATIONAL SALES MANAGER: Warren W. Mid- the Mid -Florida Urban Complex much for the great publicity you gave dleton; INSTITUTIONAL SALES ...
30 Apr 2014  -  80k
57. 1964-05-25-BC-OCR-Page-0014 [Broadcasting Magazine]
Broadcasting Magazine
... OPEN MIKE Support for memorial EDITOR: AS ONE WHO HAS PROSPERED THROUGH APPLICATION OF THE TODD STORZ CONCEPT, I HEARTILY ENDORSE JACK SANDLER'S SUGGESTION (BROAD- CASTING, MAY 11) OF A FITTING MEMO- RIAL TO THAT GREAT BROADCASTER: Charles A. Sprague, vice president and operations manager, WLAV Grand Rap- ids, Mich. EDITOR: .. Todd Storz was ridiculed, but no less feared, when he took over wnoY.. He breathed a whole new life into both the state of the art and the Twin Cities that remains today. I know. I worked for his competition. He was equally disliked in Oklahoma City ...
30 Apr 2014  -  72k
58. 1958-06-23-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... of radio broad- r tional sales and drop its present national casting will be explored by Westing- and its assets taken into Mid -Continent. On representatives. house Broadcasting Co. during man- May 26 Mid -Continent's name was changed WBC operates six radio and five tv sta- agement meetings in French Lick, to Storz Broadcasting Co. tions in top U. S. markets. The radio outlets Ind. opening tomorrow (Tuesday) are independents; the tv stations, network and continuing through Friday. WBC WTRL Sales Jump 105% in Year affiliates. All rank among leading commer- held a similar meeting for the com- cial ...
30 Apr 2014  -  37k
59. 1959-05-18-BC-OCR-Page-0060 [Broadcasting Magazine]
Broadcasting Magazine
... "Evaluation of Sta- which is optically reduced to 16 mm. registration double that of last year's tion Promotion" -Bob Adams, WAKE What the development amounts to: "We initial gathering at Kansas City. Atlanta; Paul Cowley, WKLO Louis- applied 1959 techniques to a `lost art' Sponsored by the Storz Stations, the ville; Harvey Glascock, WHK Cleve- of kinescope recording. For the past convention will tackle such industry land, and Duncan Mounsey, WPTR four years tv recording has not been topics as network vs independent radio, Albany. "Too Many Record Releases ?" receiving any attention." ratings ...
30 Apr 2014  -  48k
60. 1959-04-06-BC-OCR-Page-0027 [Broadcasting Magazine]
Broadcasting Magazine
... How did it yet so late so early? wouldn't be here, and eating all this steak. Let the listeners be the judge. Clarence Jones, Advance reservations are running heavy Managing Partner WBPD Orangeburg, S.C. for the Storz Stations' Second Annual INTERNATIONAL RADIO PROGRAMMING Still earth bound EDITOR: SEMINAR and POP MUSIC They may not be reading BROADCAST - DISC JOCKEY CONVENTION ING on the moon, but you are likely to see it any place on earth. Here is yours May 29- 30 -31, Americana Hotel, Miami Beach Reason? Tremendous success of last year's Kansas City confab. Almost before that one adjourned, reservations ...
30 Apr 2014  -  52k
61. 1957-04-29-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... "Heard a couple of Storz Stations this trip. Never a dull moment." "Understand there's never a dull moment for advertisers, either." In any of these 5 important markets.. every time is a good time with the Storz Station. MINNEAPOLIS -ST. PAUL .. with WDGY. among Kansas City's biggest advertisers Latest Trendex puts WDGY first! Whether proves dynamic sales power. See John you prefer Pulse, Trendex, Hooper or Blair or WHB GM George W. Armstrong. Nielsen, WDGY has prime availabilities in NEW ORLEANS .. with WTIX. Month many first place segments in every recent after month WTIX maintains ...
30 Apr 2014  -  82k
62. 1957-02-04-BC-OCR-Page-0010 [Broadcasting Magazine]
Broadcasting Magazine
... Broadcasting Publications Inc. Sol Taishoff Maury Long Edwin H. James President Via President Vico Prosidont "Been hearing a lot about Storz Stations. Which ones we using?" In any of these 5 important markets . . . you talk to the big audiences with the "Storz Station "! MINNEAPOLIS -ST. PAUL .. with WDGY. advertisers proves dynamic sales power. January, 1957 Trendex puts WDGY first! See JOHN BLAIR or WHB GM GEORGE Hooper, Nielsen, Pulse and a host of Twin W. ARMSTRONG. Cities advertisers agree that WDGY has the big audience for those big results! See NEW ORLEANS .. with ...
30 Apr 2014  -  77k
63. 1957-09-16-BC-OCR-Page-0238 [Broadcasting Magazine]
Broadcasting Magazine
... M. Riley Jr. national radio sales J. S. (Dody) Sinclair, administrative as- tion manager, respectively. director for WMBD Inc. named television sistant to vice president, WJAR -TV Prov- sales manager; Harold C. Sundberg pro- idence, R. I. named station manager. Robert Tilton, Storz moted from local sales director to director Stations (WHB Kansas of radio sales, and William L. Brown, for- Todd Branson, formerly account executive, City, WDGY Minneapolis- WWCA Gary, Ind. to WGRY, same city, merly with Ralph H. Jones Adv. Cincin- St. Paul, WTIX ...
30 Apr 2014  -  62k
64. 1957-09-16-BC-OCR-Page-0102 [Broadcasting Magazine]
Broadcasting Magazine
... Robert M. Riley Jr. national radio sales J. S. (Dody) Sinclair, administrative as- tion manager, respectively. director for WMBD Inc. named television sistant to vice president, WJAR-TV Prov- sales manager; Harold C. Sundberg pro- idence, R. I. named station manager. Robert Tilton, Storz moted from local sales director to director Stations (WHB Kansas of radio sales, and William L. Brown, for- Todd Branson, formerly account executive, City, WDGY Minneapolis- WWCA Gary, Ind. to WGRY, same city, merly with Ralph H. Jones Adv. Cincin- St. Paul, WTIX ...
30 Apr 2014  -  57k
65. 1959-08-31-BC-OCR-Page-0040 [Broadcasting Magazine]
Broadcasting Magazine
... , their integrity and finally to ords. "Friendship helps, but very Deejays' Responsibility By no their pocketbooks. Gift of television seldom will a deejay play a record means do all stations transfer the selec- sets, expense-paid vacations, boats, out of friendship if he doesn't think tion process to committees. The Storz cars and what -have -you are clearly as his listeners will like it. And we don Stations, one of the most successful much a bribe as outright cash. Storz want them to. If the deejays turn down independent groups, feels selection is policy expressly forbids our people our records we're happy because this the ...
30 Apr 2014  -  36k
66. 1957-03-25-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... basis, although certain members of when he learned CBS was scheduled to tele- contract stage last weekend was projected Commission feel that consideration on such cast his address. Now entire speech has to sale of KOWH Omaha, first station in meager knowledge is exceedingly danger- be written so public viewers won't be be- Todd Storz group, to William Buckley, ous and premature. fuddled by esoterics of broadcasting and publisher of National Weekly, New York BT such trade jargon as Sec. 315, Sec. 309 (b ) , distributed newsletter, and associates, for BRIGHTER DAY Daytime television allocations, uhf, vhf, etc. etc. ...
30 Apr 2014  -  94k
67. 1954-05-03-BC-OCR-Page-0054 [Broadcasting Magazine]
Broadcasting Magazine
... , WBBB Burlington, N. C. ership issues. Major television networks were not represented on the guest list. people at this time to replace Messrs. Schilling Among guests were George B. Storer and George B. Storer Jr. Storer Broadcasting Co.; $3 MILLION IN SALES and Goldenberg at WHB. Todd Storz, Mid -Continent general manager, Chris Witting and John Steen, Westinghouse FILED BEFORE FCC would devote fulltime to WHB for the initial Broadcasting Co.; A. Earl Cullum Jr. consult- period after FCC approval to the purchase, the ant; Robert D. Swezey, WDSU -TV New Or- Applications concern merger ...
30 Apr 2014  -  69k
68. 1959-06-08-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... CLOSED CIRCUIT Code problems Two station entities Storz went on record during second Prince example of this chain reaction quit NAB last week in disagreement annual disc jockey convention in is Fresno, Calif. When, as and if Com- with Television Code Review Board's Miami that Storz Stations would spon- mission makes decision in Fresno, this actions against stations carrying com- sor third convention next year if disc will also have impact on Bakersfield, mercials for Preparation H, hemor- jockeys wanted it, he is reserving final Santa Barbara, San Luis Obispo, Sacra- rhoid remedy. One was ch. 8 WMTW decision until after huddle with ...
30 Apr 2014  -  49k
69. 1957-03-04-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Radio sets new record in '56 sales Page 27 viva/ 9 AlTO xaoTS Media selection should be top -level agency job Page 28 RaesqTl a2zT7M dFiE$u ;u.1o9! FCC acts on deintermixture: 10 get, 5 lose v's Page 54 Westinghouse conference: Making public service pay Page 69 "Been hearing a lot about Storz Stations. Which ones we using?" In any of these 5 important markets . . . you talk to the big audiences with the Storz Station. MINNEAPOLIS -ST. PAUL .. with WDGY. January, 1957 Trendex puts WDGY first! Whether you pre- biggest advertisers proves dynamic sales power. See John ...
30 Apr 2014  -  97k
70. 1958-01-13-BC-OCR-Page-0100 [Broadcasting Magazine]
Broadcasting Magazine
... in a section on edi- top research executives at the "Pop Music has issued a report on public service broad- torializing for incidents in which newscasts Disc Jockey Convention & Seminar" to be casting with emphasis on news analysis. were edited or kept off the air in efforts held March 7 -9 under sponsorship of Storz Quincy Howe, ARTNA president, said to be objective in presentation of news. A Stations. The site will be the Muehlebach the association hopes to interest a founda- statistical supplement shows data on pro- Hotel, Kansas City. tion or other group in financing a compre- gramming at a score of stations ...
30 Apr 2014  -  84k
71. 1967-04-24-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... what is an ipfiuencjb1e 2 A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles On a Storz station you get action where it counts -in sales. e 1965 Storz Broadcasting Co. Inc. 8 STOR WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (RAR, Inc.) WHB Kansas City (Blair) WTIX New ...
30 Apr 2014  -  64k
72. 1956-08-06-BC-OCR-Page-0122 [Broadcasting Magazine]
Broadcasting Magazine
... program control is on the minds of mem- bers of the FCC is reflected in two events last week-one an address by Comr. Robert T. Bartley in California, and the other the "dissenting" opinion of Comr. John C. Doerfer in the case in- volving the sale of WQAM Miami to Todd Storz' Mid -Continent group. These men, representing two-sevenths of the Commission, do not see eye-to -eye on the extent to which the FCC should go in review- ing program content. We are not disposed to go along all the way with either. For example, Comr. Bartley accepts as legal gospel the ...
30 Apr 2014  -  51k
73. 1967-05-22-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an influenclble Part of the go -go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just waiting to be told their business is appreciated. So why not tell 'em? Influence the influencib /es.© On a Storz station you talk to the most influenceable people so the word gets around faster because the go -go crowd responds. 8 STORZ WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (RAR, Inc.) WHB Kansas City (Blair) ...
30 Apr 2014  -  60k
74. 1956-12-10-BC-OCR-Page-0012 [Broadcasting Magazine]
Broadcasting Magazine
... ifiid,: 'O" STATIONS ocr OWN"rnr a,M uvw STREET STORZ CHO l O01t.rMf Mt THE 222 SOUTH 157. 1owM MIAMI ? .NESLASKA OMAHA Miami at WQAM, for elwe STAFF, survey WQMI raoa THE MM.n ALL Hooper it showsPlace and newest know, First Manager; on the As you noon. in all-day to you General 1956.to 12:00 place a.m. first Sandler, November,:00 hardly 7 to: Jack congratulations October- of course I can me. Memo of morning, and, gives my heartiest months in the p.m. Frankly, the place 6:00 of history. to offer covers ...
30 Apr 2014  -  103k
75. 1956-12-10-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Ev.: ases 00.110 Ilamxim atv NBC, affiliates celebrate network's 30th bh GSOi (6 £Oli-95(009-I0) -ZO£ .£ -7,RY) toI Q goues8 boy sI.taS tçanac,n Screen Gems acquires Hygo, United, tv f lm t5-01 RI-Is.iaAIuO atv 3vSf1 Agency timebuys on CBS -TV: a BT analysi The Storz Style .. ;in public service From the files of the five Storz Statiois her.Q are two recent .. and typical .. examples of_ erviie in the pu is interest: in Miami, WQAM helped in *vs, Orleans, WTIX get out the vote f,- comforted a mourning family MEW at happened ...
30 Apr 2014  -  81k
76. 1958-04-21-BC-OCR-Page-0110 [Broadcasting Magazine]
Broadcasting Magazine
... Ill. Thorne, Barrie, BBC, New York Southmayd, John P. Fisher, Wayland, Duvall & Thorpe, John, AT &T , New York Shouse, James D. Crosley Broadcasting, Cincin- Thurm, Sam, Lever Bros. New York nati Southmayd, Washington, D. C. Tilton, Robert, Storz Stations, Omaha Shuebruk, Peter, Fly, Shuebruk, Blume & Ga- Sowell, F. C. WLAC Nashville, Tenn. Timberg, Sigmund. Washington, D. C. guine, New York Sparks, Garnet G. WEXL-WOMC (FM) Royal Timlin, J. F. Branham Co. New York Shultz, ...
30 Apr 2014  -  65k
77. 1958-10-06-BC-OCR-Page-0066 [Broadcasting Magazine]
Broadcasting Magazine
... . For more than 36 years KHJ has pro- the FCC to review and hold a "rehearing" grammed with these "near- eggheads" on the licenses of NBC's WMAQ and in mind (as well as all the other types WNBQ (TV) Chicago to determine if re- KOMA, Being Sold to Storz, which make up the Los Angeles popu- cent personnel and "program" cutbacks are Lost $17,509 in Fiscal 1958 in the public interest. lation) because we believe they com- The petition, mailed to the FCC Tuesday, KOMA Oklahoma City, whose sale to prise a much larger audience segment Storz ...
30 Apr 2014  -  44k
78. 1964-11-16-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... active role in programing. p27 SPECIAL REPORT TV: advertising medium without equal. p51 4A meeting hears ;: d cons of TV -print advertising. p40 Thr. :' New York CATV system. p106 COMPLETE INDEX PAGE 7 4DlO'S MOST COVETED AWARD.. PUBLIC CONFIDENCE .. WON FOR 15 CONSECUTIVE YEARS BY.. THE STORZ STATIONS insistency is the mark of professionalism and for a decade and a half STORZ Stations have led le field using their own "three R's" of broadcasting- Ratings .. Results and Responsible broad - sting. No here -today-and - gone - tomorrow - programming. STORZ people are Professional, Alert, iventive, ...
30 Apr 2014  -  75k
79. 1956-08-06-BC-OCR-Page-0080 [Broadcasting Magazine]
Broadcasting Magazine
... GOVERNMENT hearings where multiple ownership has been involved regarding the acquisition of stations. FTC AD MONITORING EXP The Commission's letter also made the point that in sending the McFarland letter to Mr. WILL BE INCREASED Storz it passed no judgment on any particular THE Federal Trade Commission is working on program or type of program. a plan to increase its monitoring of radio and $150 MILLION Comr. Doerfer, in his 31/2-page dissent, cate- television advertising in line with congressional gorically stated that in his opinion the questions intent. INVESTED IN NEW raised had not been answered. "I can only conclude," he said, " ...
30 Apr 2014  -  58k
80. 1966-08-29-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... : radios roll out of the plants, too. p59 COMPLETE INDEX PAGE 7 What is an llUenlble A potential customer who lis- tens to Sturz radio. An influ- encible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and services. Storz radio effectively reaches more of these potential cus- tomers who are forming life- time buying habits. Influence the Influenciblesc'. Get the re- sponse you want with Storz radio.-c 1965 Storz Broadcasting Co. Inc. STORZ WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) ...
30 Apr 2014  -  114k
81. 1966-08-29-BC-OCR-Page-0009 [Broadcasting Magazine]
Broadcasting Magazine
... D - al in scope." Examiner also favored Ultravision Ark.) , chairman of Senate Foreign Re- in area of integration of ownership lations Committee which must approve with day-to -day management of pro- ambassadorial appointments, has been posed station, and said it deserved "sub- at odds recently with Washington Post's Storz group is returning stantial preference" in that grant would editorial policies on Vietnam and with promote greater diversity of ownership paper's handling of his speeches. He its headquarters to Omaha of mass media. recently charged Post and Washington Evening Star with distorting some of Storz Broadcasting Co. is reestablish- his remarks because "of ...
30 Apr 2014  -  46k
82. BC-1991-Anniversary-60th-OCR-Page-0060 [Broadcasting Magazine]
Broadcasting Magazine
... the Nation- ton's imprint, as does the design of the CBS eye. Seven al Association of Radio and Television Broadcasters' years after retiring from CBS in 1973, the CBS President new television department. He died in 1975, a few days Emeritus founded the Center for Communications. before his 76th birthday. TODD STORZ LOWELL THOMAS "/ t became necessary to find a "It was clear before midnight that formula that would succeed in spite Harding was the overwhelming of television and network radio. winner; it took somewhat longer The formula found was one that for Americans to realize why the succeeded because of network broadcast was more important ...
30 Apr 2014  -  44k
83. 1957-12-23-BC-OCR-Page-0005 [Broadcasting Magazine]
Broadcasting Magazine
... "admissions" for movies in home? Video tion manager upon approval of transfer regular agenda for 1957 at its meeting also has number of community antenna by FCC. last Wednesday and will not convene again systems in its southwestern territory. for regular meeting until Jan. 3. Most members of Commission, however, will STORZ UPGRADING Mid -Continent be in Washington, and emergency matters DAY OF ARREST Next to become Broadcasting Co. headed by enterprising will be handled subject to later ratifica- embroiled in Blue Law enforcement drive, Todd Storz, is in final stage of negotiating tion. Such matters as radio clear channel which has Pennsylvania businessmen won- ...
30 Apr 2014  -  85k
84. 1967-02-13-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... the CPM contest lingers on. p46 New CATV push: Copyright exemption for existing systems. p55 a 3 COMPLETE INDEX PAGE 7 i What is an influenciblez A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away - from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audi- ence, you've got the sale. Influence the influencibles.© © 1965 Storz Broadcasting Co. Inc. STORZ WOGY Minneapolis -St ...
30 Apr 2014  -  98k
85. BC-1952-08-18-OCR-Page-0023 [Broadcasting Magazine]
Broadcasting Magazine
... "NARTB Guar- its affiliates to cease rate -cutting District 7 (Ohio, Ky.) , will preside won (effective Feb. 25, assuming anteed Rate Card Seal" was pro- for a year. at the inaugural meeting and will the plan is effectuated Aug. 25) posed last week by Todd Storz, Though rate -cutting doesn't have introduce Mr. Fellows at 10 a.m. a restoration of last year's 10% general manager of KOWH Omaha, a formal place on the agendas of That's where the rate- cutting rate cut, so far as Monday-through- to curb the "widespread practice the 17 NARTB district meetings ...
30 Apr 2014  -  81k
86. 1966-03-14-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... 1 billion year for spot TV. p44 Network radio gets $17.6 million in '65's 3d quarter. p45 COMPLETE INDEX PAGE 7 W What is an lnfluenclble A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away - from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audi- ence, you've got the sale. Influence the influencib /es.© C 1965 Storz Broadcasting Co. Inc. STORZ WDGY ...
30 Apr 2014  -  111k
87. 1967-10-30-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... Court. p56 AT &T seeks to boost rates for black- and -white service. p61 ta)t61'LI11 It7llLX l'RGi_ / What is an influenclble2 A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away - from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audi- ence, you've got the sale. Influence the influencibles.© T) 1965 Storz Broadcasting Co. Inc. STORZ WOGY Minneapolis ...
30 Apr 2014  -  101k
88. 1967-04-03-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... AND RADIO s7 Hot topics promise plerty to talk a bout in Chicago. p39 Advertisers have weapon in ANA's Backman report. p48 Latest Nielsen figures on color -set penetration. p66 Picket -line autographs: AFTRA hits the streets. p92 COMPLETE INDEX PAGE 7 What is an influencible 2 A potential customer who lis- tens to Storz radio. An influ- encible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and services. Storz radio effectively reaches more of these potential cus- tomers who are forming life- time buying habits. Influence the Influencibles© . Get the ...
30 Apr 2014  -  102k
89. 1965-10-11-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... fairness. p58 TV showsheets: what's on the networks this fall. p68 m COMPLETE INDEX PAGE 7 x -o w o- v What is an nfluenclble A radio lover. An influencible loves all kinds of radios. Car -adios. Home radios. Away - :rom -home transistor radios. Vlost of all an influencible oves Storz radio. This young Idult audience, many of them (oung marrieds with children, s influenced by your message )n Storz radio. 'figure it out yourself. When ou've got the buying audi- :nce, you've got the sale. nfluence the influencibles.© ) 1965 Storz Broadcasting Co. Inc. STORZ ...
30 Apr 2014  -  83k
90. 1958-08-25-BC-OCR-Page-0070 [Broadcasting Magazine]
Broadcasting Magazine
... . WTVJ (TV) Staffers in Move WDEH SWEETWATER, TENN. Sold KOMA OKLAHOMA CITY, OKLA. by Arthur B. Smith Jr. and Frank Mullinax To WLOS as Wolfson Takes Over Sold by Myer Feldman, Burton Levine and to William Bryan, former part owner of Mitchell Wolfson, president of WTVJ associates to Storz Broadcasting Co. for $600,000. Storz stations are WHB Kansas KGMO Cape Girardeau, Mo. and KCOB (TV) Miami, Fla. who last spring acquired City, WTIX New Orleans, WDGY Minne- Newton, Iowa, for $75,000. Mr. Smith has majority ownership of WLOS- AM -FM -TV apolis-St ...
30 Apr 2014  -  58k
91. BC-1987-04-06-OCR-Page-0090 [Broadcasting Magazine]
Broadcasting Magazine
... successful AM radio stations, news never the Bank of New England, which, since said. left," Farley said. 1981, has totaled over $700 million in its During Hall of Fame induction ceremo- The NBC executive, however, acknowl- broadcast lending portfolio. nies, the children of McLendon and Storz edged there are stations that have fired entire Man en said she tries to project when the received plaques honoring the two execu- news departments. The problem, said Far- station that is seeking a loan will reach its tives who were both instrumental in the cre- ley, is that "somehow, news ...
30 Apr 2014  -  56k
92. 1956-10-29-BC-OCR-Page-0001 [Broadcasting Magazine]
Broadcasting Magazine
... WHB. Kansas City Kansas City markets: 'irat per Hooper, first per Area Iielsen, first per Area Pulse, rst per Metro Pulse. 85% re- "7 ; -'7-7,4 ewal rate among top 40 adver- isers proves vitality. See JOHN ;LAIR or WHB GM George W. . rmstrong. Specify Storz Stations WTIX New Orleans 'till rocketing, still in first':ace, with increasing margins dl the time, per latest Hooper. Ind wait 'til you see that new - st Pulse.Ask ADAM YOUNG NC. or WTIX GM Fred Ber- ;helson. WQAM Miami Qow bringing Storz music, news, deas, ...
30 Apr 2014  -  150k
93. 1967-10-09-BC-OCR-Page-0008 [Broadcasting Magazine]
Broadcasting Magazine
... What is an 1nfluenCible, A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away- from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audience, you've got the sale. Influence the in- fluencibles. © © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM ...
30 Apr 2014  -  128k
94. 1957-04-22-BC-OCR-Page-0009 [Broadcasting Magazine]
Broadcasting Magazine
... and in fight against tv, government last week APPROVAL of FCC was sought Friday by publicity, and Warren Steibel, exploitation. abolished 331% tax on tickets for live National Weekly Inc. for its purchase of CNP also has added Bob Cuniff, tv columnist theatre shows and reduced tax on movie KOWH Omaha from Todd Storz for $822,500 and magazine writer, as press representative of tickets. Government found movie attend- (BT, April 1) . NBC Opera Company for its second annual ance dropped 7% in year, continuing National Weekly, which publishes National tour. During week, Gerald Adler of NBC was downward trend. ...
30 Apr 2014  -  45k
95. 1949-07-11-BC-OCR-Page-0084 [Broadcasting Magazine]
Broadcasting Magazine
... voting trustees in Radio KOWH, KOAD-FM Omaha, Neb. obtaining a final decision on studio promotion cam- Television of Baltimore Inc. The voting Granted assignment of license from location, which information it had paign, but lacked funds to finance trust is designed to maintain the pres- World Pub. Co. to Robert H. Storz, hoped to include in this request for it. Mr. Doerr had the answer, and ent balance of control as nearly as Mrs. Robert Storz and Todd Storz, d/b extension. Denied July 7. possible as Mid -Continent Broadcasting Co. for PLACED IN FILE Pathfinder says, in part: . ...
30 Apr 2014  -  87k
96. 1957-01-21-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... and hear why. , , ` there's been a runaway. , without a give -away WQAM 29.8% Newest Hooper" puts WQAM even further out front with 26.6% Station "A " 19.5% morning .. 32.6% afternoon .. 29.8% all day! The force Station "B " 16.3% of Storz programming is dramatized by the swift, convincing Station "C " .. 9.5% change in Miami radio listening. WQAM leaped to first place after less Station "D " .. 6.4% than 3 months of Storz programming. Station "E " .. 5.9% Latest Hooper finds WQAM even further Station Station " ...
30 Apr 2014  -  83k
97. 1957-08-19-BC-OCR-Page-0074 [Broadcasting Magazine]
Broadcasting Magazine
... . He en- ident. Mr. Carpenter and all other officers tered radio as a talent representative in 1934 submitted resignations as a matter of form SELECTION of Dale L. Moudy, vice presi- and moved into sales in 1941 with WLW when the new management came in. His dent and engineering director of the Storz Cincinnati. Mr. Mulvihill was radio-tv di- and that of Richard J. Puff, vice president stations, to fill the newly-created post of rector for General Artists Corp. before join- in charge of advertising, research and public director of special ing the sales staff of WOR-TV New York in relations, have ...
30 Apr 2014  -  62k
98. 1959-05-25-BC-OCR-Page-0116 [Broadcasting Magazine]
Broadcasting Magazine
... made disc jockeying pay, Mr. Husing made it set up a news bureau in Red China. respectable, television made it essential. By degrees broadcasters are overcoming their journalistic Many of the delegates to the Miami convention, the inferiority complex. There is nothing in the whole field of second to be sponsored by the Storz Stations, are too communications that broadcasters cannot do better and young to remember the three crucial moments in the his- infinitely faster than the printed page. tory of their craft. The first occurred Feb. 3, 1935, when Mr. Block went on WNEW New York with the pioneer version of what was ...
30 Apr 2014  -  68k
99. 1959-03-09-BC-OCR-Page-0115 [Broadcasting Magazine]
Broadcasting Magazine
... Thurston, Donald A. WIKE Newport, Vt. Weaver, Shelton, WIIC Inc. Pittsburgh. Sonderling, Egmont, WOPA Oak Park, Ill. Tilley, Harry, Visual Electronics .Corp. N.Y. Weber, Fred, WSTV Inc. Steubenville, Ohio. Southmayd, John P. Fisher, Wayland, Duvall & Tilton, Robert F. Storz Bcstg. Co. Omaha, Neb. Weber, Louis E. ASCAP, N.Y. Southmayd, Washington, D.C. Tipton, Jack, KLZ -TV Denver. Webster, Maurie E. KCBS San Francisco Sparnon, Ken, Broadcast Music Inc. N.Y. Tisdale, James M. WVCH Chester, Pa. Wehrman, Harvey E. KLZ ...
30 Apr 2014  -  42k
100. 1956-12-24-BC-OCR-Page-0006 [Broadcasting Magazine]
Broadcasting Magazine
... Time to throw out the old Minneapolis -St. Paul radio data, too! There's a new listen in the Twin Cities. Audience patterns have changed drastically. And Storz Station programming is responsible. Hardly a factor less than a year ago -WDGY is now a major factor in any Twin Cities advertising campaign. It's very nearly unani- WDGY 50,000 watts and a nearly mous: Hooper, Pulse, Nielson and a host of Twin Cities adver- tisers agree -WDGY has the big audience for those big results. perfect -circle daytime signal Make sure you buy Minneapolis-St. Paul with the new data . . . which your nearest Blair man ...
30 Apr 2014  -  94k
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